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- Tasks: Lead marketing strategies to boost Ema's visibility in top-tier analyst reports and publications.
- Company: Ema Unlimited is revolutionising enterprise productivity with cutting-edge AI technology, founded by industry veterans.
- Benefits: Enjoy a hybrid work model, competitive compensation, and the chance to work with top-tier talent.
- Why this job: Join a dynamic team making a real impact in the AI space while developing your marketing expertise.
- Qualifications: 10+ years in B2B marketing, ideally in SaaS or AI startups, with strong communication skills.
- Other info: Ema is an equal opportunity employer committed to diversity and inclusion.
The predicted salary is between 43200 - 72000 £ per year.
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Who we are
Ema is building the world’s largest agentic AI platform to revolutionize enterprise productivity. Our proprietary technology enables companies to delegate repetitive tasks to Ema, the Universal AI employee, unlocking 10x gains in workforce efficiency. Founded by ex-Google, Coinbase, Flipkart, and Okta executives, we bring deep product and scaling expertise to this mission. Our team includes top engineers from Google, Microsoft Research, Facebook, Square, and Coinbase, and alumni of Stanford, MIT, UC Berkeley, CMU, and IITs.
We’ve raised over $60M from top-tier investors including Accel, Naspers/Prosus, Section32, SCB10X, Sozo Ventures, Hitachi Ventures, and prominent angels like Sheryl Sandberg, Jerry Yang, and Dustin Moskovitz. Ema is headquartered in Silicon Valley with a second hub in Bangalore, India. This is a hybrid role requiring in-office work three days per week.
Role Overview
As our Marketing Lead, you will lead our analyst and influencer marketing efforts to elevate Ema/ABT’s visibility in top-tier analyst reports (e.g., Gartner, IDC, HFS). Build relationships with key consulting firms (BCG, McKinsey, PwC) and drive strategic placements in influential publications like Harvard Business Review. Operationalize an advisor-led content engine that’s repeatable and high-impact. Partner cross-functionally to ensure measurable pipeline and brand outcomes.
You Will
- Lead analyst relations strategy to secure Ema/ABT’s inclusion in top-tier reports (Gartner, IDC, HFS, etc.).
- Build and manage relationships with key influencers and consulting firms (BCG, McKinsey, PwC).
- Partner with our advisor network to create and distribute high-impact thought leadership.
- Drive placements in top publications like Harvard Business Review.
- Develop a scalable, repeatable advisor-led content model.
- Collaborate cross-functionally to align marketing with pipeline and revenue goals.
- Track and report on measurable impact of analyst and influencer marketing efforts.
Qualifications
- 10+ years of B2B marketing experience, ideally in high-growth SaaS or AI-driven startups
- Proven success in influencer, analyst, partner, or field marketing with measurable pipeline impact
- Deep understanding of the enterprise tech and services ecosystem — including advisory firms, GSIs, and analysts Track record of managing executive stakeholders and complex cross-functional initiatives
- Excellent written and verbal communication skills, especially in shaping narratives and thought leadership
- Comfortable operating in high-velocity, ambiguous environments; you thrive on building from 0→1
Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience. Certain roles may be eligible for variable compensation, equity, and benefits.
Ema Unlimited is an equal opportunity employer and is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or genetics.
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
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Job function
Marketing and Sales
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Industries
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Marketing Lead employer: Ema Unlimited
Contact Detail:
Ema Unlimited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead
✨Tip Number 1
Network with professionals in the AI and SaaS industries. Attend relevant conferences or webinars where you can meet potential colleagues or influencers who might help you get noticed by Ema Unlimited.
✨Tip Number 2
Familiarise yourself with the latest trends in analyst relations and influencer marketing. Being well-versed in current strategies will not only boost your confidence but also demonstrate your commitment to the role.
✨Tip Number 3
Engage with Ema Unlimited's content on social media and other platforms. Commenting thoughtfully on their posts can help you get noticed and show your genuine interest in their mission and values.
✨Tip Number 4
Prepare to discuss specific examples of your past successes in B2B marketing, particularly in high-growth environments. Highlight measurable impacts you've made in previous roles to align with what Ema is looking for.
We think you need these skills to ace Marketing Lead
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and qualifications for the Marketing Lead position at Ema Unlimited. Tailor your application to highlight relevant experience in B2B marketing, particularly in high-growth SaaS or AI-driven environments.
Craft a Compelling CV: Your CV should clearly showcase your 10+ years of B2B marketing experience. Emphasise your successes in influencer and analyst marketing, and include specific metrics that demonstrate your impact on pipeline growth and brand visibility.
Write a Strong Cover Letter: In your cover letter, express your passion for the role and the company’s mission. Highlight your understanding of the enterprise tech ecosystem and your ability to manage complex cross-functional initiatives. Make it personal and engaging to stand out.
Showcase Communication Skills: Given the importance of excellent written and verbal communication in this role, ensure your application is free from errors and flows well. Use clear, concise language to convey your ideas and experiences, demonstrating your ability to shape narratives effectively.
How to prepare for a job interview at Ema Unlimited
✨Research Ema Unlimited
Before your interview, take the time to understand Ema's mission and technology. Familiarise yourself with their AI platform and how it revolutionises enterprise productivity. This knowledge will help you demonstrate your genuine interest in the company and its goals.
✨Showcase Your B2B Marketing Experience
Highlight your 10+ years of B2B marketing experience, especially in high-growth SaaS or AI-driven startups. Be prepared to discuss specific campaigns or strategies you've implemented that resulted in measurable pipeline impact, as this aligns directly with the role's requirements.
✨Prepare for Cross-Functional Collaboration
Since the role involves partnering cross-functionally, think of examples where you've successfully collaborated with other teams. Discuss how you aligned marketing efforts with pipeline and revenue goals, showcasing your ability to work in a complex environment.
✨Demonstrate Thought Leadership Skills
As the Marketing Lead, you'll need to create high-impact thought leadership content. Prepare to share your experiences in shaping narratives and driving placements in influential publications. This will illustrate your capability to elevate Ema's visibility in the market.
