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- Tasks: Lead brand and marketing strategy across diverse, high-growth businesses.
- Company: Join a fast-growing incubator that supports innovative startups.
- Benefits: Enjoy competitive salary, performance bonuses, and equity options with flexible work arrangements.
- Why this job: Shape impactful brands while collaborating with visionary founders in exciting sectors.
- Qualifications: 2+ years in brand or marketing leadership with a proven track record.
- Other info: Opportunity to build brand empires and redefine how brands scale.
The predicted salary is between 43200 - 72000 £ per year.
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This range is provided by The City Recruiter. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Direct message the job poster from The City Recruiter
Recruiting Legal talent into the top UK Law Firms –
Head of Brand & Marketing
Manchester – Office-based with WFH flexibility
Reports To: CEO
Competitive Salary + Performance Bonus + Equity Options
The City Recruiter is hiring on behalf of an ambitious, fast-growth business incubator that backs bold ventures from startup to scale. This is a rare opportunity to lead brand and marketing across a high-velocity portfolio of businesses—from cutting-edge AI tools to consumer products, fashion, wellness, and SaaS.
We\’re looking for a Head of Brand & Marketing to drive the full brand strategy, lead creative execution, and make sure every brand in the group cuts through the noise and converts attention into results.
Build and scale category-defining brands. Simple on paper—but it’ll take creativity, precision, and serious leadership chops. You’ll lead brand and marketing strategy across multiple businesses at different stages of growth.
What You’ll Be Responsible For
1. Brand Leadership
- Define and evolve brand identities (voice, visuals, values) across the portfolio
- Create brand guidelines that inspire consistency and creativity
- Lead brand positioning, naming, messaging, and rollout strategies
- Champion brand growth initiatives across all ventures
- Develop integrated marketing plans (paid, organic, PR, partnerships, events)
- Identify growth levers for early-stage, scaling, and mature businesses
- Create go-to-market strategies and playbooks for demand generation
3. Creative Direction
- Launch bold campaigns that drive attention, engagement, and ROI
- Oversee creative output across brand assets, content, UX, packaging, and more
- Collaborate with in-house creatives, freelancers, and agencies
4. Team & Stakeholder Leadership
- Hire, grow, and manage a creative and marketing team
- Work closely with founders, product teams, and investors
- Present brand strategies and performance updates to senior leadership
What We’re Looking For
- Brand sniper – You know how to stand out in a crowded space with emotional and commercial precision
- Full-stack marketer – From PR to paid to partnerships, you know the theory and how to execute
- Builder mindset – You’ve built brands from zero and can thrive in ambiguity
- Strategic operator – You zoom out to strategise and dive in to execute
- Creative killer – Elite taste and bold ideas, always grounded in impact
- Proven leader – You’ve led teams, pitched to boards, and worked with pace
Must-Have Experience
- 2+ years leading brand or marketing in an agency, brand studio, incubator, or high-growth business
- A strong track record of building, launching, and scaling brands
- Experience managing creative and content teams
- Deep understanding of modern marketing: content, paid, PR, influencers, and events
- Ability to manage multiple brands with unique tones, audiences, and goals
- Confident working closely with founders, execs, and investors
Why This Role?
- Take full ownership of brand and marketing across multiple exciting ventures
- Work directly with visionary founders and operators
- Equity opportunities in high-potential startups
- Lead strategy and execution across sectors—fashion, AI, wellness, SaaS, and more
- Join a business that’s rewriting the rules on how brands scale
Ready to build brand empires?
Apply now or reach out to The City Recruiter for a confidential chat.
Seniority level
-
Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing
-
Industries
Marketing Services and Advertising Services
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Lead of Brand & Marketing employer: The City Recruiter
Contact Detail:
The City Recruiter Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead of Brand & Marketing
✨Tip Number 1
Familiarise yourself with the latest trends in brand and marketing, especially in sectors like AI, fashion, and wellness. This knowledge will help you speak confidently about how you can drive brand growth and engage audiences effectively.
✨Tip Number 2
Network with professionals in the industry, particularly those who have experience in high-growth businesses or incubators. Building these connections can provide valuable insights and potentially lead to referrals for the role.
✨Tip Number 3
Prepare to discuss your past experiences in leading brand strategies and campaigns. Be ready to share specific examples of how you've successfully built and scaled brands, as this will demonstrate your capability to take on this role.
✨Tip Number 4
Showcase your leadership skills by highlighting any experience you have in managing teams or collaborating with stakeholders. This is crucial for a role that requires presenting strategies to senior leadership and working closely with founders.
We think you need these skills to ace Lead of Brand & Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand and marketing leadership. Focus on achievements that demonstrate your ability to build and scale brands, as well as your creative direction skills.
Craft a Compelling Cover Letter: In your cover letter, express your passion for brand strategy and marketing. Use specific examples from your past roles to illustrate how you’ve successfully led brand initiatives and driven results.
Showcase Your Creative Thinking: Include a portfolio or examples of campaigns you've led or contributed to. Highlight your creative process and the impact these campaigns had on brand growth and engagement.
Demonstrate Leadership Skills: Emphasise your experience in managing teams and collaborating with stakeholders. Provide examples of how you've effectively communicated brand strategies to senior leadership and influenced decision-making.
How to prepare for a job interview at The City Recruiter
✨Showcase Your Brand Leadership Skills
Prepare to discuss your experience in defining and evolving brand identities. Be ready to share specific examples of how you've created brand guidelines and championed growth initiatives in previous roles.
✨Demonstrate Your Creative Direction
Think of bold campaigns you've launched that drove engagement and ROI. Bring along a portfolio or examples of creative outputs you've overseen, highlighting your collaboration with teams and agencies.
✨Highlight Your Team Leadership Experience
Be prepared to talk about your experience in hiring and managing creative teams. Discuss how you've worked closely with stakeholders and presented strategies to senior leadership, showcasing your ability to lead and inspire.
✨Understand the Business Landscape
Research the company and its portfolio of businesses. Be ready to discuss how you would approach brand strategy across different sectors like AI, fashion, and wellness, demonstrating your full-stack marketing knowledge.
