Senior Product Marketing Manager, Identity Security (Geo-expansion)

*Join us at Entrust*

At Entrust, we’re shaping the future of identity centric security solutions. From our comprehensive portfolio of solutions to our flexible, global workplace, we empower careers, foster collaboration, and build solutions that help keep the world moving safely.

*Get to Know Us*

Headquartered in Minnesota, Entrust is an industry leader in identity-centric security solutions, serving over 150 countries with cutting-edge, scalable technologies. But our secret weapon? Our people. It’s the curiosity, dedication, and innovation that drive our success and help us anticipate the future.

We’re looking for a Senior Product Marketing Manager, Identity Security (Geo-expansion) to join our team.

Product Marketing at Entrust is a highly cross-functional, strategic function. We’re the glue that brings together Product, Marketing, and Sales, partnering with these teams as experts in both our product and our market. This Product Marketing role is essential to our new identity verification market growth, partnering with our Geo-expansion product teams, local sales partners and marketing to unlock product market fit and revenue in new markets.

What you’ll be doing (Responsibilities):

● Create and continuously refine the positioning, messaging, and storytelling for Entrust’s Identity Security solutions in new and expansion markets and ensure that this is developed through Entrust’s core channels.

● Leverage market, customer, analyst relations, and competitive insights to plug into product

strategy, building a robust view of addressable / serviceable market, and how we can win this with a product that provides differentiated value to our ideal customer.

● Develop compelling positioning, storytelling, and messaging that speaks to our ideal customers in local market contexts.

● Coordinate cross-functional product launches and campaigns across Product, Marketing, and Sales to generate awareness and pipeline, and drive adoption of Entrust’s identity solutions, with a strong focus on identity verification.

● Produce high quality content that speaks to prospects and customers through a variety of channels including website, blogs, emails, webinars, pitch decks, and product videos.

You are :

● A storyteller : You are able to look beyond features and function and convey a differentiated, value-led story to engage our audience. You can look at the 1s and 0s that make up our product, extract the value, and weave a “bigger picture” story out of this.

A confident writer : You have superb written and oral communication skills, with the ability to

lend your skills to producing thought leadership content, blogs, web pages, video scripts, and more. You have a way with words that taps into our customers’ thoughts and emotions.

● Customer-obsessed : You put the customer — both internal and external — at the heart of everything you do, always giving them a seat at the table and championing their cause across the business to build better products, messaging, and sales efforts.

● Cross-functional by nature : You’re the glue between teams. You’re equally comfortable and have a proven track record of partnering with Product to input into the roadmap, working with Sales to understand what they’re seeing and refine GTM, and leading the charge as the owner for cross-functional product launches.

● Curious, with a growth-mindset : You always want to ask “why” and dig beneath the surface. You’re data-minded, want to become the expert on our product and market, and you get a kick out of understanding what makes our customers “tick”.

● Ambitious : You don’t just want to play catch-up to other companies. You have a growth mindset and strive to produce work that other people look to as an example of best-in-class product

marketing.

● (Preferred) Knowledge of / prior experience in the Financial Services compliance market:

What we’re hoping your CV or Resume will show :

● 5+ years previous experience in Product Marketing, Product, Marketing, or Growth

● Proven record of delivering product launches end-to-end, ideally activating new markets.

● Experience preferred in Financial Services of Know Your Customer (KYC) and Anti-Money Laundering (AML).

Please note this is a hybrid role with 3 days a week in our London office.

Benefits

• 25 days annual leave plus a day off for your Birthday.

• Two paid volunteering days per year.*

• Private Medical Insurance with Care Health

• Life Assurance (3x Annual Base Salary)*

• Generous paid parental leave

• Life enrichment allowance of up to £80 per month for services including gym, yoga, fitness classes, massages, childcare, and therapy.

• Dedicated learning opportunities including using tools like LinkedIn Learning with availability to use for learning resources such as books, coaches, conferences, courses, podcasts, and more

• Our open and transparent culture is reflected in our “Better Together” motto and we bring this to life by meeting once a week for our global weekly roundup (OnThursday); holding quarterly team socials, and other company-wide social events.

• Expense up to £300 (or local equivalent) to purchase workstation setup equipment

• The opportunity to become a member of the resource groups in order to learn different skills in our belonging groups

At Entrust, we don’t just offer jobs – we offer career journeys. Here is what you can expect when you join our team:

• Career Growth: Whether you’re a budding developer or a seasoned expert, we’re invested in your professional journey. With learning-forward initiatives and exciting challenges, your growth is our priority.

• Flexibility: Life is all about balance. Whether you’re remote, hybrid, or on-site, we offer flexible options that fit your lifestyle.

• Collaboration: Here, your voice matters. Our teams thrive on sharing ideas, brainstorming solutions, and working together to build a better tomorrow.

We believe in securing identities—but it doesn’t stop there. At Entrust, we’re passionate about valuing all identities. Our culture is built on diversity, inclusion, and respect. From unconscious bias training for our leaders to global affinity groups that connect colleagues across the globe, we’re creating a community where everyone is encouraged to be themselves.

*Ready to Make an Impact?*

If you’re excited by the prospect of innovating, growing your career, and collaborating in a dynamic environment, Entrust is the place for you. Join us in making a difference. Let’s build a more secure world—together.

*Apply today!*

For more information, visit ( . Follow us on, LinkedIn ( , Facebook ( , Instagram ( , and YouTube (

For US roles, or where applicable:

Entrust is an EEO/AA/Disabled/Veterans Employer

For Canadian roles, or where applicable:

Entrust values diversity and inclusion and we are committed to building a diverse workforce with wide perspectives and innovative ideas. We welcome applications from qualified individuals of all backgrounds, and we strive to provide an accessible experience for candidates of all abilities.

If you require an accommodation, contact .

Recruiter:

Jack Steib

Entrust is an innovative leader in identity-centric security solutions, providing an integrated platform of scalable, AI-enabled security offerings. We enable organizations to safeguard their operations, evolve without compromise, and protect their interactions in an interconnected world – so they can transform their businesses with confidence. Entrust supports customers in 150+ countries and works with a global partner network, we are trusted by the world most trusted organizations.

#J-18808-Ljbffr