At a Glance
- Tasks: Lead and shape a major food category, influencing retail strategies and shopper experiences.
- Company: Join a leading FMCG player known for iconic brands and innovative market strategies.
- Benefits: Enjoy a hybrid work model with flexibility, plus opportunities for professional growth and collaboration.
- Why this job: Make a real impact on shopper behaviour while gaining insights across the business.
- Qualifications: Strong FMCG category experience and familiarity with major UK retailers are essential.
- Other info: This role offers a chance to step up and take ownership in a dynamic environment.
The predicted salary is between 36000 - 60000 £ per year.
Fancy a role where you can mix strategy with a sprinkle of fun and a whole lot of cake? We are looking for a Category Manager who can get properly stuck into the world of cake decorations, mixes and kits and help move a much-loved category forward with confidence and a bit of flair. We’re looking for someone who is ready to step up. You might be in a category exec role today, but you will need to show you can own customer conversations, build trust quickly and guide decisions with confidence. Responsibilities Build strong relationships with buyers across Morrisons, Tesco, ASDA and JS and turn insight into clear calls to action they can get behind. Drive actions and opportunities across marketing and commercial teams by feeding in shopper understanding, spotting what is next and shaping the development of campaigns and NPD. There is already a strong footing with some retailers and a few areas that need a bit of love and challenge. Nothing dramatic, just the kind of classic category puzzles that make the job interesting. Be ready to step into a business that has just launched a three-year category vision with clear opportunities mapped out and the early work already starting for 2027 projects. There\’s a ton of scope to put your mark on the future of the cake category, especially around trend spotting and leading the insight behind new launches. Halloween, Easter and even pancake day! There’s always seasonal planning to be cracking on with in this role, and you’ll be leading the pack to redefine what good looks like. You should be comfortable with the data stack including Excel, PowerPoint, Circana, Nielsen, Kantar and retailer data platforms. We’re looking for someone who is collaborative, inquisitive, and commercially sharp to join this warm, tight-knit team that will soon come to be like a second family. And someone who’s genuinely excited by the idea of shaping a category loved by families across the country. If that sounds like your kind of next step, this is your chance to bake something brilliant into your career. Seniority level Mid-Senior level Employment type Full-time Job function Manufacturing Industries Food and Beverage Manufacturing Location: Leeds, England, United Kingdom #J-18808-Ljbffr
Category Manager employer: Consumer Hub
Contact Detail:
Consumer Hub Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Category Manager
✨Tip Number 1
Familiarise yourself with the latest trends in the FMCG sector, especially within the food category. Understanding current market dynamics and shopper behaviour will help you engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals already working in category management or related roles. Attend industry events or webinars to connect with potential colleagues and gain insights into what makes a successful Category Manager.
✨Tip Number 3
Prepare to discuss specific examples of how you've influenced retail partners or improved category performance in your previous roles. Being able to articulate your impact will set you apart from other candidates.
✨Tip Number 4
Research the company’s product range and their positioning in the market. Showing that you understand their brand and can contribute to their strategy will demonstrate your genuine interest in the role.
We think you need these skills to ace Category Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your FMCG category experience and any direct work with major UK retailers. Use specific examples that demonstrate your ability to influence key retail partners and deliver results.
Craft a Compelling Cover Letter: In your cover letter, tell a story about your journey in category management. Emphasise your understanding of shopper behaviour and how you've used data to shape successful promotional strategies.
Showcase Your Analytical Skills: Mention your experience with tools like Dunnhumby, Retail Link, and Kantar. Provide examples of how you've turned shopper insights into actionable strategies that have positively impacted sales and category performance.
Highlight Collaboration Experience: Discuss your ability to work closely with cross-functional teams, such as sales, supply chain, and marketing. Share specific instances where your collaboration led to successful outcomes in category management.
How to prepare for a job interview at Consumer Hub
✨Showcase Your Data Storytelling Skills
Prepare to discuss how you've used data to influence decisions in previous roles. Be ready to share specific examples where your insights led to successful outcomes, especially in category management.
✨Understand the Shopper's Journey
Familiarise yourself with the shopper's experience in-store. Be prepared to discuss how you would enhance this journey through effective range and promotional strategies, demonstrating your understanding of shopper behaviour.
✨Demonstrate Collaboration Experience
Highlight your ability to work across various teams, such as sales, marketing, and supply chain. Share examples of how you've successfully collaborated to achieve common goals, showcasing your teamwork skills.
✨Be Commercially Savvy
Prepare to discuss how you balance growth with margin and cost. Bring examples of how you've managed category performance in a way that maximises profitability while meeting consumer needs.