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- Tasks: Lead global marketing strategies for Ostomy products and drive new product launches.
- Company: Hollister is a global leader in healthcare products, dedicated to improving lives.
- Benefits: Enjoy flexible working hours, hybrid model, generous leave, and comprehensive health insurance.
- Why this job: Join a mission-driven company that values innovation and employee growth.
- Qualifications: 8+ years in marketing, preferably in healthcare; strong communication and analytical skills required.
- Other info: Employee-owned culture with opportunities for personal and professional development.
The predicted salary is between 66000 - 104000 £ per year.
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Date: Jul 18, 2025
Location(s):
Winnersh, GB, RG41 5TS Muenchen, DE, 80992
We Make Life More Rewarding and Dignified
Location : Winnersh
Department : Marketing
The Global Marketing Manager (m/w/d) will be responsible for identifying and executing strategies to profitably grow Ostomy product sales globally. This position will create, implement and execute on marketing/brand plans and new product launches in accordance with the overall Ostomy corporate strategy.
This position will interact regularly with the country business units who commercialize these products to ensure coordination of plans and alignment of global and local strategy. Additionally, this position will provide strategic direction to other functional areas including R&D, Operations, Clinical Research and Manufacturing regarding overall business strategy, customer requirements, product features/benefits, positioning/promotion, and business unit requests/needs. Will be required to lead and work closely with the Global Marketing Insights and Analytics, Market Access, and Clinical Education teams to build comprehensive strategies for new product launches and sales/profit growth.
Responsibilities:
Brand Strategy and Market Positioning
- Collaborate within a GMO brand team, markets and other stakeholders to create and champion a differentiated, strong and consistent brand identity.
- Supports the development of an annual global marketing/brand plan and provide support to long term strategic initiatives.
- Supports the execution of global initiatives and strategies defined in the marketing/brand plan.
- Drive allocated NPC (New Product Commercialization) projects through Hollister SPRING process.
- Define additional product portfolio needs and drive programs to fill gaps. Identify and prioritize new products.
- Manage market input/feedback and translate into true market needs and product features.
- Develop and update global launch plans throughout SPRING stage-gate process in order to justify advancement of the project.
- Manage forecasting (7-year and launch forecasts) for new products with local BUs and Corporate Finance in order to build solid financial decision making platform.
- Support the creation of strong product positioning, including development of marketing claims for new products.
- Create Global G2M launch plans for new products and develop global campaigns for new product launches (together with ad agency).
- Support local BUs in developing local new product launch plans through the “G2M” process.
- Monitor and report product launch progress (as part of post launch review plan).
- Support product portfolio related to Operations initiatives (e.g. cost savings) that have a customer/market facing component.
Collaboration with Local Marketing Teams
- Act as a key business partner for an assigned geographic region, partnering with all country level marketing teams within that region.
- Work collaboratively and influence across multiple levels of business unit teams (local marketing, country managers, regional VPs) to define, align and implement local strategies.
- Provide day-to-day leadership and integration to the BU’s and functional groups to ensure effective and consistent execution of agreed-to marketing strategies and plans.
- Gain market insights and translate into business/portfolio needs.
- Work with business units to capture data on product opportunities, monitor new product launches and movement, meet forecast numbers, and monitor revenue performance.
Perform Other Duties as Required
- Act as the voice of the customer in cross-functional business, project, and strategic decision making.
Requirements:
- At least 8 years of experience in marketing, preferably in medical device or healthcare industry within a regional or global role.
- Direct experience launching new products in required.
- Bachelor degree in Business, Marketing, Healthcare, or a technical discipline required.
- Strong relationship management and communications skills required.
- Healthcare and/or medical device experience required.
- Product launch experience required.
- Robust analytical ability and understanding of forecasting process required.
- Strong understanding of healthcare/medical devices environment required.
- Solid understanding of healthcare reimbursement policies and potential impact on Hollister strategy.
- Team leadership experience preferred.
- Experience developing and executing marketing plans/campaigns preferred.
- Fluency in English required .
