At a Glance
- Tasks: Lead the design process for iwoca's products in Germany, from concept to user interface.
- Company: Join iwoca, a fintech innovator empowering small businesses across Europe since 2012.
- Benefits: Enjoy flexible working hours, medical insurance, generous holiday, and a learning budget.
- Why this job: Shape impactful solutions for small businesses while collaborating with a dynamic, cross-functional team.
- Qualifications: Experience in product design, user research, and proficiency in design tools like Figma.
- Other info: Work in a hybrid role with opportunities for personal growth and company retreats.
The predicted salary is between 65000 - 75000 £ per year.
Senior Product Designer – iwoca Germany (DE)
Hybrid in London/Leeds, UK or in Berlin/Frankfurt, DE
We\’re looking for a Product Designer to join our iwoca Design team
As the Senior Product Designer for Germany, you will own the end-to-end user experience for a key market. You will have the autonomy to shape the future of iwoca\’s product in Germany, discovering new opportunities and developing solutions that provide a seamless and valuable experience for our customers. You\’ll work with product and engineering teams in both Germany and the UK to deliver designs that have a direct impact on the success of small businesses.
The company
Imagine a world where every small business has the power to thrive. That\’s the world we\’re building at iwoca. Small businesses aren\’t just statistics – they\’re the heartbeat of our communities, the character of our high streets, and the engine of our economy. Since 2012, we\’ve revolutionised how these businesses access finance, turning what was once a lengthy, frustrating process into something remarkable: funding that\’s fast, flexible, and actually works for modern businesses.
Our impact speaks for itself: we\’ve provided billions in funding to over 150,000 businesses across Europe, making us one of the continent\’s leading fintech innovators. But we\’re just getting started. Our mission? To empower one million businesses with the financial tools they deserve.
We combine cutting-edge technology and data science with genuine human understanding to make finance feel less like a barrier and more like a superpower. Whether it\’s managing cash flow or seizing unexpected opportunities, we ensure businesses get the funds they need – often within minutes.
The team
The Germany Product Team is a fully autonomous unit dedicated to serving our German market. The team includes specialists in front-end and back-end development, product management, data science, and analytics.
As the embedded designer, you will collaborate on everything from launching new products to refining customer experiences. This integrated, cross-functional approach allows the team to address complex challenges, iterate quickly, and build solutions that shape how thousands of businesses succeed.
The role
As the Senior Product Designer for Germany, you will be responsible for the entire design lifecycle, from initial concept to polished user interface. This is a strategic role that also requires hands-on execution.
Autonomy and vision
- Develop and champion the strategic vision for the customer experience in the German market.
- Shape a new credit product from the ground up, offering greater flexibility to support small businesses.
- Help maintain and evolve our reusable Design System to ensure coherence and quality.
Impact and collaboration
- Work with product managers and engineers to build user-centred solutions that solve real-world user pain points and meet business goals.
- Design interactive tools, like a loan builder, to guide customers to the right product for their needs.
- Use data from web analytics and A/B testing to iterate on designs that directly improve conversion and user satisfaction.
Growth and learning
- Conduct user research and usability testing to uncover pain points and validate your design solutions.
- Establish and monitor user feedback loops to build a culture of continuous improvement.
- Identify and act on opportunities for improvement based on both qualitative and quantitative data.
Some example projects are:
- Designing an interactive loan builder to guide small business owners through their options and help them find the product that best fits their needs.
- Creating a more engaging experience for existing customers – one that recognises their growth and deepens their partnership with iwoca.
- Shaping a new credit product that offers greater flexibility to support small businesses on their path to success.
The requirements
Essential:
- Experience working in a product design setting focussed on conversion and commercial goals.
- A customer-first, data-driven approach to design, with a knack for balancing business needs with user empathy.
- Experience in planning and conducting moderated and unmoderated user research studies with customers.
- Experience working in a cross-functional team that includes product managers and engineers.
- Proficiency in design tools (e.g. Figma, Adobe Creative Suite) with strong prototyping and interaction design skills.
- Experience working with Product Managers and analytics data/tools to drive design decisions.
- An understanding of A/B testing, conversion metrics, and user behaviour.
- The ability to work autonomously and complete projects.
- Excellent communication skills and the ability to adjust your communication style to the audience.
Bonus:
- Knowledge of basic concepts in front-end development, and basic familiarity with some front-end frameworks.
