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For Companies At a Glance
- Tasks: Engage customers, promote eye and hearing tests, and drive foot traffic in-store.
- Company: Join M&S Opticians, a trusted name in retail, known for quality and customer service.
- Benefits: Enjoy flexible part-time hours and the chance to work in a dynamic team environment.
- Why this job: Be creative, connect with customers, and make a real impact on brand awareness.
- Qualifications: Strong communication skills and a passion for promotions; experience in sales is a plus.
- Other info: Perfect for high school and college students looking for a fun, engaging role.
About The Role
We are looking for an outgoing, creative, and adaptable In-Store Promoter to represent M&S Opticians within the wider M&S store. Your mission will be to increase awareness of our brand, engage with customers, and drive foot traffic to our in-store opticians. You will play a key role in promoting eye and hearing tests, maximising sales opportunities, and ensuring positive customer interactions. Working closely with the opticians Store Manager, you will plan and execute daily, weekly, and monthly promotional initiatives while collaborating with the wider store team to bring your ideas to life. This is a customer-facing role suited to individuals with strong communication skills, self-motivation, and a passion for brand promotion. Flexible and part-time roles are available for the right candidate.
Key Responsibilities
- Engage with passing customer traffic, identifying peak footfall times and areas inside and outside the store
- Use creative promotional techniques to attract customers and generate interest
- Develop and deliver engaging in-store tannoy announcements
- Plan and execute promotional strategies alongside the opticians Store Manager and wider M&S store team
- Support customer service during busy trading periods
- Collaborate with the wider M&S store to execute promotional ideas
About You
You are an enthusiastic and confident communicator with a passion for brand promotion. With a natural ability to engage with customers, you thrive in fast-paced, customer-facing environments and enjoy thinking creatively to attract attention. You are highly self-motivated, adaptable, and capable of planning and executing promotional activities to drive appointments and sales. Experience in events, promotions, product demonstrations, or advertising is highly desirable.
Key Requirements
- Strong communication and interpersonal skills
- Self-motivated with the ability to plan and execute promotional activities
- Experience in sales, promotions, or event marketing is an advantage
- Ability to engage with customers and promote brand awareness
- Creative approach to attracting and interacting with potential customers
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In-Store Promoter - Part Time employer: M&S Opticians
Contact Detail:
M&S Opticians Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land In-Store Promoter - Part Time
✨Tip Number 1
Familiarise yourself with M&S Opticians and their services. Understanding the brand and what they offer will help you engage customers more effectively and answer any questions they may have.
✨Tip Number 2
Practice your communication skills by engaging with friends or family in a mock promotional scenario. This will help you feel more confident when interacting with customers in-store.
✨Tip Number 3
Think of creative promotional ideas that could attract customers to the opticians section. Having a few unique concepts ready to share during your interview can demonstrate your proactive approach.
✨Tip Number 4
Network with current or former employees of M&S to gain insights into the company culture and expectations for the In-Store Promoter role. This can provide you with valuable information to tailor your approach.
We think you need these skills to ace In-Store Promoter - Part Time
Some tips for your application 🫡
Understand the Role: Read the job description carefully to understand the key responsibilities and requirements. Tailor your application to highlight how your skills and experiences align with the role of an In-Store Promoter.
Showcase Your Communication Skills: Since strong communication is essential for this position, make sure to provide examples in your CV and cover letter that demonstrate your ability to engage with customers effectively.
Highlight Relevant Experience: If you have experience in sales, promotions, or event marketing, be sure to include specific examples of your achievements in these areas. This will help you stand out as a candidate who can drive foot traffic and promote brand awareness.
Craft a Creative Cover Letter: Use your cover letter to showcase your creativity and enthusiasm for the role. Mention any innovative promotional ideas you might have and how you would implement them in-store to attract customers.
How to prepare for a job interview at M&S Opticians
✨Show Your Enthusiasm
As an In-Store Promoter, your energy and enthusiasm are key. Make sure to express your passion for brand promotion during the interview. Share examples of how you've engaged customers in the past and how you can bring that same excitement to M&S Opticians.
✨Demonstrate Your Creativity
This role requires a creative approach to attract customers. Prepare to discuss innovative promotional ideas you've implemented before or brainstorm new ones relevant to the position. This will showcase your ability to think outside the box and contribute to the team.
✨Highlight Your Communication Skills
Strong communication is essential for this role. Be ready to provide examples of how you've effectively communicated with customers in previous roles. Practice articulating your thoughts clearly and confidently, as this will reflect your suitability for a customer-facing position.
✨Prepare for Scenario Questions
Expect questions about how you would handle specific situations, such as engaging with a hesitant customer or planning a promotional event. Think through potential scenarios and your responses ahead of time to demonstrate your problem-solving skills and adaptability.
