At a Glance
- Tasks: Lead global marketing strategies and manage exciting campaigns for a top wellness brand.
- Company: Join TRIP, the world’s #1 calming beverage brand focused on mental wellbeing.
- Benefits: Competitive salary, dynamic work environment, and opportunities for personal growth.
- Other info: Join a fast-growing team with a mission to redefine wellness for a new generation.
- Why this job: Be part of a movement that prioritises mental wellbeing and innovative wellness products.
- Qualifications: Experience in building global consumer brands, especially in beauty or lifestyle sectors.
The predicted salary is between 43200 - 72000 £ per year.
ABOUT TRIP
TRIP’s mission is to create calm in the everyday chaos for our community, offering next-generation wellness products to power their lifestyle and nurture mental wellbeing. Co‑founders, husband and wife team Olivia and Daniel discovered plant‑based wellness after a transformative personal experience and decided to launch TRIP in 2019 to bring the most delicious, highest quality functional drinks and supplements to millions of people globally. Now the world’s #1 Calming Beverage Brand, TRIP’s award‑winning drinks and wellness products are crafted with botanicals and adaptogens to help people relax, unwind and find balance. Since launch, TRIP has rapidly expanded from the UK to across Europe and North America, generating over $100 million in sales. TRIP products are now available in leading supermarkets, natural retailers and online. Our vision is to become the global leader in calming drinks and supplements. Synonymous with calm in the same way Red Bull is with energy. We move fast, think big and are committed to becoming the defining brand for a generation who drinks less but prioritises mental wellbeing more than ever. There has never been a better time to join our incredible team and be part of the movement!
THE ROLE
The Marketing Director will lead global marketing across the US and UK markets, responsible for budget allocation, team structure and process, 360 campaign development, and management of social, influencer, and celebrity partnerships. This role is critical for scaling the brand during a high-growth phase (+100% YoY in 2026). The position requires a digital-first leader with experience building global consumer brands at scale, specifically within beauty, premium lifestyle, or adjacent categories with a similar aesthetic and consumer target.
Key Responsibilities
Marketing Strategy
Marketing Director employer: 剔偉
At TRIP, we pride ourselves on being an exceptional employer that champions creativity and innovation in the wellness industry. Our vibrant work culture fosters collaboration and personal growth, offering employees the chance to make a meaningful impact while enjoying competitive benefits and a supportive environment. Located at the heart of a rapidly expanding market, we provide unique opportunities for career advancement as we strive to redefine mental wellbeing for a global audience.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Director
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Show off your personality! When you get an interview, let your passion for wellness and marketing shine through. We want to see how you can bring your unique flair to TRIP and help us grow our calming brand even further.
✨Tip Number 3
Prepare for those tricky questions! Research common interview questions for marketing roles and think about how your experience aligns with TRIP’s mission. We love candidates who can articulate their thoughts clearly and confidently.
✨Tip Number 4
Don’t forget to follow up! After your interview, shoot a quick thank-you email to express your appreciation for the opportunity. It shows us that you’re genuinely interested in joining our team and helps you stand out from the crowd.
We think you need these skills to ace Marketing Director
Some tips for your application 🫡
Show Your Passion for Wellness:When you're writing your application, let your enthusiasm for wellness and mental wellbeing shine through. We want to see how your values align with TRIP's mission to create calm in everyday chaos.
Tailor Your Experience:Make sure to highlight your relevant experience in building global consumer brands, especially in the beauty or premium lifestyle sectors. We love seeing how your background can contribute to our growth story!
Be Creative and Bold:This is a marketing role, so don’t be afraid to showcase your creativity! Use engaging language and maybe even a unique format to stand out. We appreciate bold ideas that reflect our brand’s vibrant personality.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to join our team at TRIP!
How to prepare for a job interview at 剔偉
✨Know the Brand Inside Out
Before your interview, dive deep into TRIP's mission and products. Understand their unique selling points and how they differentiate themselves in the wellness market. This will not only show your genuine interest but also help you align your marketing strategies with their vision.
✨Showcase Your Digital Savvy
As a Marketing Director, being digital-first is key. Prepare examples of successful digital campaigns you've led, especially those that involved social media and influencer partnerships. Be ready to discuss how you can leverage these channels to scale TRIP’s brand presence.
✨Bring Data to the Table
TRIP is in a high-growth phase, so demonstrating your ability to use data to drive marketing decisions is crucial. Come prepared with metrics from past campaigns that highlight your impact on sales and brand growth. This will show that you can contribute to their ambitious goals.
✨Emphasise Team Leadership Skills
The role involves managing a team, so be ready to discuss your leadership style and how you foster collaboration and creativity. Share specific examples of how you've built and structured teams to achieve marketing success, as this will resonate with their fast-paced environment.
