Marketing Executive

Marketing Executive

City of London Full-Time 22700 - 30000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Join our team as a Marketing Executive, supporting diverse marketing campaigns and content creation.
  • Company: AXCO, part of Wilmington plc, is a leading insurance information business with a global reach.
  • Benefits: Enjoy hybrid working, performance bonuses, private healthcare, gym memberships, and more!
  • Why this job: This role offers hands-on experience across all marketing areas in a collaborative environment.
  • Qualifications: Previous B2B marketing experience or relevant degree; creativity and strong communication skills are essential.
  • Other info: We celebrate individuality and are committed to inclusivity, ensuring everyone has a fair chance.

The predicted salary is between 22700 - 30000 ÂŁ per year.

Company Outline

Job Role: Marketing Executive

Location: London, EC3A 3DE – Hybrid working available

Salary: £27,000 – £30,000 per annum, DOE + Excellent Benefits!

Contract Type: Full Time, Permanent

What We Can Offer You: Hybrid Working, Performance-Related Bonus, Life Assurance, Vitality Private Healthcare, Additional Holiday Purchase, Health Cash Plan, Subsidised Gym Memberships, Cycle to Work scheme, Discount Vouchers and Access to Wellbeing Resources!

Why Do We Want You?

AXCO, part of Wilmington plc, are now recruiting for a creative Marketing Executive with a grasp of B2B marketing principles.

You’ll have dabbled in campaign creation, email marketing, analytics, or content and be ready to build on those foundations in a broad and varied role.

If you\’re looking for that next step into a collaborative team where you can work across the full marketing mix, this is it!

Please note: To complete your application, you will be redirected to Wilmington plc’s career site.

At Wilmington plc, we celebrate individuality and are committed to fostering an inclusive workplace. As a Disability Confident employer, we shortlist all applicants who meet the essential role criteria and guarantee an interview for candidates with disabilities who meet these criteria. For reasonable adjustments or to apply under our interview guarantee scheme, please use the contact details provided once you have clicked “apply”!

Job purpose, tasks and responsibilities

Our Marketing Executive will work closely with our Marketing team to support and deliver outbound marketing strategies as well as segmentation plans to target clients and prospects.

This is a 360° marketing role, giving you exposure to all areas of marketing including digital and offline campaigns, content creation (blogs, social posts, newsletters), website updates, creative briefing, and analytics reporting.

You’ll also work alongside sales, product, and content teams to support business growth, drive leads and build brand awareness.

You will be responsible for:

  • Supporting the development and execution of integrated marketing campaigns for lead generation and brand visibility.
  • Assisting with content creation: newsletters, whitepapers, case studies, blog articles, and social media.
  • Keeping our website updated and on-brand.
  • Helping to manage email marketing campaigns – from list segmentation to performance tracking.
  • Conducting market and competitor research to inform marketing strategies.
  • Ensuring brand consistency across all touchpoints and platforms.

What’s the Best Thing About This Role?

You’ll be involved in every facet of marketing, making this a brilliant role for someone looking to grow and learn across the full marketing mix.

You’ll be joining a market-leading business with strong brand recognition and loyalty meaning your campaigns have a great foundation to build on.

What’s the Most Challenging Thing About This Role?

You’ll need to be adaptable and proactive – managing multiple projects at once and balancing your creative thinking with data-driven decision-making.

This isn’t a role where you’ll only focus on one channel. Instead, you’ll need to bring curiosity and flexibility to every campaign you support.

Essential and desirable capabilities

To be successful in this role, you must have/ be:

  • Previous marketing experience in a B2B environment, or a degree in Marketing, Communications, or related field with relevant practical experience.
  • Demonstrative experience across multiple channels including email, web, content and analytics.
  • Organised, proactive and detail oriented.
  • A creative mindset with strong communication skills – written and verbal.
  • A team player who is keen to learn and grow in a fast-paced business.

To be successful in this role, it would be great if you have:

  • Experience with CRM and marketing automation tools.
  • Familiarity with Google Analytics.
  • Basic design skills (e.g. Canva or Adobe Creative Suite).

