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- Tasks: Join a dynamic team to optimise app visibility and drive growth through data analysis.
- Company: Work with a leading mobile app consultancy in Central London, serving top global clients.
- Benefits: Enjoy a creative work environment, bonuses, social events, and personal development opportunities.
- Why this job: Gain hands-on experience in the booming mobile industry while collaborating with passionate experts.
- Qualifications: A 2:1 degree, strong communication skills, and a desire to learn are essential.
- Other info: Competitive salary with growth potential and a vibrant team culture.
The predicted salary is between 24000 - 26000 £ per year.
The Opportunity Hub UK is excited to present a fantastic career opportunity with our client, a rapidly growing mobile app growth consultancy located in the heart of Central London. This Graduate Marketing Analyst position is open to a motivated and data-centric ASO Executive to join their young team of 30 app experts with over 80+ years of combined mobile marketing experience. Your official job title will be ASO Executive (App Store Optimisation).
Our award-winning client is dedicated to providing top-tier app growth services to their global clients, including NBCUniversal and Gymshark.
Responsibilities of the Marketing Analyst:
- Conduct keyword research and competitor analysis to identify new ASO opportunities across various app types.
- Optimize app titles, descriptions, screenshots, and metadata to enhance search rankings and user conversion.
- Attend client meetings, present findings and recommendations, and provide regular updates on project progress and performance.
- Prepare analytical reports for clients, highlighting the impact of ASO efforts on app performance, using ASO tools for data-driven insights.
- Organize and prioritize monthly, weekly, and daily deliverables.
- Contribute to and develop case studies on app marketing best practices and ASO trends.
Skills Required:
- Excellent written and verbal communication skills; experience in writing for various media formats is preferred.
- A 2:1 University degree.
- A strong desire to learn, open-mindedness, and the ability to take feedback constructively.
- Collaborative, curious self-starter capable of managing projects independently.
- Ability to thrive in fast-paced environments and adapt to shifting priorities.
- Creative and empathetic thinking with a customer-first approach; experience in client management or customer service is a plus.
- Proficiency in manipulating data sets in Excel and working with PowerPoint; experience with SQL is a bonus.
- Experience in marketing or agency environments is desirable.
- Familiarity with mobile development, apps, design, and user experience principles is advantageous.
- Genuine interest in the fast-growing mobile/digital industry.
Work Permissions:
Candidates must have the right to work in the United Kingdom. Visa sponsorship is not available at this time.
Benefits:
- Creative and collaborative work environment with a friendly team.
- Company bonus scheme – 10% of salary if targets are met.
- Regular social events such as axe throwing and go-karting.
- Monthly mobile phone bill coverage up to £30.
- Personal development training.
- Access to Senior Management for input and feedback.
- 25 days holiday (increases after 2 years).
- Company pension scheme.
- Summer Fridays.
- Life insurance.
- Office amenities including snacks and beverages.
- Competitive starting salary of £24k-£26k, with potential to reach £40k+ in 2-3 years.
A career in the mobile app industry offers exciting opportunities for growth and learning. Joining our client\’s team as a Graduate Marketing Analyst will allow you to work with global clients, be part of a passionate team, and gain industry recognition.
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Graduate Marketing Analyst (ASO Executive) employer: The Opportunity Hub UK
Contact Detail:
The Opportunity Hub UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Graduate Marketing Analyst (ASO Executive)
✨Tip Number 1
Familiarise yourself with App Store Optimisation (ASO) principles. Understanding how to optimise app titles, descriptions, and metadata will not only help you in interviews but also demonstrate your genuine interest in the role.
✨Tip Number 2
Network with professionals in the mobile marketing industry. Attend relevant events or webinars to connect with experts and learn about current trends, which can give you an edge during discussions with our team.
✨Tip Number 3
Prepare to discuss your analytical skills and experience with data manipulation. Be ready to share examples of how you've used data to drive decisions, as this is crucial for the Graduate Marketing Analyst position.
✨Tip Number 4
Showcase your creativity and customer-first approach. Think of ways you can contribute to case studies or marketing strategies, and be prepared to share these ideas during your interview to highlight your proactive mindset.
We think you need these skills to ace Graduate Marketing Analyst (ASO Executive)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience and skills that align with the responsibilities of the Graduate Marketing Analyst role. Emphasise any experience in app marketing, data analysis, or client management.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for mobile marketing and your understanding of ASO. Mention specific examples of how your skills can contribute to the company's success and express your eagerness to learn and grow within the role.
Showcase Communication Skills: Since excellent written and verbal communication skills are essential, ensure your application is free from errors and clearly articulates your thoughts. Use concise language and structure your application logically.
Highlight Data Proficiency: Given the data-centric nature of the role, mention any experience you have with data manipulation tools like Excel or SQL. If you have worked on projects involving data analysis, be sure to include those details to demonstrate your capability.
How to prepare for a job interview at The Opportunity Hub UK
✨Showcase Your Data Skills
As a Graduate Marketing Analyst, you'll be working with data daily. Be prepared to discuss your experience with data manipulation, especially in Excel. If you have any examples of how you've used data to drive decisions or improve outcomes, make sure to highlight those.
✨Demonstrate Your Communication Skills
Excellent written and verbal communication is key for this role. Practice explaining complex concepts in simple terms, as you may need to present findings to clients. Consider preparing a brief presentation on a relevant topic to showcase your ability to communicate effectively.
✨Research the Company and Industry
Familiarise yourself with the mobile app industry and the specific services offered by the consultancy. Understanding their client base, like NBCUniversal and Gymshark, will help you tailor your responses and show genuine interest in the role.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities and how you handle feedback. Think of examples from your past experiences where you successfully managed projects or adapted to changing priorities, as these are crucial skills for the role.
