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- Tasks: Join SEGA's Consumer Insights team to conduct engaging research projects and analyse data-driven insights.
- Company: SEGA is a leading interactive entertainment company known for creativity and quality in gaming.
- Benefits: Enjoy gaming perks, flexible hours, health benefits, and regular social events with a vibrant team culture.
- Why this job: Be part of a passionate team that values creativity and collaboration while making impactful decisions.
- Qualifications: 2-3 years in consumer research with skills in qualitative and quantitative methods; relevant degree required.
- Other info: Hybrid working model with 3 days in the office; diverse and inclusive workplace.
The predicted salary is between 28800 - 48000 £ per year.
Join to apply for the Research & Insights Executive role at SEGA Europe
Join to apply for the Research & Insights Executive role at SEGA Europe
PERMANENT
Department: SOE Consumer Insights
BASED AT SEGA West London, Chiswick Business Park , Hybrid working (3-days per week in-office)
REPORTING TO: Senior Research Manager
Position Overview
Are you a passionate gamer with a background in research? SEGA is looking for a skilled and enthusiastic Research Executive to join our Consumer Insights team based in London. This role is instrumental in helping SEGA’s global publishing and development teams make informed, data-driven decisions through expertly designed research initiatives.
The ideal candidate has hands-on experience with both quantitative and qualitative research methods, including with both custom survey design and syndicated data platforms. This role requires a confident & passionate researcher with a keen interest in a range of methodologies, who can carry out research projects from design through to analysis and reporting of insights to key stakeholders across the business.
Key Responsibilities
Here you should outline the core functions this role will perform on a regular basis.Make sure your list of responsibilities is detailed but concise. Also emphasise any specific duties that may be unique to the role or the department.
- Support with the design & execution of custom research projects: work with the senior research manager to help conduct adhoc research projects, including but not limited to designing surveys / screeners / discussion guides and testing stimulus, liaising with external providers and internal stakeholders, analysis & reporting.
- Manage internally led qualitative research studies: work with studios & recruiters to conduct internal qualitative research projects, including concept testing, marketing asset testing and playtesting.
- Lead CRM survey projects: work with other members of the Consumer Insights team and key stakeholders to design, develop, and field surveys to our CRM database, taking each project from inception to debrief.
- Topical research projects: work within the Consumer Insights team and across other teams to identify and develop opportunities for topical research projects, with the aim to inform the business on key areas of interest within the industry.
- New tools and approaches: be ready to identify and evaluate new methodologies and tools that can help answer business questions and enhance the offerings of the Consumer Insights team.
- Evangelise research: be an advocate for research across the business, open and willing to help increase research literacy and maximise the impact of insights through relationship building and delivering quality.
Knowledge, Skills & Experience
In this section it is important that you are as clear as possible around the specific job experience, knowledge and technical skills that are required to define the employee’s competency for the role and to help them understand what is required from them.
- Background in Consumer Research: Minimum 2-3 years working in research with experience across qualitative and quantitative methods
- Experience in executing mixed method research studies: including survey & discussion guide design, recruitment and data analysis
- Experience working with syndicated data platforms including cross-tabulation functionality
- Skilled in creating insights driven and visually engaging powerpoint presentations
- Clear & effective in presenting findings to a range of key stakeholders
- Comfortable working with key stakeholders across the business to understand requirements & objectives
- Bachelor’s Degree in relevant field, such as Psychology or Business Management
a Bit About Sega
SEGA is one of the leading interactive entertainment companies in the world, with our European HQ based in West London and development studios spanning the UK and Bulgaria. Known for quality and creativity above all else, our studios include Sports Interactive, Two Point Studios, Hardlight and Creative Assembly.
At the heart of SEGA is our publishing team based in London, where we help the studios bring their creative vision to life. Here we have a hardworking bunch of people spanning Tech, Sales, Marketing, Finance, QA and more.
