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- Tasks: Join SEGA as a Research Executive, conducting exciting research projects to shape gaming experiences.
- Company: SEGA is a leading interactive entertainment company known for creativity and quality in gaming.
- Benefits: Enjoy hybrid working, free games, fitness perks, and a comprehensive benefits package.
- Why this job: Be part of a passionate team that values fun, creativity, and impactful insights in the gaming industry.
- Qualifications: 2-3 years in consumer research with skills in qualitative and quantitative methods; relevant degree required.
- Other info: Flexible hours and a commitment to diversity make SEGA a welcoming workplace for all.
The predicted salary is between 30000 - 42000 £ per year.
Join to apply for the Research & Insights Executive role at SEGA Europe
Join to apply for the Research & Insights Executive role at SEGA Europe
Direct message the job poster from SEGA Europe
BASED AT SEGA West London, Chiswick Business Park , Hybrid working (3-days per week in-office)
REPORTING TO: Senior Research Manager
POSITION OVERVIEW
Are you a passionate gamer with a background in research? SEGA is looking for a skilled and enthusiastic Research Executive to join our Consumer Insights team based in London. This role is instrumental in helping SEGA’s global publishing and development teams make informed, data-driven decisions through expertly designed research initiatives.
The ideal candidate has hands-on experience with both quantitative and qualitative research methods, including with both custom survey design and syndicated data platforms. This role requires a confident & passionate researcher with a keen interest in a range of methodologies, who can carry out research projects from design through to analysis and reporting of insights to key stakeholders across the business.
KEY RESPONSIBILITIES
Here you should outline the core functions this role will perform on a regular basis. Make sure your list of responsibilities is detailed but concise. Also emphasise any specific duties that may be unique to the role or the department.
- Support with the design & execution of custom research projects: work with the senior research manager to help conduct adhoc research projects, including but not limited to designing surveys / screeners / discussion guides and testing stimulus, liaising with external providers and internal stakeholders, analysis & reporting.
- Manage internally led qualitative research studies: work with studios & recruiters to conduct internal qualitative research projects, including concept testing, marketing asset testing and playtesting.
- Lead CRM survey projects: work with other members of the Consumer Insights team and key stakeholders to design, develop, and field surveys to our CRM database, taking each project from inception to debrief.
- Topical research projects: work within the Consumer Insights team and across other teams to identify and develop opportunities for topical research projects, with the aim to inform the business on key areas of interest within the industry.
- New tools and approaches: be ready to identify and evaluate new methodologies and tools that can help answer business questions and enhance the offerings of the Consumer Insights team.
- Evangelise research: be an advocate for research across the business, open and willing to help increase research literacy and maximise the impact of insights through relationship building and delivering quality.
KNOWLEDGE, SKILLS & EXPERIENCE
In this section it is important that you are as clear as possible around the specific job experience, knowledge and technical skills that are required to define the employee’s competency for the role and to help them understand what is required from them.
- Background in Consumer Research: Minimum 2-3 years working in research with experience across qualitative and quantitative methods
- Experience in executing mixed method research studies: including survey & discussion guide design, recruitment and data analysis
- Experience working with syndicated data platforms including cross-tabulation functionality
- Skilled in creating insights driven and visually engaging powerpoint presentations
- Clear & effective in presenting findings to a range of key stakeholders
- Comfortable working with key stakeholders across the business to understand requirements & objectives
- Bachelor’s Degree in relevant field, such as Psychology or Business Management
A BIT ABOUT SEGA
SEGA is one of the leading interactive entertainment companies in the world, with our European HQ based in West London and development studios spanning the UK and Bulgaria. Known for quality and creativity above all else, our studios include Sports Interactive, Two Point Studios, Hardlight and Creative Assembly.
At the heart of SEGA is our publishing team based in London, where we help the studios bring their creative vision to life. Here we have a hardworking bunch of people spanning Tech, Sales, Marketing, Finance, QA and more.
Together, we drive the continued success and evolution of our Western business through living our company values of being product focused, embracing true partnerships and always having fun so that we can strive to come together as One SEGA.
