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- Tasks: Lead a creative team to design trend-led fashion collections for Topshop.
- Company: Join iconic British fashion brands with 60 years of heritage and global reach.
- Benefits: Enjoy employee discounts, personal development, flexible benefits, and generous leave.
- Why this job: Shape the future of fashion while working in a dynamic, innovative environment.
- Qualifications: Creative leader with experience in fast-paced fashion and expertise in various fabric types.
- Other info: Collaborate with cross-functional teams and influence global fashion trends.
The predicted salary is between 43200 - 72000 £ per year.
Company Description
TOPSHOP and TOPMAN are iconic British fashion brands with 60 years of heritage. Headquartered in London, the brands have over 2 million customers worldwide through the ASOS platform and generate approximately £200m in brand sales. Our mission is to unlock the best of fashion for everyone, with creativity and innovation at our core.
Following the formation of a joint venture between ASOS and HEARTLAND in October 2024, ASOS is creating a standalone, cross-functional team dedicated to unlocking the growth potential of TOPSHOP and TOPMAN. The brands will benefit from ASOS infrastructure and resources while maintaining creative freedom and agility.
Over the next 12 months, TOPSHOP and TOPMAN will expand their offline and online retail presence with the launch of Topshop.com and new wholesale partnerships.
Job Description
The Role
Topshop is seeking an experienced and visionary Lead Designer to join our dynamic design team. This pivotal role will shape the brand\’s strategic direction and deliver trend-led, world-class products to our global customer base.
As the Lead Designer, you will oversee a team of 7 talented designers across Soft Wovens, Print, Jersey, and Knitwear, ensuring alignment with Topshop\’s commercial and creative goals. You will collaborate cross-functionally with Buying, Merchandising, Sourcing, and Technical teams to develop innovative, trend-responsive collections.
This role also involves working creatively to translate trend visions into customer-ready concepts, collaborating with the Head of Design on campaign shoots and styling to ensure the trend direction is effectively delivered.
Key Responsibilities:
- Deliver and develop the overall design strategy for Soft Wovens, Print, Jersey, and Knitwear.
- Work with the Head of Design to shape and communicate the Topshop/Topman design vision, including seasonal trends, big ideas, and campaign styling.
- Inspire and lead your team, ensuring design output aligns with brand identity and customer needs.
- Collaborate with cross-functional teams to create commercially successful, trend-led ranges for wholesale and global markets.
- Keep product design ahead of market trends by identifying newness and innovation.
- Represent and champion the Topshop customer in all design decisions and product uses.
Qualifications
What We\’re Looking For:
- A creative, strategic thinker with a strong trend vision.
- Proven leadership experience in a fast-paced fashion retail environment.
- Expertise in Soft Wovens, Print, Jersey, and Knitwear.
- Strong understanding of global fashion trends and customer profiles.
- Excellent communication, organization, and team management skills.
Additional Information
Benefits:
- Employee discount (hello ASOS discount!)
- Personal development opportunities through ASOS Develops
- Employee sample sales
- Access to LinkedIn Learning materials
- 25 days paid annual leave plus a celebration day
- Discretionary bonus scheme
- Private medical care scheme
- Flexible benefits allowance, which can be taken as cash or used for other benefits
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Lead Designer - Topshop employer: ASOS
Contact Detail:
ASOS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Designer - Topshop
✨Tip Number 1
Familiarise yourself with Topshop's current collections and design ethos. Understanding their aesthetic and recent trends will help you articulate how your vision aligns with theirs during interviews.
✨Tip Number 2
Network within the fashion industry, especially with professionals who have experience in fast-paced retail environments. Attend fashion events or workshops to connect with potential colleagues and gain insights into the company culture.
✨Tip Number 3
Prepare to discuss your leadership style and how you've successfully managed design teams in the past. Be ready to share specific examples of how you've inspired creativity and innovation in your previous roles.
✨Tip Number 4
Stay updated on global fashion trends and be prepared to discuss how these can influence Topshop's future collections. Show your passion for trend forecasting and how you can bring fresh ideas to the table.
We think you need these skills to ace Lead Designer - Topshop
Some tips for your application 🫡
Understand the Brand: Familiarise yourself with TOPSHOP and TOPMAN's heritage, mission, and current market position. This will help you tailor your application to reflect their values and vision.
Showcase Your Design Vision: In your application, clearly articulate your design philosophy and how it aligns with the brand's identity. Include examples of your previous work that demonstrate your trend vision and leadership in design.
Highlight Relevant Experience: Emphasise your experience in leading design teams and your expertise in Soft Wovens, Print, Jersey, and Knitwear. Provide specific examples of successful collections or projects you've managed.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also expresses your passion for fashion and your understanding of the current trends. Make sure to convey how you can contribute to the growth of TOPSHOP and TOPMAN.
How to prepare for a job interview at ASOS
✨Showcase Your Trend Vision
As a Lead Designer, it's crucial to demonstrate your understanding of current and upcoming fashion trends. Prepare examples of how you've successfully translated trends into designs in the past, and be ready to discuss your vision for Topshop's future collections.
✨Highlight Leadership Experience
This role requires strong leadership skills. Be prepared to share specific instances where you've led a team, inspired creativity, and ensured alignment with brand goals. Discuss how you manage team dynamics and foster collaboration.
✨Prepare for Cross-Functional Collaboration
Since the role involves working with various teams, think about how you've successfully collaborated with buying, merchandising, and technical teams in previous roles. Share examples that highlight your ability to communicate effectively across departments.
✨Understand the Brand Identity
Familiarise yourself with Topshop's brand identity and customer base. Be ready to discuss how your design philosophy aligns with their mission and how you can contribute to maintaining their creative freedom while driving commercial success.
