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For Companies At a Glance
- Tasks: Manage pricing, promotions, and sales reporting while collaborating with retailers and internal teams.
- Company: Join HEINEKEN UK, a leader in brewing with a rich 150-year history.
- Benefits: Enjoy a competitive salary, annual bonus, company car, private healthcare, and 35 days holiday.
- Why this job: Be part of a dynamic team, develop your career, and make an impact in the grocery market.
- Qualifications: Strong commercial awareness, relationship-building skills, and data analysis capabilities are essential.
- Other info: Remote work with regular travel; driving licence required. Apply before 15th August!
The predicted salary is between 37130 - 41498 ÂŁ per year.
Overview
Function: Off Trade
Location: Field Based with regular travel to London and the South
Salary: £37,500 – £42,000 base depending on experience, plus full benefits listed below.
Contract: Permanent
Closing Date: 12th February 2026. Please note, we may close vacancies early where we receive significant numbers of applications.
As the nation’s leading pub, cider and beer company and the name behind a host of brilliant brands, we’re looking for equally brilliant people to help us on our journey to building a better future.
There’s so much more to HEINEKEN than meets the eye and right now, we’re looking for a Customer Development Manager to join our Off Trade Team!
About The Role
Reporting to the Senior Customer Manager, this role owns the relationship for some of our off-trade customers. You will act as the front-line representative and negotiator for these customers, and be responsible for driving the distribution, feature, and display of our portfolio of brands in both wholesale and independent retail, commercial support, reporting and customer insight. You\’ll visit our customers who are largely based in London and the South of England, so being able to travel at ease is a must!
The core of this role is to create profitable commercial relationships with your customers that ultimately deliver customer and brand, volume, margin & distribution objectives.
You’ll be fully responsible for creating and implementing a JVCA and promotional plans and be the first point of contact and resolution of any queries that may have an impact on the customer. You’ll be a true ambassador for Heineken in their end-to-end journey with us.
Who We’re Looking For
This is a fantastic role for someone looking to get their foot in the door of the Off-Trade. Our independent Wholesale customers work slightly different to the other bigger players in the function, these customers are primarily business owners and place great store on relationships so we’re looking for someone who can build and maintain positive ones by gaining trust and following through on promises.
If you have;
- Strong negotiation skills
- Ability to manage multiple stakeholders both internally & externally
- The ability to form positive relationships
- Great learning agility
- Good understanding of consumer insight
Then this could be the next step for you!
This role offers you the opportunity to join a very supportive team and learn about the off-trade in Heineken.
Our Ways of Working
Heineken’s Global Purpose is to “brew the Joy of True Togetherness to inspire a better world” and to fulfil this we believe in working closely with each other and collaborating face-to-face when we can. To enable this, we ask colleagues to be in the office Tuesdays and Thursdays and one other day of colleague’s choice.
Our Benefits
As part of the team, along with your salary you’ll also receive;
- A Company car
- an annual bonus
- Company funded Private Medical Healthcare
- double matched pension (up to 10%)
- 35 days holiday
- A monthly case of our delicious ciders and beers!
- Comprehensive Opportunities to develop.
You’ll also get the opportunity to get involved with one of our colleague networks where groups of colleagues from all over the business work together to ensure we’re always working towards being a diverse and inclusive company.
The Application
If you like what you’ve read and want to explore this opportunity further, please apply as soon as possible. We may close vacancies early where we receive significant numbers of applications, so don’t delay!
If you need any adjustments made to support your application, for example if you require information in different formats, or if you have any accessibility issues, then we’re more than happy to review our processes – please feel free to get in touch with us.
In all likelihood the ideal candidate for this role won’t meet every single requirement in this advert; the team at HEINEKEN would encourage you to submit an application if the advert has piqued your interest rather than ruling yourself out based on any self-limiting beliefs. You never know, you may be exactly what we’re looking for!
Who We Are
We’ve 150 years of brewing history and are proud of this legacy. Yet we’re sure our best days are ahead of us. Every one of our colleagues has a role to play as we dream big, set bold ambitions and push the boundaries. We support colleagues on this journey with development opportunities and unique experiences to help them reach their full potential.
Apply today to discover Your Future, Untapped.
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Customer Development Manager employer: The HEINEKEN Company
Contact Detail:
The HEINEKEN Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Development Manager
✨Tip Number 1
Familiarise yourself with the Off-Trade channel and the grocery market. Understanding the dynamics of this sector will help you speak confidently about how you can contribute to HEINEKEN's success during interviews.
✨Tip Number 2
Network with professionals in the industry, especially those who have experience with major retailers like Sainsbury’s. Building relationships can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss your experience with data analysis and reporting. Be ready to share specific examples of how you've used data to drive decision-making and influence stakeholders in previous roles.
✨Tip Number 4
Showcase your relationship-building skills by preparing anecdotes that highlight your ability to collaborate effectively with both internal teams and external partners. This is crucial for the Customer Development Manager role.
We think you need these skills to ace Customer Development Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience and skills that align with the Customer Development Manager role. Focus on your commercial awareness, relationship-building abilities, and any analytical skills that demonstrate your capability to manage pricing and promotions systems.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific examples of how you've successfully managed relationships or driven performance in previous roles, particularly in a retail or commercial context.
Highlight Relevant Achievements: When detailing your work experience, emphasise achievements that showcase your ability to deliver high-quality sales reporting and commercial insight. Use metrics where possible to quantify your impact, such as percentage increases in sales or successful promotional campaigns.
Showcase Your Data Skills: Since the role requires confidence in extracting data to build reports, include any relevant experience you have with data analysis tools or software. Mention specific instances where your data-driven insights influenced decision-making or improved outcomes.
How to prepare for a job interview at The HEINEKEN Company
✨Know Your Numbers
As a Customer Development Manager, you'll be dealing with pricing and promotions systems. Brush up on your data analysis skills and be prepared to discuss how you can leverage data to drive decision-making and influence stakeholders.
✨Build Relationships
This role requires excellent relationship-building skills. Think of examples from your past experiences where you've successfully built rapport with clients or colleagues, especially in a commercial setting. Be ready to share these stories during the interview.
✨Understand the Market
Stay updated on the grocery market trends and the competitive landscape. Research HEINEKEN's position within the industry and be prepared to discuss how you can contribute to their success in the Off-Trade channel.
✨Showcase Your Attention to Detail
The job description highlights the importance of detail orientation. Prepare to discuss specific instances where your attention to detail has led to successful outcomes, particularly in managing promotional planning or sales reporting.
