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For Companies At a Glance
- Tasks: Lead brand execution and build relationships with retail partners to drive sales growth.
- Company: Join Krispy Kreme, a beloved brand known for its delicious handmade doughnuts.
- Benefits: Enjoy 25 days holiday, flexible working, healthcare support, and sweet discounts on doughnuts.
- Why this job: Be part of a dynamic team that values creativity, sustainability, and personal growth.
- Qualifications: Strong communication skills, data analysis experience, and a full UK driving licence required.
- Other info: Opportunity for career advancement in a supportive and diverse environment.
The predicted salary is between 25000 - 27500 £ per year.
Regional Development Manager – Support Office, Camberley
Contract: Full time | Salary: £31,000 to £33,000
Bring the Brand to Life, In Every Store, Every Day!
Are you passionate about flawless brand execution at retail level? Do you know how to turn data into strategy and drive in‑store excellence into sales growth? If you thrive in fast‑paced environments, can build strong commercial relationships and love seeing a plan come to life on the shop floor, this role could be your next big move.
We’re looking for a Regional Development Manager to join our Delivered Fresh Daily (DFD) team and ensure the Krispy Kreme brand shines across all partner retail locations. You’ll be the driving force behind consistent execution, strong partner relationships and data‑driven improvements that boost visibility, compliance and sales.
What’s in it for you
- 25 days’ holiday plus bank holidays, with the option to buy up to 5 extra days.
- 5% employee and 3% employer pension contributions after 3 months, plus life assurance cover at 3× your salary.
- Bupa healthcare, access to WeCare and Grocery Aid, and enhanced sick pay.
- Field‑based working – run your own diary with a car allowance.
Sweet Perks
- Treat Box via Reward Gateway.
- 50% off doughnuts and 30% off drinks at all UK Krispy Kreme stores.
- Enjoy ‘Doughlightful Bites’ when working in the Support Office.
What You’ll Be Responsible For
- Build and maintain high‑impact relationships with partner Area and Regional Managers.
- Present commercial opportunities and insights to senior external retail contacts.
- Lead flawless in‑store brand execution through merchandising, planogram compliance and feature site acquisition.
- Own the execution and development of at least one key regional account.
- Partner with internal stakeholders to support major events, campaigns and store initiatives.
- Use data to prioritise weekly visits and provide insights to both Krispy Kreme and partner teams.
- Drive Same Store Sales and improve product placement across store networks.
- Act as the brand’s eyes and ears across your region, identifying gaps and opportunities with speed and accuracy.
What You’ll Bring
- A sharp eye for detail and a passion for brand consistency.
- Proven ability to present and influence at a senior level.
- Strong data analysis, commercial awareness and field sales or retail execution experience (FMCG background desirable).
- Excellent organisational and communication skills.
- Self‑motivation and a results‑driven mindset.
- Flexibility to travel regionally with occasional overnight stays.
- A full UK driving licence.
What We Offer
- Competitive salary and performance‑related bonus.
- Company vehicle or car allowance.
- 25 days annual leave plus bank holidays.
- Pension scheme and employee discounts.
- Travel expenses and wellbeing support programmes.
- A dynamic, supportive team environment.
- Real opportunities for career growth.
About Krispy Kreme
We embrace diversity within our teams and strive to create an inclusive workplace. Our culture is built on strong leadership, innovation and a shared commitment to delivering happiness. We are also dedicated to protecting the planet and reducing our environmental impact.
Ready to take the Krispy Kreme brand further than ever before? Apply now and become a key player in how our brand is seen, felt and experienced in stores across the region.
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Regional Development Manager employer: Krispy Kreme
Contact Detail:
Krispy Kreme Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Development Manager
✨Tip Number 1
Familiarise yourself with Krispy Kreme's brand values and culture. Understanding what makes the brand unique will help you align your approach when discussing how you can enhance brand execution in stores.
✨Tip Number 2
Prepare to showcase your data analysis skills. Be ready to discuss specific examples of how you've used data to drive sales or improve retail execution in previous roles, as this is a key aspect of the Regional Development Manager position.
✨Tip Number 3
Network with current or former employees if possible. They can provide insights into the company culture and expectations, which can be invaluable during interviews and help you tailor your responses.
✨Tip Number 4
Demonstrate your relationship-building skills. Think of examples where you've successfully collaborated with partners or stakeholders, as this role heavily relies on maintaining strong commercial relationships.
We think you need these skills to ace Regional Development Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in retail execution, data analysis, and relationship building. Use specific examples that demonstrate your ability to drive sales growth and brand consistency.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the Krispy Kreme brand and how your skills align with the role of Regional Development Manager. Mention your experience in FMCG and your ability to present insights to senior stakeholders.
Showcase Your Achievements: When detailing your work history, focus on quantifiable achievements. For instance, mention how you improved sales or compliance in previous roles, as this will resonate with the company's goals.
Proofread Your Application: Before submitting, carefully proofread your application for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial for this role.
How to prepare for a job interview at Krispy Kreme
✨Know the Brand Inside Out
Before your interview, make sure you understand Krispy Kreme's brand values and mission. Familiarise yourself with their products and recent campaigns. This will help you demonstrate your passion for the brand and how you can contribute to its success.
✨Showcase Your Data Skills
As a Regional Development Manager, you'll need to turn data into actionable insights. Be prepared to discuss your experience with data analysis and how you've used it to drive sales or improve operations in previous roles. Bring examples that highlight your analytical skills.
✨Build Strong Relationships
The role requires building relationships with various stakeholders. Think of examples from your past where you've successfully managed relationships, especially in a retail or FMCG context. Highlight your communication skills and ability to influence at senior levels.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving abilities and decision-making skills. Prepare by thinking about challenges you've faced in previous roles and how you overcame them, particularly in fast-paced environments.
