At a Glance
- Tasks: Lead consumer product marketing strategy and create engaging narratives for Checkout.com.
- Company: Join a dynamic fintech company focused on innovation and consumer engagement.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative culture with a focus on creativity and data-driven decision making.
- Why this job: Shape the future of consumer experiences in a fast-paced, high-growth environment.
- Qualifications: Experience in product marketing, especially in fintech or B2C sectors.
The predicted salary is between 70000 - 90000 £ per year.
As Senior Manager of Consumer Product Marketing, you will lead the definition of how Checkout.com presents itself to consumers, shaping a consumer proposition and turning strategy into experiences that drive adoption and repeat usage at scale.
Responsibilities
- Shape the Consumer Strategy: Define the GTM strategy for how Checkout.com shows up in the consumer market, grounded in research, competitive analysis and close collaboration with Product and Commercial.
- Positioning and Messaging: Create clear, differentiated narratives that resonate with consumers and sharpen our competitive edge.
- Affiliate & Loyalty Growth: Design and scale affiliate and loyalty programs that reward engagement, deepen partnerships and drive long‑term consumer lifetime value. Build co‑marketing initiatives with affiliates and ecosystem partners to extend reach and create measurable growth loops.
- Go‑to‑Market Ownership: Lead integrated campaigns across acquisition, lifecycle, and retention; manage budget allocations for consumer campaigns and report performance to leadership.
- Cross‑Functional Leadership: Orchestrate experts across product, brand, design, growth, research and communications to ensure consumer launches are consistent, high‑impact and data‑driven.
- Market Insight & Research: Collaborate with product to commission research to identify consumer needs, behaviours and opportunities; translate insights into actionable strategies and positioning.
- Champion Innovation: Test bold ideas and new marketing channels to keep our proposition evolving with consumer expectations.
Qualifications
- Experience in product marketing or go‑to‑market roles, ideally within consumer fintech, digital banking or high‑growth B2C products.
- Proven ability to take new products from concept to launch, managing execution across multiple teams and channels and measuring results.
- Experience designing B2C consumer journeys across acquisition, onboarding, engagement and retention.
- Familiarity with affiliate programs, loyalty schemes or referral ecosystems and co‑marketing partnerships to maximise impact.
- Confidence in setting KPIs, analysing performance and iterating to improve ROI.
- Broad marketing toolkit with the ability to connect across brand, growth, product and research.
- Skilled at turning complexity into clarity, inspiring both internal stakeholders and external audiences.
- Builder’s mindset: energized by ambiguity and motivated by building structure from scratch.
Senior Manager, Product Marketing employer: 0026 Checkout Technology Ltd
Checkout.com is an exceptional employer that fosters a dynamic and innovative work culture, perfect for those looking to make a significant impact in the fintech space. With a strong emphasis on employee growth, we offer ample opportunities for professional development and collaboration across diverse teams, ensuring that your contributions are valued and recognised. Located in a vibrant environment, our team enjoys a flexible work-life balance, competitive benefits, and the chance to be at the forefront of shaping consumer experiences in a rapidly evolving market.
Contact Details:
0026 Checkout Technology Ltd Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Manager, Product Marketing
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past projects and achievements. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their products, values, and recent news. This will help you tailor your answers and show you’re genuinely interested.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are proactive and engaged. Plus, it’s a great way to ensure your application gets noticed.
We think you need these skills to ace Senior Manager, Product Marketing
Some tips for your application 🫡
Know Your Audience:Before you start writing, take a moment to understand who you're addressing. Tailor your application to resonate with the values and goals of Checkout.com. Show us that you get what we're about!
Be Clear and Concise:We love a good story, but keep it focused! Make sure your application highlights your relevant experience without rambling. Use bullet points if it helps to keep things tidy and easy to read.
Showcase Your Achievements:Don’t just list your responsibilities; tell us about your successes! Use specific examples to demonstrate how you've driven results in previous roles. Numbers and metrics can really make your application pop!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at 0026 Checkout Technology Ltd
✨Know Your Product Inside Out
Before the interview, dive deep into Checkout.com's products and services. Understand their consumer proposition and how they differentiate themselves in the market. This knowledge will help you articulate your vision for the role and demonstrate your passion for the brand.
✨Showcase Your Strategic Thinking
Prepare to discuss your experience in shaping go-to-market strategies. Bring examples of how you've defined consumer strategies in the past, focusing on research and competitive analysis. Highlight your ability to turn insights into actionable marketing plans that drive adoption and engagement.
✨Demonstrate Cross-Functional Collaboration
Since this role requires working with various teams, be ready to share examples of how you've successfully collaborated across departments. Discuss specific projects where you orchestrated efforts between product, design, and marketing to achieve a common goal, showcasing your leadership skills.
✨Be Ready to Innovate
Think about bold ideas or new marketing channels you've tested in previous roles. Prepare to discuss how you champion innovation and adapt to changing consumer expectations. This will show your potential employer that you're not just a follower but a leader in the marketing space.
