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- Tasks: Lead marketing campaigns for global energy events, driving revenue and visitor targets.
- Company: Join a global corporate business connecting finance professionals through innovative events.
- Benefits: Enjoy a hybrid work model, competitive salary, bonuses, and great corporate perks.
- Why this job: Be part of a dynamic team shaping the future of energy events with impactful marketing strategies.
- Qualifications: Proven marketing experience, leadership skills, and ability to manage budgets and multiple channels.
- Other info: Opportunity to work with a global team across London and Hong Kong.
The predicted salary is between 42000 - 84000 £ per year.
Senior Marketing Manager – Energy Events
London (Hybrid) 3 days
£60,000 + Bonuses + Benefits
My client is a global corporate business connecting portfolio managers and analysts both online & in person through their global events, a new role has arisen for a hands-on Marketing Manager to successfully execute the marketing campaign strategy across all marketing channels to drive revenue and visitor targets across the client’s event portfolios.
Responsibilities include:
- Contribute to the setting of and then report on marketing activity to hit targets
- Be responsible for marketing budgets and forecasted budgets for future events
- Build and create clear communication channels across all stakeholder groups including sales and content teams, working with a global team.
- Line management responsibility of a team of 2 people based across Hong Kong and London including a Marketing Manager
- Work with the Portfolio Head of Marketing to develop the brand’s value proposition across the portfolio to ensure it’s always as relevant as possible.
- Oversee the management and production of all marketing communications across marketing emails, social, PPC and website.
- Collaborate with the Digital Marketing & Digital Experience teams on a digital & data growth strategy
- Report directly to the Portfolio Head of Marketing on all marketing activity, strategy and KPI performance.
- Support the Portfolio Head of Marketing, Marketing Director and Event Directors and contribute to the long-term portfolio strategy.
Key Expertise Required
- Proven marketing experience (Ideally in events, but not essential).
- Proven leadership and team management skills
- Proven experience in testing, adapting and improving customer journeys across all marketing channels, alongside the setting of key metrics
- Evidence of relationship building across industry partners
- Experience in managing budgets, forecasting and setting budgets
- The ability to be agile, changing strategies and tactics when needs to be changing markets and producing new reactive ad hoc campaigns.
- Proven experience overseeing the management and performance of multiple marketing channels.
- Experience working in a fast-paced environment with multiple stakeholders and being able to prioritise at pace.
Experience in reporting and high-level analysis.
Senior Marketing Manager - Energy Events employer: Media Search Inc.
Contact Detail:
Media Search Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager - Energy Events
✨Tip Number 1
Network with professionals in the events and marketing industry. Attend relevant conferences, webinars, or local meetups to connect with potential colleagues and industry leaders. This can help you gain insights into the role and may even lead to referrals.
✨Tip Number 2
Familiarise yourself with the latest trends in event marketing, especially in the energy sector. Follow industry blogs, podcasts, and social media channels to stay updated. This knowledge will not only help you in interviews but also demonstrate your passion for the field.
✨Tip Number 3
Prepare to discuss your leadership style and team management experiences. Think of specific examples where you've successfully led a team or managed projects. This will be crucial as the role involves line management responsibilities.
✨Tip Number 4
Showcase your analytical skills by being ready to discuss how you've used data to drive marketing decisions in the past. Be prepared to talk about key metrics you've set and how you've adapted strategies based on performance analysis.
We think you need these skills to ace Senior Marketing Manager - Energy Events
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant marketing experience, especially in events if applicable. Emphasise leadership roles and any specific achievements that demonstrate your ability to manage teams and budgets.
Craft a Compelling Cover Letter: In your cover letter, address how your skills align with the responsibilities outlined in the job description. Mention your experience in developing marketing strategies and managing campaigns across various channels.
Showcase Your Analytical Skills: Provide examples of how you've used data to drive marketing decisions. Discuss any experience you have with reporting and analysing KPIs, as this is crucial for the role.
Highlight Team Management Experience: Since the role involves line management, be sure to include specific examples of your leadership experience. Talk about how you've successfully managed teams and collaborated with different departments.
How to prepare for a job interview at Media Search Inc.
✨Showcase Your Marketing Expertise
Be prepared to discuss your previous marketing experience, especially in events if applicable. Highlight specific campaigns you've executed and the results achieved, as this will demonstrate your ability to drive revenue and meet targets.
✨Demonstrate Leadership Skills
Since this role involves line management, be ready to share examples of how you've successfully led a team. Discuss your approach to team management, including how you motivate and develop your team members.
✨Prepare for Budget Discussions
Understand the basics of budget management and forecasting. Be ready to discuss how you've managed budgets in the past, including any challenges faced and how you overcame them. This will show your financial acumen and strategic thinking.
✨Emphasise Adaptability
The job requires agility in changing strategies based on market needs. Prepare examples of how you've adapted marketing strategies in response to changing circumstances or feedback, showcasing your ability to think on your feet.