About Hollister Incorporated
Hollister Incorporated is an independent, employee-owned company that develops, manufactures and markets healthcare products worldwide. The company spearheads the advancement of innovative products for ostomy care, continence care and critical care, and also creates educational support materials for patients and healthcare professionals. Headquartered in Libertyville, Illinois, Hollister has manufacturing and distribution centers on three continents and sells in nearly 80 countries. Hollister is a wholly owned subsidiary of The Firm of John Dickinson Schneider, Inc., and is guided both by its Mission to make life more rewarding and dignified for people who use our products and services, as well as its Vision to grow and prosper as an independent, employee-owned company, and in the process, to become better human beings.
EOE Statement
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
The anticipated base salary range for this position is £66,504 – £104,506, depending on experience or other legitimate business factors
This position is also eligible to participate in the Hollister discretionary Corporate Bonus Scheme
Performance-related Annual Salary Review
Group Personal Pension Scheme with 8.5% employer contribution
Private Healthcare Insurance covering you / and your family members
Life Insurance Cover at x10 base salary
Group Income Protection Scheme
25 days annual leave + Bank Holidays (pro-rated for part time Associates), with the option to buy/sell annual leave
Comprehensive Employee Assistance Programme
Enhanced Family Friendly policies
Open and appreciative corporate culture with room for ideas
Comprehensive onboarding to products and company culture and your area of responsibility
Varied and independent area of responsibility with flexible working hours
Hybrid working model (Office 3 days per week/ Home office 2 days per week)
An attractive salary package with performance-related bonus
Annual vacation entitlement of 30 days
The expected base salary for this position is EUR 76,686 – EUR 120,507 per year. The actual salary varies depending on the applicant\’s location, education, experience, skills and abilities.
Job Segment: Marketing Manager, Corporate Finance, Project Manager, Relationship Manager, Banking, Marketing, Finance, Customer Service, Technology
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Ostomy Global Marketing Manager - Winnersh or Munich employer: Hollister Incorporated
Contact Detail:
Hollister Incorporated Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ostomy Global Marketing Manager - Winnersh or Munich
✨Tip Number 1
Familiarise yourself with the latest trends in the ostomy care market. Understanding the competitive landscape and emerging technologies will help you speak confidently about how you can contribute to our marketing strategies.
✨Tip Number 2
Network with professionals in the healthcare and medical device sectors. Attend industry conferences or webinars to connect with potential colleagues and gain insights that could be beneficial for your role as a Global Marketing Manager.
✨Tip Number 3
Prepare to discuss your experience with product launches in detail. Be ready to share specific examples of successful campaigns you've led, including the strategies you employed and the results achieved.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you approach market research and forecasting. Highlight any tools or methodologies you use to gather insights and make data-driven decisions.
We think you need these skills to ace Ostomy Global Marketing Manager - Winnersh or Munich
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in the medical device or healthcare industry. Emphasise any product launch experience and your ability to develop and execute marketing plans.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the healthcare sector and how your skills align with the responsibilities of the Global Marketing Manager role. Mention specific strategies you have successfully implemented in previous positions.
Showcase Analytical Skills: Since the role requires robust analytical abilities, include examples of how you've used data to inform marketing strategies or product launches. Highlight your understanding of forecasting processes and market insights.
Highlight Collaboration Experience: The position involves working closely with local marketing teams and cross-functional groups. Provide examples of successful collaborations and how you influenced stakeholders to achieve common goals.
How to prepare for a job interview at Hollister Incorporated
✨Understand the Product and Market
Before your interview, make sure you have a solid understanding of the ostomy products and the healthcare market. Research Hollister's product offerings and their unique selling points. This will help you articulate how your experience aligns with their needs.
✨Showcase Your Experience with Product Launches
Since the role requires direct experience in launching new products, prepare specific examples from your past roles. Highlight your contributions to successful launches and how you overcame challenges during the process.
✨Demonstrate Strong Communication Skills
As this position involves collaboration with various teams, emphasise your relationship management and communication skills. Be ready to discuss how you've effectively worked with cross-functional teams in the past.
✨Prepare for Strategic Questions
Expect questions about your strategic thinking and how you would approach developing marketing plans. Think about how you would align global strategies with local market needs and be prepared to share your thought process.
