At a Glance
- Tasks: Lead and optimise direct response campaigns in a dynamic marketing role.
- Company: Join Wise, a global tech company revolutionising money management.
- Benefits: Competitive salary, inclusive culture, and opportunities for career growth.
- Other info: Diverse and inclusive team environment with strong support for personal development.
- Why this job: Make a real impact in digital marketing while developing your skills.
- Qualifications: Experience in leading teams and running successful programmatic campaigns.
The predicted salary is between 62000 - 88000 € per year.
Wise is a global technology company, building the best way to move and manage the world’s money. Min fees. Max ease. Full speed. Whether people and businesses are sending money to another country, spending abroad, or making and receiving international payments, Wise is on a mission to make their lives easier and save them money. As part of our team, you will be helping us create an entirely new network for the world's money. For everyone, everywhere.
We’re looking for a proactive, data-driven Marketing Senior Manager who enjoys developing juniors and has a real passion for CTV and programmatic advertising. This role is a unique opportunity to join a team who have developed in-house capabilities across different ad platforms to help millions discover our app and web products and save money using Wise! The challenge is big and the learning curve is steep, but you’ll be well supported by a friendly, growing, resilient team. This position is based in London (with at least 3 days per week in office).
This is an all-round, hands-on performance marketing role — you’ll be leading, scaling, and executing on direct response campaigns, using your strategic, coaching, analytical and creative skills to efficiently optimise activity, lead your people and help the team drive growth globally.
- Helping to lead and develop junior members of the team
- Working on CTV and programmatic activity across platforms and regions
- Evaluating creative performance and working with our Creative team to produce best-in-class assets to get the Wise story out there
- Ensuring testing processes are regularly being done (lift testing, creative, landing page, multi-cell, ad copy and more)
- Deeply understands attribution and relevant metrics to predict risks and fix infrastructure issues
- Making full use of automation solutions available, implementing processes and practices that maximise operational efficiencies whilst identifying opportunities for process improvement, and providing recommendations
- Working closely with analysts and marketing platform engineers to spot issues with data as well as opportunities to improve campaign performance
- Driving cross-functional initiatives that impact the broader Wise mission and economics
You’ll love this role if you…
- Have experience leading a junior team and running large, successful direct response programmatic campaigns for a fast-growing business or agency, ideally across multiple markets and languages
- Are able to make autonomous decisions - You’ll have the autonomy to use what you know and learn to prioritise, take decisive actions and execute freely with the goal of improving performance
- Have experience working with an MMM as part of your attribution framework
- Are a team player with strong communication skills to help lead and drive others to become better at what they do
- Have a strong analytical mindset. This means being very comfortable and confident in gathering actionable insights from data and explaining them clearly
- Are passionate about digital marketing and know what levers to pull when optimising a campaign against specific KPIs
- Have experience running programmatic mobile, display and/or video ads on a DSP
- Are proactive and able to prioritise projects on impact, with a low level of supervision
Additional skills we would value:
- Experience with Looker, Lightdash, Tableau or a similar data visualisation tool
- Experience running programmatic activity in-house or for a client running direct response campaigns with a bottom-funnel goal
- Experience utilising AI tools to create actionable efficiencies
For everyone, everywhere. We're people building money without borders — without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable and inclusive. We're proud to have a truly international team, and we celebrate our differences. Inclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.
Paid Display Senior Manager in London employer: 慨正橡扯
Wise is an exceptional employer that fosters a dynamic and inclusive work culture, where employees are empowered to innovate and grow. With a strong focus on professional development, team collaboration, and a commitment to diversity, Wise offers a supportive environment for its employees in London to thrive in their careers while making a meaningful impact on the global financial landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Display Senior Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. The more you engage with others, the better your chances of landing that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past successes in programmatic advertising. This will help you stand out and demonstrate your expertise to potential employers.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to performance marketing. Be ready to discuss your analytical mindset and how you've optimised campaigns in the past.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining Wise. Tailor your application to highlight your passion for digital marketing and your experience leading teams.
We think you need these skills to ace Paid Display Senior Manager in London
Some tips for your application 🫡
Show Your Passion for Marketing:When you're writing your application, let your enthusiasm for digital marketing shine through! Share specific examples of campaigns you've led and how they made an impact. We love seeing candidates who are genuinely excited about the industry.
Be Data-Driven:Since this role is all about performance marketing, make sure to highlight your analytical skills. Talk about how you've used data to optimise campaigns in the past. We want to see that you can gather insights and make decisions based on metrics!
Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the specific requirements of the Paid Display Senior Manager role. We appreciate when candidates show they’ve done their homework on us and understand what we’re looking for.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us that you’re serious about joining our team at Wise!
How to prepare for a job interview at 慨正橡扯
✨Know Your Stuff
Before the interview, dive deep into Wise's mission and values. Understand their approach to programmatic advertising and CTV. Being able to discuss how your experience aligns with their goals will show that you're genuinely interested and prepared.
✨Showcase Your Leadership Skills
Since this role involves leading a junior team, be ready to share specific examples of how you've developed others in your previous roles. Highlight your coaching style and any successful campaigns you've led, especially those that required collaboration across teams.
✨Data is Your Best Friend
Brush up on your analytical skills! Be prepared to discuss how you've used data to drive campaign performance. Bring examples of metrics you've tracked and how you've made decisions based on those insights. This will demonstrate your data-driven mindset.
✨Be Ready to Discuss Automation
Wise values operational efficiency, so come armed with ideas on how you've implemented automation solutions in past roles. Talk about specific tools you've used and the impact they had on campaign performance. This shows you're proactive and forward-thinking.
