At a Glance
- Tasks: Lead exciting marketing campaigns to drive sales and growth in a fast-paced B2B environment.
- Company: Join Wiser Elite, a dynamic leader in talent assessment solutions.
- Benefits: Enjoy a competitive salary, hybrid work model, and a collaborative culture.
- Why this job: Make a real impact in a growing global business while developing your marketing skills.
- Qualifications: Experience in B2B demand generation, especially in SaaS or HR tech, is essential.
- Other info: Work 3 days in the office at Thames Ditton and 2 days remotely.
The predicted salary is between 28800 - 48000 £ per year.
This range is provided by Wiser Elite. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Job Title: Demand Generation Manager
Location: Thames Ditton (3 days per week in office, hybrid)
Employment Type: Full-Time
About the Role
An exciting opportunity has arisen for an experienced Demand Generation Manager to join a dynamic and innovative organisation at the forefront of talent assessment solutions. Based in Thames Ditton, this role is perfect for a results-driven marketer who thrives in a fast-paced B2B environment.
You’ll play a pivotal role in developing and executing data-driven marketing campaigns that fuel the sales pipeline and drive growth across global markets. Reporting into the Head of Marketing, you\’ll collaborate closely with product, sales, and content teams to attract and convert high-quality leads.
Key Responsibilities
- Develop and manage integrated demand generation campaigns across digital, email, content, and events channels
- Plan and execute lead nurturing strategies to convert prospects through the funnel
- Own marketing automation and CRM processes (e.g., HubSpot, Salesforce) to track, optimise, and report on campaign performance
- Collaborate with sales to align marketing efforts with pipeline and revenue goals
- A/B test messaging, creative, and calls-to-action to optimise engagement
- Manage external agencies and vendors where appropriate
- Monitor and analyse KPIs, providing regular performance reports and insights
About You
- Proven track record in B2B demand generation, ideally within SaaS, HR tech, or professional services
- Strong understanding of marketing automation platforms (e.g., HubSpot, Pardot)
- Skilled in lead lifecycle management, data segmentation, and funnel optimisation
- Highly analytical, with a results-driven mindset and keen attention to detail
- Excellent communicator and collaborator
- Comfortable working in a hybrid environment with 3 days per week in Thames Ditton
What’s on Offer
- Competitive salary and benefits
- Hybrid working model (3 days office, 2 remote)
- A collaborative and purpose-driven culture
- The chance to make a tangible impact in a growing global business
Apply now to take the next step in your marketing career and contribute to a company transforming the way organisations understand and develop talent.
Seniority level
-
Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing
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Industries
Software Development, Human Resources Services, and IT Services and IT Consulting
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Demand Generation Manager employer: Wiser Elite
Contact Detail:
Wiser Elite Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Demand Generation Manager
✨Tip Number 1
Familiarise yourself with the latest trends in B2B demand generation, especially within SaaS and HR tech. This knowledge will not only help you during interviews but also demonstrate your passion for the industry.
✨Tip Number 2
Network with professionals in the marketing field, particularly those who have experience with marketing automation platforms like HubSpot or Pardot. Engaging in conversations can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of successful demand generation campaigns you've managed. Highlight your analytical skills by showcasing how you tracked KPIs and optimised campaigns based on data-driven insights.
✨Tip Number 4
Understand the company's products and services thoroughly. Being able to articulate how your skills can directly contribute to their goals will set you apart from other candidates.
We think you need these skills to ace Demand Generation Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in B2B demand generation, particularly within SaaS or HR tech. Use specific examples of campaigns you've managed and the results achieved to demonstrate your skills.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention how your background aligns with the key responsibilities, such as managing integrated campaigns and collaborating with sales teams.
Showcase Analytical Skills: Since the role requires a strong analytical mindset, include examples of how you've monitored and analysed KPIs in previous roles. Highlight any tools you’ve used, like HubSpot or Salesforce, to track campaign performance.
Highlight Collaboration Experience: Emphasise your ability to work collaboratively with different teams. Provide examples of past projects where you successfully aligned marketing efforts with sales goals, showcasing your teamwork and communication skills.
How to prepare for a job interview at Wiser Elite
✨Showcase Your B2B Experience
Make sure to highlight your previous experience in B2B demand generation, especially if it's within SaaS or HR tech. Be prepared to discuss specific campaigns you've managed and the results they achieved.
✨Demonstrate Analytical Skills
Since the role requires a strong analytical mindset, come ready to discuss how you've used data to inform your marketing strategies. Bring examples of KPIs you've monitored and how you've optimised campaigns based on those insights.
✨Familiarity with Marketing Automation Tools
Be prepared to talk about your experience with marketing automation platforms like HubSpot or Salesforce. Discuss how you've used these tools to manage campaigns and track performance, as this is crucial for the role.
✨Collaboration is Key
This position involves working closely with sales and content teams, so be ready to share examples of how you've successfully collaborated with other departments in the past. Highlight your communication skills and ability to align marketing efforts with business goals.