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- Tasks: Lead and implement performance marketing strategies to maximise ROI across digital channels.
- Company: Join a leading organisation in the financial services sector, making a real impact.
- Benefits: Enjoy a full-time role with competitive pay and opportunities for growth.
- Why this job: Be part of a dynamic team, driving innovative marketing strategies in a fast-paced environment.
- Qualifications: 3+ years in performance marketing, with expertise in digital platforms and budget management.
- Other info: Ideal for strategic thinkers ready to take ownership in a regulated industry.
The predicted salary is between 28800 - 48000 £ per year.
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The Candidate Recruitment Agency provided pay range
This range is provided by The Candidate Recruitment Agency. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
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Direct message the job poster from The Candidate Recruitment Agency
Laura Walters – Executive Search Board Director
Executive Search @ The Candidate | Recruitment Board Director
We\’re partnering with a leading organisation within the financial services sector to find a highly skilled and results-driven Performance Marketing Manager. This is a fantastic opportunity for an individual with a proven track record in driving successful digital marketing strategies to make a significant impact.
In this role, you\’ll work closely with the Head of Digital Marketing to develop, plan, and lead the implementation of our client\’s overall performance marketing strategy. You\’ll be responsible for maximising ROI across various channels and contributing to a holistic marketing approach.
What you\’ll be doing:
- Planning and implementing paid media strategies with a keen focus on maximising ROI and achieving departmental targets within allocated budgets.
- Measuring and reporting on the performance of all paid digital marketing campaigns against set goals (ROI and KPIs), continually seeking ways to maximise efficiency and reach objectives.
- Proactively monitoring the hygiene of paid media accounts, implementing automation to flag potential issues for timely resolution.
- Collaborating with the development agency to recommend website improvements that bolster performance marketing efforts and optimise the customer user journey.
- Staying up-to-date with the latest performance marketing and digital marketing trends and best practices.
- Taking complete ownership of paid media activity, from day-to-day activation to overarching strategy.
What we\’re looking for:
- Minimum of 3 years of experience as a Performance Marketing Manager or in a similar role, with a total of 6 years of experience in planning and implementing successful performance marketing strategies.
- Hands-on expertise in optimising paid media accounts across search, social, PMax, and display.
- In-depth knowledge of various platforms including GA4, Google Ads, Microsoft Ads, and Meta Ads.
- Experience managing 6 figure monthly marketing budgets across multiple services/departments.
- Strong understanding of bidding platforms and best practices.
- A data-driven approach with strong analytical skills, capable of analysing information and making sound recommendations.
- Experience in a lead generation environment, ideally within a regulated industry.
- A critical thinker and problem-solver with a strong sense of ownership and pride in performance.
- An exceptional eye for detail and the ability to work to strict deadlines.
If you\’re a strategic yet hands-on Performance Marketing Manager ready to take on a pivotal role within a dynamic financial services organisation, we encourage you to apply.
Please note: Due to the high volume of applications, we are not always able to respond to all unsuccessful applicants. However, we wish everyone who applies the very best with their job search.
Seniority level
-
Seniority level
Director
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing
-
Industries
Financial Services and Professional Services
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Performance Marketing Manager TCL:45751 employer: The Candidate Recruitment Agency
Contact Detail:
The Candidate Recruitment Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager TCL:45751
✨Tip Number 1
Network with professionals in the financial services sector. Attend industry events or webinars where you can meet potential colleagues or employers. Building relationships can give you insights into the company culture and expectations.
✨Tip Number 2
Stay updated on the latest trends in performance marketing. Follow relevant blogs, podcasts, and social media channels to ensure you're knowledgeable about current strategies and tools that can enhance your application.
✨Tip Number 3
Prepare to discuss specific examples of how you've maximised ROI in previous roles. Be ready to share metrics and outcomes that demonstrate your success in managing large budgets and optimising campaigns.
✨Tip Number 4
Familiarise yourself with the company's existing digital marketing strategies. Research their online presence and think about how you could contribute to their goals, which will show your genuine interest during interviews.
We think you need these skills to ace Performance Marketing Manager TCL:45751
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in performance marketing, especially your achievements in driving successful digital marketing strategies. Use metrics to showcase your impact, such as ROI improvements and budget management.
Craft a Compelling Cover Letter: In your cover letter, emphasise your hands-on expertise with platforms like GA4, Google Ads, and Meta Ads. Discuss specific campaigns you've managed and the results achieved, demonstrating your strategic thinking and problem-solving skills.
Showcase Analytical Skills: Since the role requires a data-driven approach, include examples of how you've used analytics to inform your marketing strategies. Mention any tools or methodologies you’ve employed to optimise paid media accounts.
Highlight Industry Experience: If you have experience in a regulated industry or lead generation environment, make sure to mention it. This will show that you understand the unique challenges and requirements of the financial services sector.
How to prepare for a job interview at The Candidate Recruitment Agency
✨Showcase Your Experience
Be prepared to discuss your previous roles in performance marketing. Highlight specific campaigns you've managed, the strategies you implemented, and the results achieved. Use metrics to demonstrate your success, especially focusing on ROI and KPIs.
✨Know the Tools
Familiarise yourself with the platforms mentioned in the job description, such as GA4, Google Ads, Microsoft Ads, and Meta Ads. Be ready to discuss how you've used these tools in past roles to optimise paid media accounts and improve campaign performance.
✨Stay Current with Trends
Research the latest trends in performance marketing and digital marketing. Being able to discuss recent developments or best practices will show your passion for the field and your commitment to staying ahead of the curve.
✨Demonstrate Analytical Skills
Prepare to talk about how you analyse data to make informed decisions. Share examples of how your analytical skills have led to successful marketing strategies or improvements in campaign performance, showcasing your data-driven approach.
