Head of Consumer Growth

Head of Consumer Growth

London Full-Time 43200 - 72000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead consumer growth and optimise marketplace performance at Gumtree.
  • Company: Gumtree is a leading UK classifieds platform transforming into a modern marketplace.
  • Benefits: Enjoy hybrid working, competitive salary, bonuses, and private healthcare.
  • Why this job: Join a dynamic team driving innovation in a beloved platform with a mission for safer trading.
  • Qualifications: Extensive experience in marketplace leadership and a strong grasp of consumer monetisation.
  • Other info: Be part of a transformative journey with a supportive and inclusive team culture.

The predicted salary is between 43200 - 72000 £ per year.

Experienced Commercial Growth Leader? Passionate about creating impactful consumer experiences? Join us at Gumtree! As Head of Consumer (Senior Marketplace Operations Manager) you will drive Gumtree’s core Consumer vibrancy metrics, including listings, replies, and onsite revenue. You’ll lead the growth and optimisation of Transactional Services and listing performance while ensuring supply-demand balance to unlock value for both buyers and sellers. You’ll play a key role in shaping our Consumer marketplace strategy and collaborate across teams to deliver success. Our plan is to quadruple the size of the business in the coming years. With committed long-term investors, a new leadership team on board, and a marketplace buzzing with opportunity it’s a fantastic time to join us. Can you help us shape the future of Gumtree and re-commerce together? Location: London, hybrid working applies with circa 2 to 3 days in the office. About the role: Your key focus will be to deliver Consumer Growth through development and expansion of Gumtree’s transactional services across multiple verticals. You’ll develop strategies and plans to increase monetisation opportunities, enhance user experience as well as own all consumer vibrancy metrics. These include optimisation of ads, listings, replies, and onsite revenue – all whilst driving sustainable growth. Through data driven thinking and insights, you’ll leverage the opportunities to maximise engagement and revenue potential. Reporting directly to the Chief Consumer Officer, you’ll partner regularly with your colleagues across Product, Technology and Operations. If you’re driven to deliver immediate impact for customers and the business, you’ll enjoy the opportunity to shape our marketplace. Could this be you? Gumtree is an equal opportunities employer, valuing diversity and is strongly committed to providing equal employment opportunities for all employees and all applicants. What’s in it for you? An exciting opportunity to join Gumtree as we embark upon a journey of growth and transformation. A business with purpose – we are on a mission to make buying and selling safer, simpler and more enjoyable. High impact projects with opportunities to innovate and lead transformative initiatives. A supportive and collaborative team environment that values authenticity, inclusivity, and data-driven decision-making. An excellent salary and perks including annual bonus, private medical, healthcare plan and more! What are we looking for? You’ll have extensive experience in marketplace or platform leadership, with a strong understanding of consumer vibrancy and monetization. Proven track record in developing and scaling transactional services or digital products. Skilled in problem solving you’ll pull on data and insight to inform decision making. You love working with collaborative teams across commercial, product, tech and operations. You’ll be excited by growth and transformation, and comfortable with ambiguity and change. You love the pace of ever evolving digital marketplaces whilst keeping the customer at heart! About us Gumtree is one of the UK’s most popular online classifieds platforms, connecting millions of people every month to buy, sell, and trade locally. We’re embarking on an exciting transformation to revolutionise this much-loved platform into a cutting-edge, modern marketplace. With a well-known brand and heritage, we’re evolving to provide seamless buying and selling experiences powered by innovative features like integrated shipping, payments, and a comprehensive home services marketplace. This is your opportunity to join a dynamic team at the forefront of reshaping a household name for the digital age. Together, we’re redefining how communities connect and trade, building a platform that’s ready for the future. #J-18808-Ljbffr

Head of Consumer Growth employer: Gumtree & Motors

Gumtree is an exceptional employer, offering a vibrant work culture that champions innovation and collaboration. As the Head of Consumer Growth, you will be at the forefront of transformative projects in a supportive environment that values diversity and inclusivity. With competitive salaries, comprehensive benefits, and a clear path for professional growth, this is a unique opportunity to shape the future of a beloved platform while enjoying the perks of hybrid working in London.
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Contact Detail:

Gumtree & Motors Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Consumer Growth

✨Tip Number 1

Familiarise yourself with Gumtree's current marketplace strategies and consumer vibrancy metrics. Understanding their existing approach will help you articulate how your experience aligns with their goals during discussions.

✨Tip Number 2

Network with current or former employees of Gumtree on platforms like LinkedIn. Engaging in conversations can provide you with insider insights about the company culture and expectations for the Head of Consumer Growth role.

✨Tip Number 3

Prepare to discuss specific examples of how you've successfully driven consumer growth and monetisation in previous roles. Highlighting measurable outcomes will demonstrate your capability to deliver results that align with Gumtree's ambitious growth plans.

✨Tip Number 4

Stay updated on trends in the digital marketplace and re-commerce sectors. Being knowledgeable about industry shifts will allow you to contribute valuable insights during interviews, showcasing your passion and expertise in driving transformation.

We think you need these skills to ace Head of Consumer Growth

Marketplace Strategy Development
Consumer Vibrancy Metrics Management
Transactional Services Optimisation
Data-Driven Decision Making
Monetisation Strategy
Cross-Functional Collaboration
Problem-Solving Skills
User Experience Enhancement
Growth and Transformation Leadership
Digital Product Scaling
Analytical Skills
Adaptability to Change
Customer-Centric Approach
Project Management

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities and expectations of the Head of Consumer Growth position. Familiarise yourself with Gumtree's marketplace strategy and how your experience aligns with their goals.

Tailor Your CV: Highlight your relevant experience in marketplace or platform leadership, focusing on your achievements in consumer vibrancy and monetisation. Use specific metrics to demonstrate your impact in previous roles.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for creating impactful consumer experiences. Discuss how your skills in data-driven decision-making and collaboration can contribute to Gumtree's growth and transformation.

Showcase Your Problem-Solving Skills: In your application, provide examples of how you've used data and insights to solve problems and drive growth in previous roles. This will demonstrate your ability to thrive in a fast-paced, evolving digital marketplace.

How to prepare for a job interview at Gumtree & Motors

✨Understand the Marketplace Landscape

Before your interview, make sure you have a solid grasp of the current marketplace trends and challenges. Research Gumtree's position in the market and be prepared to discuss how you can contribute to its growth and transformation.

✨Showcase Your Data-Driven Approach

Since the role emphasises data-driven decision-making, come equipped with examples of how you've used data to inform strategies in previous roles. Highlight specific metrics you've improved and the impact of your decisions on consumer vibrancy.

✨Demonstrate Collaborative Skills

Gumtree values teamwork across various departments. Be ready to share experiences where you've successfully collaborated with product, tech, or operations teams. Emphasise your ability to work in a cross-functional environment to drive results.

✨Prepare for Growth and Transformation Questions

Expect questions about your experience with scaling services and navigating change. Prepare to discuss how you've led initiatives that resulted in significant growth, and be ready to share your vision for driving Gumtree's consumer growth.

Head of Consumer Growth
Gumtree & Motors
Location: London
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