At a Glance
- Tasks: Create and optimise marketing campaigns for the Ledger Live app to boost user engagement.
- Company: Join Ledger, a leader in digital assets, securing over 20% of the world's crypto assets.
- Benefits: Enjoy equity options, hybrid work, comprehensive health insurance, and 28 days paid leave.
- Why this job: Be part of the exciting Web3 revolution and contribute to a secure digital future.
- Qualifications: 3+ years in CRM/marketing automation; experience with platforms like HubSpot or Salesforce.
- Other info: Collaborate with diverse teams and enjoy a vibrant office culture with social events.
The predicted salary is between 36000 - 60000 ยฃ per year.
We\โre making the world of digital assets accessible and secure for everyone. Join the mission.
Founded in 2014, Ledger is the global platform for digital assets and Web3. Over 20% of the worldโs crypto assets are secured through our Ledger Nanos. Headquartered in Paris and Vierzon, with offices in UK, US, Switzerland and Singapore, Ledger has a team of more than 500 professionals developing a variety of products and services to enable individuals and companies to securely buy, store, swap, grow and manage crypto assets โ including the Ledger hardware wallets line with more than 6 millions units already sold in 200 countries.
At Ledger, we embody the values that make us unique: Pragmatism, Audacity, Commitment, Trust and Transparency. Hear from our employees how they shape the work we do here.
In this role, you will build, implement, and optimise marketing campaigns to drive user engagement, adoption, and retention for the Ledger Live app (wallet). This is an exciting opportunity to contribute to the growth of Ledger within the rapidly expanding world of Web3 and digital assets.
Your missions:
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Campaign delivery: Create, manage, analyze and optimize multi-channel marketing campaigns
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End-to-end campaign/program build management: Initiate and oversee the cross-team collaboration of content creation, design, development, localisation, tracking and delivery of each campaign. Campaigns will be initiated from within the CRM team and across the Ledger organization
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Delivery process optimization: Find ideas and solutions for automating, optimizing and improving internal processes, by routine analysis and supplying actionable ideas
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Cross-Functional collaboration: Work closely with product, marketing, sales, and analytics teams to build and effectively deliver a high volume of campaigns.
What weโre looking for:
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3+ years of CRM / marketing automation experience
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Experienced with a Marketing Automation Platform, such as Braze / Salesforce Marketing Cloud / Eloqua / Pardot / Marketo / HubSpot
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Highly proficient in spoken and written English
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Exceptional team player โ the role requires cooperation with the CRM team and other teams at Ledger on a daily basis
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An orientation towards creative marketing, as well as an attention to detail
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Demonstrable experience or interest in the crypto industry
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It\โs advantageous if you knowledge in SQL, Liquid Scripting
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It\โs a big plus if you come from a FinTech or a trading background
What\โs in it for you?
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Equity: Employees are the foundation of our success, and we award stock options so you can share in that success as we grow
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Flexibility: A hybrid work policy
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Social: Frequent social events, snacks and drinks in our Holborn office
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Medical: Comprehensive health insurance policy offering extensive medical, dental and vision care coverage
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Well-being: Personal development, coaching & fitness with our dedicated partners
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Vacation: 28 days of paid leave per year, in addition to national holidays
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High tech: Access to high performance office equipment and gadgets, including Apple products
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Transport: Ledger reimburses part of your preferred means of transportation
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Discounts: Employee discount on all our products
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CRM Operations Associate employer: Ledger Enterprise
Contact Detail:
Ledger Enterprise Recruiting Team
StudySmarter Expert Advice ๐คซ
We think this is how you could land CRM Operations Associate
โจTip Number 1
Familiarise yourself with the latest trends in the crypto industry. Understanding the market and its dynamics will not only help you during interviews but also show your genuine interest in Ledger's mission.
โจTip Number 2
Network with professionals in the CRM and marketing automation fields. Attend relevant webinars or local meetups to connect with people who might provide insights or even referrals for the position.
โจTip Number 3
Brush up on your skills with marketing automation platforms like Braze or HubSpot. Consider taking online courses or certifications to demonstrate your proficiency, which can set you apart from other candidates.
โจTip Number 4
Prepare to discuss specific examples of successful campaigns you've managed in the past. Be ready to explain your role in cross-functional collaborations and how you optimised processes to achieve better results.
We think you need these skills to ace CRM Operations Associate
Some tips for your application ๐ซก
Understand the Role: Before applying, make sure you fully understand the responsibilities of a CRM Operations Associate at Ledger. Familiarise yourself with their mission and values, as well as the specific skills required for the role.
Tailor Your CV: Customise your CV to highlight relevant experience in CRM and marketing automation. Emphasise your proficiency with platforms like Braze or HubSpot, and showcase any experience in the crypto industry or FinTech.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for digital assets and your understanding of Ledger's mission. Use specific examples from your past experiences to demonstrate how you can contribute to their marketing campaigns.
Proofread Your Application: Before submitting, carefully proofread your application materials. Check for spelling and grammatical errors, and ensure that your documents are clear and professional. A polished application reflects attention to detail, which is crucial for this role.
How to prepare for a job interview at Ledger Enterprise
โจKnow Your CRM Tools
Familiarise yourself with the marketing automation platforms mentioned in the job description, such as Braze or Salesforce Marketing Cloud. Be prepared to discuss your experience with these tools and how you've used them to optimise campaigns in the past.
โจShowcase Your Creativity
Since the role requires a creative approach to marketing, think of examples where you've implemented innovative strategies in previous campaigns. Be ready to share how your creativity led to increased user engagement or retention.
โจUnderstand the Crypto Landscape
Demonstrate your knowledge of the crypto industry and its trends. Research Ledger's products and services, and be prepared to discuss how you can contribute to their mission of making digital assets accessible and secure.
โจEmphasise Team Collaboration
As this role involves cross-functional collaboration, highlight your experience working in teams. Share specific examples of how you've successfully collaborated with different departments to achieve campaign goals.