WORKING THE SEGA WAY
We believe that making the best games relies on having the best people, so we make sure that we look after ours…
- For our gaming buffs, you can get involved in our lunchtime get gaming sessions in our games lounge and Club SEGA, regular gaming tournaments and free SEGA games on Steam.
- If you\’re more of a foodie, you can take advantage of fresh fruit and cereal every single day.
- Fitness fanatics will love our discounted gym membership, ride to work scheme, workout area and bootcamps in the business park. You can find your zen with weekly yoga classes as well as in-house massage therapy.
- You\’ll have access to a comprehensive benefits package that includes life assurance, income protection, private healthcare & dental insurance schemes and an enhanced contributory pension scheme. We offer competitive salaries and a fantastic bonus scheme so that you can stay motivated and focused on making SEGA the best it can be.
- We hold regular lunch & learn sessions, company updates at incredible venues in Central London and Christmas parties that you’ll want to brag to your mates about! What’s not to love?
- We pride ourselves on having flexible working hours to ensure that you have a life outside of the office.
- We want people of all backgrounds to see themselves represented and included in our work, so we actively seek to diversify our team and bring more voices to the table. All applicants are welcome!
And that’s just the tip of the iceberg. Check out our Careers website to find out why we are a workplace you’ll never want to leave!
Seniority level
-
Seniority level
Executive
Employment type
-
Employment type
Full-time
Job function
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Job function
Research and Marketing
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Industries
Computer Games
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Research & Insights Executive employer: SEGA Europe
Contact Detail:
SEGA Europe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Research & Insights Executive
✨Tip Number 1
Familiarise yourself with SEGA's games and their target audience. Understanding the gaming landscape and what makes SEGA unique will help you tailor your insights and demonstrate your passion for the brand during interviews.
✨Tip Number 2
Network with current or former employees of SEGA, especially those in research roles. They can provide valuable insights into the company culture and expectations, which can help you align your approach when discussing your experience.
✨Tip Number 3
Stay updated on the latest trends in consumer research and gaming. Being able to discuss recent developments or methodologies in your field will show that you're proactive and knowledgeable, making you a more attractive candidate.
✨Tip Number 4
Prepare to discuss specific research projects you've worked on that relate to both qualitative and quantitative methods. Be ready to explain your role, the challenges faced, and how your insights impacted decision-making, as this will highlight your hands-on experience.
We think you need these skills to ace Research & Insights Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in both qualitative and quantitative research methods. Include specific examples of projects you've worked on, especially those involving survey design and data analysis, to demonstrate your suitability for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for gaming and research. Mention how your background aligns with SEGA's mission and values, and provide examples of how you've successfully managed research projects from inception to reporting.
Showcase Your Presentation Skills: Since the role requires presenting findings to stakeholders, include any relevant experience in creating visually engaging presentations. Highlight your ability to communicate complex insights clearly and effectively.
Demonstrate Your Research Advocacy: Emphasise your commitment to promoting research within an organisation. Share instances where you've helped increase research literacy or collaborated with teams to maximise the impact of insights, showcasing your ability to build relationships across departments.
How to prepare for a job interview at SEGA Europe
✨Show Your Passion for Gaming
As a Research & Insights Executive at SEGA, your love for gaming is crucial. Be prepared to discuss your favourite games and how they influence your understanding of consumer behaviour in the gaming industry.
✨Demonstrate Research Expertise
Highlight your experience with both qualitative and quantitative research methods. Be ready to share specific examples of past projects where you designed surveys or conducted analysis, showcasing your ability to derive insights from data.
✨Prepare for Stakeholder Engagement
Since the role involves working with various stakeholders, practice articulating your findings clearly and effectively. Think about how you can tailor your communication style to different audiences, ensuring your insights resonate with them.
✨Stay Updated on Industry Trends
Research current trends in the gaming industry and be ready to discuss how these could impact SEGA's strategies. Showing that you are informed about the market will demonstrate your commitment to the role and the company.
