At a Glance
- Tasks: Lead consumer marketing strategies and create impactful narratives for Checkout.com.
- Company: Join a dynamic fintech company revolutionising consumer experiences.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and career development.
- Why this job: Shape the future of consumer fintech and drive real change in the market.
- Qualifications: Experience in product marketing and a passion for consumer engagement.
The predicted salary is between 70000 - 90000 £ per year.
As Senior Manager of Consumer Product Marketing, you will lead the definition of how Checkout.com presents itself to consumers, shaping a consumer proposition and turning strategy into experiences that drive adoption and repeat usage at scale.
Responsibilities
- Shape the Consumer Strategy: Define the GTM strategy for how Checkout.com shows up in the consumer market, grounded in research, competitive analysis and close collaboration with Product and Commercial.
- Positioning and Messaging: Create clear, differentiated narratives that resonate with consumers and sharpen our competitive edge.
- Affiliate & Loyalty Growth: Design and scale affiliate and loyalty programs that reward engagement, deepen partnerships and drive long‑term consumer lifetime value. Build co‑marketing initiatives with affiliates and ecosystem partners to extend reach and create measurable growth loops.
- Go‑to‑Market Ownership: Lead integrated campaigns across acquisition, lifecycle, and retention; manage budget allocations for consumer campaigns and report performance to leadership.
- Cross‑Functional Leadership: Orchestrate experts across product, brand, design, growth, research and communications to ensure consumer launches are consistent, high‑impact and data‑driven.
- Market Insight & Research: Collaborate with product to commission research to identify consumer needs, behaviours and opportunities; translate insights into actionable strategies and positioning.
- Champion Innovation: Test bold ideas and new marketing channels to keep our proposition evolving with consumer expectations.
Qualifications
- Experience in product marketing or go‑to‑market roles, ideally within consumer fintech, digital banking or high‑growth B2C products.
- Proven ability to take new products from concept to launch, managing execution across multiple teams and channels and measuring results.
- Experience designing B2C consumer journeys across acquisition, onboarding, engagement and retention.
- Familiarity with affiliate programs, loyalty schemes or referral ecosystems and co‑marketing partnerships to maximise impact.
- Confidence in setting KPIs, analysing performance and iterating to improve ROI.
- Broad marketing toolkit with the ability to connect across brand, growth, product and research.
- Skilled at turning complexity into clarity, inspiring both internal stakeholders and external audiences.
- Builder’s mindset: energized by ambiguity and motivated by building structure from scratch.
Senior Manager, Product Marketing in London employer: 0026 Checkout Technology Ltd
Checkout.com is an exceptional employer that fosters a dynamic and innovative work culture, perfect for those looking to make a significant impact in the consumer fintech space. With a strong emphasis on employee growth, we offer ample opportunities for professional development and collaboration across diverse teams, ensuring that your contributions are valued and recognised. Located in a vibrant environment, our team enjoys a flexible work-life balance and the chance to shape the future of digital banking through creative marketing strategies.
Contact Details:
0026 Checkout Technology Ltd Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Manager, Product Marketing in London
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills in real-time! Consider creating a portfolio or a personal project that showcases your marketing strategies and successes. It’s a great way to stand out!
✨Tip Number 3
Prepare for interviews by practising common questions and crafting your own stories around your experiences. We all love a good story, especially when it highlights your achievements!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Senior Manager, Product Marketing in London
Some tips for your application 🫡
Know Your Audience:Before you start writing, take a moment to understand who you're talking to. Tailor your application to resonate with the values and goals of Checkout.com. Show us that you get our vibe!
Be Clear and Concise:We love clarity! Make sure your application is straightforward and to the point. Use bullet points where necessary to highlight your achievements and skills, so we can easily see why you're the perfect fit.
Showcase Your Experience:Don’t just list your past roles; tell us how your experience aligns with the responsibilities of the Senior Manager position. Use specific examples to demonstrate your success in product marketing and consumer engagement.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at 0026 Checkout Technology Ltd
✨Know Your Product Inside Out
Before the interview, dive deep into Checkout.com's products and services. Understand their consumer proposition and how they differentiate themselves in the market. This knowledge will help you articulate your vision for the consumer strategy and demonstrate your passion for the role.
✨Showcase Your Strategic Thinking
Prepare to discuss your experience in shaping go-to-market strategies. Bring examples of how you've turned insights from research and competitive analysis into actionable marketing plans. Highlight your ability to create clear narratives that resonate with consumers and drive engagement.
✨Demonstrate Cross-Functional Leadership
Be ready to talk about your experience working with diverse teams. Share specific instances where you've orchestrated collaboration across product, brand, and design to launch successful campaigns. This will show your capability to lead integrated efforts and ensure high-impact results.
✨Emphasise Your Innovative Mindset
Discuss how you've tested bold ideas and explored new marketing channels in previous roles. Highlight any successful affiliate or loyalty programmes you've designed and how they contributed to long-term consumer value. This will illustrate your builder’s mindset and adaptability in a fast-paced environment.