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- Tasks: Manage and optimise paid media campaigns on platforms like Meta, Google, and TikTok.
- Company: Join a fast-growing wellness brand focused on empowering individuals' wellbeing.
- Benefits: Enjoy flexible office requirements and a competitive salary up to £35,000.
- Why this job: Be part of a dynamic team, experiment with innovative strategies, and make a real impact.
- Qualifications: Experience in paid media and proficiency in platforms like Meta Ads Manager and Google Ads required.
- Other info: Ideal for those eager to learn in a vibrant startup environment.
The predicted salary is between 21000 - 35000 £ per year.
Join an innovative wellness brand dedicated to empowering individuals to take control of their physical and mental wellbeing. As part of a fast-scaling team of biohackers, you will help elevate the brand\’s reach through effective and impactful paid media strategies.
This is a fantastic opportunity for a paid media enthusiast with a strong foundation in digital marketing to join a leading wellness brand. You will execute and optimise paid media campaigns across platforms such as Meta, Google, and TikTok. Your role will involve scaling successful strategies, experimenting with new ideas, and ensuring smart spending decisions.
What you\’ll do…
- Assist in managing and optimising paid campaigns on Meta, Google, TikTok, and emerging platforms.
- Handle campaign setup, tracking, tagging, creative uploads, and reporting.
- Organise and update the asset library; coordinate new briefs with internal design teams and agencies.
- Analyse performance data to determine what\’s effective and identify new testing opportunities.
- Collaborate with the Performance Manager on A/B tests for ad creative, copy, audiences, and formats.
- Track and manage budgets and spending across platforms.
- Maintain consistent UTM structures and clean reporting.
- Stay informed about emerging trends on TikTok and other key channels.
Who you are…
- Experience in paid media, with proficiency in platforms like Meta Ads Manager, Google Ads, or TikTok Ads.
- Strong understanding of performance marketing principles.
- Proficient in data analysis and comfortable working with spreadsheets.
- Detail-oriented and organized, with a knack for noticing discrepancies.
- Reliable, proactive, and capable of working independently.
- Strong communication skills and ability to collaborate effectively.
- Eagerness to learn and grow in a dynamic environment.
- Experience in D2C or e-commerce brand environments.
- Familiarity with Shopify and Klaviyo.
Salary: up to £35,000 DOE
Logistics: Clitheroe office – flexibility on office requirements depending where you live!
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Paid Marketing Exec - FMCG fast growth startup employer: Up World
Contact Detail:
Up World Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Marketing Exec - FMCG fast growth startup
✨Tip Number 1
Familiarise yourself with the latest trends in paid media, especially on platforms like TikTok and Meta. This will not only help you during interviews but also show your genuine interest in the role and the brand's mission.
✨Tip Number 2
Network with professionals in the FMCG and wellness sectors. Attend industry events or join online forums to connect with others who can provide insights or even refer you to opportunities within the company.
✨Tip Number 3
Prepare to discuss specific examples of successful paid media campaigns you've managed. Highlight your analytical skills by explaining how you optimised these campaigns based on performance data.
✨Tip Number 4
Showcase your familiarity with tools like Shopify and Klaviyo, as well as your ability to manage budgets effectively. Being able to demonstrate your technical skills will set you apart from other candidates.
We think you need these skills to ace Paid Marketing Exec - FMCG fast growth startup
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in paid media and digital marketing. Focus on your proficiency with platforms like Meta Ads Manager, Google Ads, and TikTok Ads, as well as any experience in D2C or e-commerce environments.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for wellness brands and your understanding of performance marketing principles. Mention specific campaigns you've worked on and how you can contribute to the company's growth.
Showcase Data Analysis Skills: In your application, emphasise your ability to analyse performance data and make data-driven decisions. Provide examples of how you've used data to optimise campaigns in the past.
Highlight Collaboration Experience: Since the role involves working with design teams and performance managers, mention any previous experiences where you've successfully collaborated with others. This will demonstrate your strong communication skills and ability to work effectively in a team.
How to prepare for a job interview at Up World
✨Showcase Your Paid Media Experience
Be ready to discuss your previous experience with paid media campaigns. Highlight specific platforms you've worked on, such as Meta, Google, and TikTok, and share successful strategies you've implemented.
✨Demonstrate Data Analysis Skills
Prepare to talk about how you analyse performance data. Bring examples of how you've used data to optimise campaigns and identify new testing opportunities, as this is crucial for the role.
✨Stay Updated on Trends
Research the latest trends in digital marketing, especially on platforms like TikTok. Showing that you're informed about emerging channels will demonstrate your enthusiasm and commitment to the role.
✨Emphasise Collaboration and Communication
Since the role involves working with design teams and other stakeholders, be prepared to discuss your communication style and how you collaborate effectively. Share examples of past teamwork experiences.