Please note: We are not seeking candidates with a background in influencer marketing or brand-only social media campaigns. This role is B2B-focused and requires candidates with experience in that space.

We know it’s not a skill, but the successful candidate must have permission to work in the role’s location by the start of their employment.

Before you go….

About Us

AXCO is part of Wilmington plc, a portfolio company providing information, education and networking to professional markets.

We are a specialist insurance information business, supporting global clients with critical insight to help them navigate international markets. Our marketing team plays a vital role in building brand trust, creating engagement, and driving business success.

Find What You’re Looking For

We are ambitious and inclusive, filled with integrity and curiosity.

We are Wilmington plc. Are you?

Join us and achieve more within your career with mutual respect, support and fair rewards.

Click on “APPLY” today!

The Legal Bit!

The statements above are intended to describe the general nature and level of work performed by employees assigned to this role. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

*Please note that this role may remain advertised until an offer of employment has been made.

#LI-Hybrid

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Marketing Executive employer: Wilmington plc

At AXCO, part of Wilmington plc, we pride ourselves on being an excellent employer that champions creativity and collaboration in a vibrant London setting. Our hybrid working model, coupled with a comprehensive benefits package including private healthcare and performance-related bonuses, ensures our Marketing Executive can thrive both personally and professionally. We foster a culture of inclusivity and continuous growth, making it an ideal environment for those eager to expand their marketing expertise across diverse channels.
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Contact Detail:

Wilmington plc Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Executive

✨Tip Number 1

Familiarise yourself with B2B marketing principles, as this role specifically requires a grasp of them. Research successful B2B campaigns and be ready to discuss what made them effective during your interview.

✨Tip Number 2

Showcase your creativity by preparing examples of past marketing projects you've worked on. Whether it's a campaign you created or content you developed, having tangible examples will help demonstrate your skills.

✨Tip Number 3

Brush up on your analytical skills, particularly with tools like Google Analytics. Be prepared to discuss how you've used data to inform marketing strategies in the past, as this is a key aspect of the role.

✨Tip Number 4

Network with professionals in the industry, especially those who work in B2B marketing. Engaging with others can provide insights into current trends and may even lead to referrals or recommendations for the position.

We think you need these skills to ace Marketing Executive

B2B Marketing Principles
Campaign Creation
Email Marketing
Content Creation
Analytics Reporting
Market Research
Competitor Analysis
Website Management
Brand Consistency
Communication Skills
Organisational Skills
Proactivity
Attention to Detail
Team Collaboration
CRM and Marketing Automation Tools
Google Analytics
Basic Design Skills (e.g. Canva, Adobe Creative Suite)

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant marketing experience, especially in B2B environments. Emphasise any campaign creation, email marketing, or analytics work you've done to align with the job requirements.

Craft a Compelling Cover Letter: Write a cover letter that showcases your creativity and passion for marketing. Mention specific examples of past projects that demonstrate your skills in content creation and campaign management.

Showcase Your Skills: In your application, clearly outline your proficiency with CRM and marketing automation tools, as well as any familiarity with Google Analytics. Highlight any basic design skills you possess, such as using Canva or Adobe Creative Suite.

Research the Company: Familiarise yourself with AXCO and Wilmington plc. Understanding their market position and values will help you tailor your application and show genuine interest in the role.

How to prepare for a job interview at Wilmington plc

✨Showcase Your B2B Marketing Knowledge

Make sure to highlight your understanding of B2B marketing principles during the interview. Discuss any relevant experience you have with campaign creation, email marketing, or analytics, as this role requires a solid grasp of these areas.

✨Demonstrate Your Creativity

Since the role involves content creation and creative briefing, be prepared to share examples of your previous work. Bring along a portfolio or samples of newsletters, blog articles, or social media posts that showcase your creative flair.

✨Prepare for Data-Driven Discussions

This position requires balancing creativity with data-driven decision-making. Be ready to discuss how you've used analytics in past roles to inform your marketing strategies and improve campaign performance.

✨Emphasise Team Collaboration Skills

As you'll be working closely with various teams, it's important to convey your ability to collaborate effectively. Share examples of how you've successfully worked in a team environment and contributed to achieving common goals.

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