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For Companies At a Glance
- Tasks: Create engaging food content for print and digital platforms, from articles to social media posts.
- Company: Join Dentsu Creative, a global agency driving innovation and growth for brands worldwide.
- Benefits: Enjoy flexible working options, creative freedom, and opportunities for professional development.
- Why this job: Be part of a dynamic team shaping the future of food content in a vibrant, collaborative culture.
- Qualifications: Passion for food writing, strong SEO skills, and adaptability across various content formats.
- Other info: Ideal for creative minds eager to make an impact in the food industry.
The predicted salary is between 28800 - 48000 ÂŁ per year.
Job Description
Job Description:
Dentsu Creative is a global creative agency network built to unlock exponential growth for clients through Transformative Creativity — a unifying force that drives innovation across people, businesses, and society. Launched in June 2022, it operates in over 145 countries and is fully integrated with dentsu’s Media and CXM capabilities to deliver seamless, end-to-end solutions worldwide. Guided by the philosophy of “Building Brands for What’s Next,” Dentsu Creative empowers brands to navigate current challenges and prepare for future opportunities, crafting resilient, forward-thinking strategies that thrive in an ever-evolving world.
Role Purpose
A versatile and creative food content writer, skilled in crafting engaging content across multiple channels, including magazines, newspapers, social media, email, and web (SEO). This role requires an agile writer who can adapt tone, style, and approach to suit different formats and platforms, producing high-quality content that resonates with passionate food lovers.
Key Responsibilities
- Produce compelling short and long form content across our content ecosystem, including features, news stories, promo copy and social, ensuring alignment with house style and TOV guidelines.​​
- Write SEO-optimised content for recipe collection pages, individual recipe pages, and food guides, ensuring alignment with search intent and improving organic search visibility.​​
- Write clear, engaging scripts for video content that align with the brand’s messaging and tone.​​
- Write advertorials and commercial content that align with brand objectives while maintaining editorial integrity.​​
- Collaborate with Leads to ensure content fits within broader strategies and objectives.​​
- Ensure all written content is clear, accurate, and meticulously crafted—upholding the highest editorial standards and reflecting our premium quality.​​
- Devise inspiring concepts and themes for content, ensuring they’re fresh and relevant to passionate food lovers.​
Required Skills and Experience
- At least 3-5 years of experience in writing and content creation, with a strong portfolio showcasing work across print, digital, and social​​​
- Experience in writing food-focused content, including food trends and food culture​​
- Strong organisational skills and able to manage multiple projects simultaneously and meet deadlines​​
- Excellent attention to detail,, ensuring accuracy in all written content​​
- Strong communication and collaboration skills​
- Strong writing skills, with the ability to craft compelling editorial content, advertorials, web copy, and promotional materials while maintaining brand voice and tone​​
- A deep understanding of SEO principles, with the ability to optimise e-commerce pages for organic search visibility​​
- Experience with web content management systems and basic HTML/CSS​​
- Ability to use AI tools creatively and strategically, freeing up time for greater creativity and innovation​
​Working with us
Joining Dentsu Creative, you will be part of a creative network, delivering ideas at the intersection of brand, culture, and commerce. In an age when brands are built and grown in altogether new ways we espouse humility alongside practical flexible problem solving.
On your journey you will partner with inspiring people across the world and become part of a truly inclusive culture where everyone is given the opportunity to thrive and create the best work of their careers; always learning and always listening to shape ideas, create culture and change behavior. By bringing together the capabilities, experience and relationships of our collective experts, the opportunities for personal growth and development are endless.
Inclusion & Diversity
Our diverse and inclusive culture enables our employees to bring their best selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.
We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.
Location:
London
Brand:
Dentsu Creative
Time Type:
Full time
Contract Type:
Permanent
Content Producer/Writer (Print and Digital) employer: Dentsu
Contact Detail:
Dentsu Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Producer/Writer (Print and Digital)
✨Tip Number 1
Familiarise yourself with Dentsu Creative's brand voice and style. Spend some time reading their existing content to understand how they engage their audience, especially in the food niche. This will help you tailor your approach during interviews.
✨Tip Number 2
Showcase your versatility as a writer by preparing a portfolio that includes a variety of content types. Include examples of short and long-form pieces, social media posts, and SEO-optimised articles to demonstrate your adaptability across different platforms.
✨Tip Number 3
Network with professionals in the food writing industry. Attend relevant events or join online communities where you can connect with others who share your passion. This could lead to valuable insights and potential referrals for the role.
✨Tip Number 4
Prepare for the interview by thinking about how you would approach creating content for various channels. Be ready to discuss your process for researching, writing, and optimising content, as well as how you would adapt your style to fit Dentsu Creative's needs.
We think you need these skills to ace Content Producer/Writer (Print and Digital)
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp what Dentsu Creative is looking for in a Content Producer/Writer. Pay attention to the required skills, such as SEO knowledge and versatility in writing styles.
Showcase Your Writing Skills: Include samples of your previous work that demonstrate your ability to write engaging content across various formats. Highlight any experience with food-related content, as this is crucial for the role.
Tailor Your CV and Cover Letter: Customise your CV and cover letter to reflect the specific requirements of the job. Use keywords from the job description and emphasise your adaptability in writing for different platforms and audiences.
Highlight SEO Experience: Since the role involves writing SEO-optimised content, make sure to mention any relevant experience you have with SEO practices. Provide examples of how you've successfully implemented SEO strategies in your past writing projects.
How to prepare for a job interview at Dentsu
✨Showcase Your Versatility
As a Content Producer/Writer, you'll need to demonstrate your ability to adapt your writing style for different formats. Prepare examples of your work that highlight your versatility across print and digital platforms, such as articles, social media posts, and SEO content.
✨Understand the Brand's Voice
Familiarise yourself with Dentsu Creative's tone of voice and house style. During the interview, be ready to discuss how you would align your writing with their brand philosophy of 'Building Brands for What’s Next' and how you can contribute to their mission.
✨Prepare for SEO Questions
Since the role involves writing SEO-optimised content, brush up on your SEO knowledge. Be prepared to discuss your experience with keyword research, on-page optimisation, and how you ensure your content ranks well in search engines.
✨Passion for Food Content
Dentsu Creative is looking for someone who resonates with food lovers. Share your passion for food writing and any relevant experiences, whether it's personal projects, blogs, or professional work. This will help convey your enthusiasm for the role.