Together, we drive the continued success and evolution of our Western business through living our company values of being product focused, embracing true partnerships and always having fun so that we can strive to come together as One SEGA.
WORKING THE SEGA WAY
We believe that making the best games relies on having the best people, so we make sure that we look after ours…
- For our gaming buffs, you can get involved in our lunchtime get gaming sessions in our games lounge and Club SEGA, regular gaming tournaments and free SEGA games on Steam.
- If you\’re more of a foodie, you can take advantage of fresh fruit and cereal every single day.
- Fitness fanatics will love our discounted gym membership, ride to work scheme, workout area and bootcamps in the business park. You can find your zen with weekly yoga classes as well as in-house massage therapy.
- You\’ll have access to a comprehensive benefits package that includes life assurance, income protection, private healthcare & dental insurance schemes and an enhanced contributory pension scheme. We offer competitive salaries and a fantastic bonus scheme so that you can stay motivated and focused on making SEGA the best it can be.
- We hold regular lunch & learn sessions, company updates at incredible venues in Central London and Christmas parties that you’ll want to brag to your mates about! What’s not to love?
- We pride ourselves on having flexible working hours to ensure that you have a life outside of the office.
- We want people of all backgrounds to see themselves represented and included in our work, so we actively seek to diversify our team and bring more voices to the table. All applicants are welcome!
And that’s just the tip of the iceberg. Check out our Careers website to find out why we are a workplace you’ll never want to leave!
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Job function
Business Development and Sales
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Industries
Computer Games and Entertainment Providers
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Research & Insights Executive employer: SEGA Europe
Contact Detail:
SEGA Europe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Research & Insights Executive
✨Tip Number 1
Familiarise yourself with SEGA's games and their target audience. Understanding the gaming landscape and consumer preferences will help you tailor your insights and demonstrate your passion for the industry during interviews.
✨Tip Number 2
Network with professionals in the gaming and research sectors. Attend industry events or join online forums to connect with current employees or others in similar roles, which can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Showcase your experience with both qualitative and quantitative research methods in conversations. Be prepared to discuss specific projects where you've successfully designed surveys or analysed data, as this will highlight your relevant skills.
✨Tip Number 4
Prepare to discuss how you would advocate for research within a company like SEGA. Think of examples where you've promoted research findings to stakeholders and how you can enhance research literacy across teams.
We think you need these skills to ace Research & Insights Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in consumer research, particularly focusing on both qualitative and quantitative methods. Emphasise any hands-on experience with survey design and data analysis, as these are key aspects of the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for gaming and research. Explain why you want to work at SEGA and how your skills align with their needs. Mention specific projects or experiences that demonstrate your ability to manage research initiatives.
Showcase Your Presentation Skills: Since the role requires presenting findings to diverse stakeholders, include examples of past presentations in your application. Highlight your proficiency in creating visually engaging PowerPoint presentations and your ability to communicate insights effectively.
Highlight Collaborative Experience: SEGA values collaboration across teams. In your application, mention any experience working with cross-functional teams or managing stakeholder relationships. This will demonstrate your ability to advocate for research and maximise insights impact within the business.
How to prepare for a job interview at SEGA Europe
✨Show Your Passion for Gaming
As a Research & Insights Executive at SEGA, your love for gaming is crucial. Be prepared to discuss your favourite games and how they influence your understanding of consumer behaviour in the gaming industry.
✨Demonstrate Research Expertise
Highlight your experience with both qualitative and quantitative research methods. Be ready to share specific examples of past projects where you designed surveys or analysed data, showcasing your ability to manage research from start to finish.
✨Prepare for Stakeholder Engagement
Since the role involves presenting findings to diverse stakeholders, practice explaining complex research insights in a clear and engaging manner. Tailor your communication style to suit different audiences, demonstrating your adaptability.
✨Familiarise Yourself with SEGA's Values
Understand SEGA's commitment to creativity and collaboration. Be ready to discuss how you can contribute to their culture and values, particularly in promoting research literacy and building relationships across teams.