- Experience working directly with business stakeholders.
- Experience working in the B2B space.
The salary
We expect to pay from £65,000 – £75,000 for this role.
But, we\’re open-minded, so definitely include your salary goals with your application. We routinely benchmark salaries against market rates, and run quarterly performance and salary reviews.
The culture
At iwoca, we prioritise a culture of learning, growth, and support, and invest in the professional development of our team members. We value thought and skill diversity, and encourage you to explore new areas of interest to help us innovate and improve our products and services.
The offices
We put a lot of effort into making iwoca a brilliant place to work:
- Offices in London, Leeds, Berlin and Frankfurt with plenty of drinks and snacks
- Events and clubs, like bingo, comedy nights, yoga classes, football, etc.
The benefits (location dependent)
- Flexible working hours
- Medical insurance from Vitality, including discounted gym membership
- A private GP service (separate from Vitality) for you, your partner, and your dependents.
- 25 days\’ holiday, an extra day off for your birthday, the option to buy or sell an additional five days of annual leave, and unlimited unpaid leave
- A one-month, fully paid sabbatical after four years.
- Instant access to external counselling and therapy sessions for team members that need emotional or mental health support.
- 3% pension contributions on total earnings
- An employee equity incentive scheme
- Generous parental leave and a nursery tax benefit scheme to help you save money.
- Electric car scheme and cycle to work scheme
- Two company retreats a year, we\’ve been to France, Italy, Spain, and further afield.
And to make sure we all keep learning, we offer:
- A learning and development budget for everyone.
- Company-wide talks with internal and external speakers.
- Access to learning platforms like Treehouse.
Job ID d21704aa-1781-4de6-aff5-a85c78ff1557
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Senior Product Designer | London, UK | Hybrid employer: Iwoca
Contact Detail:
Iwoca Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Designer | London, UK | Hybrid
✨Tip Number 1
Familiarise yourself with iwoca's mission and values. Understanding their commitment to empowering small businesses will help you align your design philosophy with their goals, making you a more attractive candidate.
✨Tip Number 2
Showcase your experience in user research and usability testing. Be prepared to discuss specific projects where you've successfully identified user pain points and how your designs addressed them, as this is crucial for the role.
✨Tip Number 3
Highlight your collaboration skills. Since you'll be working closely with product managers and engineers, share examples of how you've effectively communicated and collaborated in cross-functional teams to achieve design goals.
✨Tip Number 4
Prepare to discuss your approach to data-driven design. Be ready to explain how you've used analytics and A/B testing to inform your design decisions, as this aligns with iwoca's focus on conversion and commercial goals.
We think you need these skills to ace Senior Product Designer | London, UK | Hybrid
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in product design, especially focusing on conversion and commercial goals. Use specific examples that demonstrate your customer-first approach and data-driven design decisions.
Craft a Compelling Cover Letter: In your cover letter, express your passion for empowering small businesses and how your skills align with iwoca's mission. Mention your experience in cross-functional teams and your ability to work autonomously, as these are key aspects of the role.
Showcase Your Design Process: Include a portfolio that showcases your design process from concept to execution. Highlight projects where you conducted user research, A/B testing, and collaborated with product managers and engineers to create user-centred solutions.
Highlight Relevant Skills: Emphasise your proficiency in design tools like Figma and Adobe Creative Suite. Mention any experience with front-end development concepts and analytics tools, as this will demonstrate your well-rounded skill set for the role.
How to prepare for a job interview at Iwoca
✨Showcase Your Design Process
Be prepared to discuss your design process in detail. Highlight how you approach user research, ideation, prototyping, and testing. Use specific examples from your past work to illustrate how your designs have improved user experiences and met business goals.
✨Understand the Company’s Mission
Familiarise yourself with iwoca's mission to empower small businesses. Be ready to discuss how your design philosophy aligns with their goals and how you can contribute to creating solutions that support their customers effectively.
✨Prepare for Technical Questions
Since the role involves collaboration with product managers and engineers, brush up on your knowledge of A/B testing, conversion metrics, and user behaviour. Be ready to explain how you use data to inform your design decisions.
✨Demonstrate Communication Skills
Effective communication is key in a cross-functional team. Practice articulating your ideas clearly and adjusting your communication style based on your audience. Prepare to discuss how you've successfully collaborated with diverse teams in the past.