Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Join SEGA's Consumer Insights team to conduct engaging research projects and analyse data-driven insights.
- Company: SEGA is a leading interactive entertainment company known for creativity and quality in gaming.
- Benefits: Enjoy gaming perks, flexible hours, health benefits, and regular social events with a vibrant team culture.
- Why this job: Be part of a passionate team that values creativity and collaboration while making impactful decisions.
- Qualifications: 2-3 years in consumer research with skills in qualitative and quantitative methods; relevant degree required.
- Other info: Hybrid working model with 3 days in the office; diverse and inclusive workplace.
The predicted salary is between 28800 - 48000 £ per year.
PERMANENT
Department: SOE Consumer Insights
BASED AT SEGA West London, Chiswick Business Park, Hybrid working (3-days per week in-office)
REPORTING TO: Senior Research Manager
Position Overview
Are you a passionate gamer with a background in research? SEGA is seeking a skilled and enthusiastic Research Executive to join our Consumer Insights team based in London. This role is crucial in helping SEGA’s global publishing and development teams make informed, data-driven decisions through well-designed research initiatives.
The ideal candidate has hands-on experience with both quantitative and qualitative research methods, including custom survey design and syndicated data platforms. This role requires a confident and passionate researcher with a keen interest in various methodologies, capable of managing research projects from design to analysis and reporting insights to stakeholders across the business.
Key Responsibilities
- Support the design and execution of custom research projects: assist in conducting ad hoc research, designing surveys, screeners, discussion guides, testing stimuli, liaising with external providers and internal stakeholders, analysis, and reporting.
- Manage internal qualitative research studies: collaborate with studios and recruiters for concept testing, marketing asset testing, and playtesting.
- Lead CRM survey projects: work with team members and stakeholders to design, develop, and field surveys to our CRM database, from inception to debrief.
- Develop topical research projects: identify and develop opportunities in collaboration with teams to inform the business on industry key areas.
- Explore new tools and approaches: evaluate methodologies and tools to enhance the team’s research capabilities.
- Advocate for research: promote research literacy across the business, build relationships, and maximize insights impact.
Knowledge, Skills & Experience
- Minimum 2-3 years in consumer research, with experience in qualitative and quantitative methods.
- Experience in mixed-method research, including survey and discussion guide design, recruitment, and data analysis.
- Experience with syndicated data platforms, including cross-tabulation.
- Proficiency in creating insights-driven, visually engaging PowerPoint presentations.
- Effective in presenting findings to diverse stakeholders.
- Ability to understand stakeholder requirements and objectives.
- Bachelor’s Degree in Psychology, Business Management, or relevant field.
A Bit About SEGA
SEGA is a leading interactive entertainment company with European HQ in West London and studios in the UK and Bulgaria, known for quality and creativity, including Sports Interactive, Two Point Studios, Hardlight, and Creative Assembly.
Our publishing team in London supports our studios’ creative visions. We foster a collaborative environment with Tech, Sales, Marketing, Finance, QA, and more.
We embody our values of being product-focused, forming true partnerships, and having fun, striving to unite as One SEGA.
Working the SEGA Way
We believe our success depends on our people, so we offer various benefits:
- Gaming sessions, tournaments, and free SEGA games for gaming enthusiasts.
- Daily fresh fruit and cereals for food lovers.
- Discounted gym memberships, ride-to-work schemes, workout areas, bootcamps, yoga classes, and in-house massages for fitness fans.
- Comprehensive benefits including life assurance, income protection, private healthcare & dental, pension scheme, competitive salary, and bonuses.
- Regular social events, company updates, and Christmas parties.
- Flexible working hours to support work-life balance.
- Commitment to diversity and inclusion; all applicants are welcome.
And that’s just the beginning. Visit our Careers website to discover why you’ll love working at SEGA!
#J-18808-Ljbffr
Research & Insights Executive employer: SEGA Europe
Contact Detail:
SEGA Europe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Research & Insights Executive
✨Tip Number 1
Familiarise yourself with SEGA's games and their target audience. Understanding the gaming landscape and consumer preferences will help you tailor your insights and demonstrate your passion for the industry during interviews.
✨Tip Number 2
Network with professionals in the gaming and research sectors. Attend industry events or join online forums to connect with current employees or others in similar roles, which can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Showcase your experience with both qualitative and quantitative research methods in conversations. Be prepared to discuss specific projects where you've successfully designed surveys or analysed data, as this will highlight your relevant skills.
✨Tip Number 4
Prepare to discuss how you would advocate for research within a company like SEGA. Think of examples where you've promoted research findings to stakeholders and how you can enhance research literacy across teams.
We think you need these skills to ace Research & Insights Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in consumer research, particularly focusing on both qualitative and quantitative methods. Emphasise any hands-on experience with survey design and data analysis, as these are key aspects of the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for gaming and research. Explain why you want to work at SEGA and how your skills align with their needs. Mention specific projects or experiences that demonstrate your ability to manage research initiatives.
Showcase Your Presentation Skills: Since the role requires presenting findings to diverse stakeholders, include examples of past presentations in your application. Highlight your proficiency in creating visually engaging PowerPoint presentations and your ability to communicate insights effectively.
Highlight Collaborative Experience: SEGA values collaboration across teams. In your application, mention any experience working with cross-functional teams or managing stakeholder relationships. This will demonstrate your ability to advocate for research and maximise insights impact within the business.
How to prepare for a job interview at SEGA Europe
✨Show Your Passion for Gaming
As a Research & Insights Executive at SEGA, your love for gaming is crucial. Be prepared to discuss your favourite games and how they influence your understanding of consumer behaviour in the gaming industry.
✨Demonstrate Research Expertise
Highlight your experience with both qualitative and quantitative research methods. Be ready to share specific examples of past projects where you designed surveys or analysed data, showcasing your ability to manage research from start to finish.
✨Prepare for Stakeholder Engagement
Since the role involves presenting findings to diverse stakeholders, practice explaining complex research insights in a clear and engaging manner. Tailor your communication style to suit different audiences, demonstrating your adaptability.
✨Familiarise Yourself with SEGA's Values
Understand SEGA's commitment to creativity and collaboration. Be ready to discuss how you can contribute to their culture and values, particularly in promoting research literacy and building relationships across teams.
