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For Companies At a Glance
- Tasks: Lead campaign execution across Paid Social, Programmatic, Paid Search, and Retail Media.
- Company: Join T&Pm, a top creative and media agency backed by WPP and GroupM.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and innovation.
- Why this job: Be at the forefront of brand growth, blending creativity and technology.
- Qualifications: Strong leadership and communication skills; experience in digital marketing is a plus.
- Other info: Collaborate with senior clients and internal teams to drive impactful strategies.
The predicted salary is between 43200 - 72000 £ per year.
This job is brought to you by Jobs/Redefined, the UK’s leading over-50s age inclusive jobs board.
Description
Job Title: Performance Activation Director
Location: London, Manchester, Athens
Reporting to: Performance Business Director
Who Are We?
T&Pm is one of the world’s leading full service creative and media agencies, connecting talent and tech to drive growth for brands. Backed by WPP and GroupM, T&Pm combines content and distribution into a holistic end-to-end marketing solution.
We believe in The Power of &, connecting talent & tech to fuel brand growth. Our teams blend creative, media, experience, and technology specialists to optimize business outcomes in every channel.
The Role
The Performance Activation Director will be the senior activation lead within their business unit, accountable for campaign execution across Paid Social, Programmatic, Paid Search, and Retail Media.
This role requires leadership and communication skills to engage with senior client stakeholders and ensure the best data and technology is utilized in our strategy and tactics.
You will lead activation discussions with clients and internal teams, demonstrating management skills in developing Performance Activation Managers and Executives.
Collaborating closely with the Performance Business Director, you will champion innovative approaches for clients and foster knowledge sharing across the agency.
If you enjoy in-platform activation and are driven to achieve client objectives, please apply for the Performance Activation Director position.
Key Responsibilities
- Accountable for providing data, insights, and previous learnings to the Planning department.
- Ensure best-in-class Digital execution processes are developed and implemented across your client portfolio.
- Develop cross-channel approaches that utilize data to inform optimization strategies.
- Oversee
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Performance Activation Director employer: T&Pm
Contact Detail:
T&Pm Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Activation Director
✨Tip Number 1
Familiarize yourself with the latest trends in performance marketing, especially in Paid Social, Programmatic, and Paid Search. This knowledge will help you engage in meaningful conversations during interviews and demonstrate your expertise.
✨Tip Number 2
Network with professionals in the industry, particularly those who work at T&Pm or similar agencies. Attend relevant events or webinars to connect with potential colleagues and learn more about the company culture.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully led activation campaigns in the past. Highlight your leadership skills and ability to collaborate with both clients and internal teams to achieve objectives.
✨Tip Number 4
Showcase your understanding of data-driven strategies by discussing how you've used insights to optimize campaign performance. This will demonstrate your alignment with T&Pm's focus on utilizing data and technology for brand growth.
We think you need these skills to ace Performance Activation Director
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Performance Activation Director position. Understand the key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customize your CV to highlight relevant experience in campaign execution across Paid Social, Programmatic, Paid Search, and Retail Media. Use specific examples that demonstrate your leadership and communication skills.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for data-driven marketing and your ability to lead activation discussions. Mention any innovative approaches you've championed in previous roles and how they could benefit T&Pm.
Highlight Collaboration Skills: In both your CV and cover letter, emphasize your experience in collaborating with senior stakeholders and internal teams. Provide examples of how you have fostered knowledge sharing and developed team members in past positions.
How to prepare for a job interview at T&Pm
✨Showcase Your Leadership Skills
As a Performance Activation Director, you'll need to demonstrate strong leadership abilities. Be prepared to discuss your experience in leading teams and managing client relationships. Share specific examples of how you've successfully guided teams through complex projects.
✨Highlight Your Data-Driven Approach
This role emphasizes the importance of data in campaign execution. Make sure to highlight your experience with data analysis and how you've used insights to drive performance. Discuss any tools or technologies you are familiar with that can enhance data utilization.
✨Prepare for Client Engagement Scenarios
Since you'll be engaging with senior client stakeholders, practice articulating your strategies clearly and confidently. Prepare for potential questions about how you would handle client objections or challenges during campaign execution.
✨Demonstrate Innovative Thinking
T&Pm values innovative approaches, so come ready to share your ideas. Think about past campaigns where you implemented creative solutions or new technologies. Be prepared to discuss how you can bring fresh perspectives to their clients.
