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- Tasks: Drive growth strategies for DeFi projects using innovative marketing techniques.
- Company: Join Arbitrum Foundation, a leader in Ethereum scaling and Web3 technology.
- Benefits: Enjoy remote work, industry-leading healthcare, and flexible time off.
- Why this job: Be part of a dynamic team shaping the future of decentralised finance.
- Qualifications: 2+ years in growth marketing with a focus on DeFi and Web3.
- Other info: Diversity and inclusion are core values; all backgrounds are encouraged to apply.
The predicted salary is between 36000 - 60000 £ per year.
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About Arbitrum Foundation
The
About Arbitrum Foundation
The Arbitrum Foundation is dedicated to scaling Ethereum through cutting-edge Layer 2 solutions. Our flagship product, Arbitrum One, an Optimistic Rollup, enables faster, more affordable transactions while maintaining Ethereum’s security and decentralization. We empower developers to build decentralized applications (dApps) that are both scalable and secure, using Arbitrum chains, which offer flexibility in performance and cost. Our mission is to enhance the Ethereum ecosystem and drive the adoption of Web3 technology by delivering high-performance, open-source blockchain solutions. Arbitrum is already the leading Ethereum scaling solution with hundreds of dApps on the platform and over $13bn TVL.
At the Arbitrum Foundation, we value decentralization, innovation, and community. We are committed to shaping the future of decentralized finance and blockchain technology, and we’re looking for passionate individuals to help us build the next generation of the Web.
Your Role
Our marketing team is looking for a Growth Marketer to help drive the success of projects launching on Arbitrum. In this role, you’ll combine traditional marketing strategies with innovative Web3 growth tactics to deliver measurable results, including increases in active wallets, retained liquidity, and overall project growth. You’ll work closely with the Growth Lead to design and execute high-impact campaigns that support ecosystem expansion.
Your Responsibilities
- Drive growth strategies for partners launching DeFi projects on Arbitrum, leveraging Web2 and Web3 marketing & engagement techniques (e.g. social campaigns, creator activations, digital marketing, NFTs, content crossovers, etc)
- Lead and conceptualize Web3 incentives growth campaigns, aligning with the partners\’ goals
- Understand partners\’ needs and craft solutions, serving as a consultant to fuel their growth and successful increase in liquidity
- Work closely with our community, partnership and product marketing teams to drive end to end campaigns with message cohesion
- Work closely with the Growth Lead to design and execute high-impact campaigns that support ecosystem expansion.Maintain open communication with external stakeholders, contributing to their GTM plans, industry research, and problem-solving
- Create best practices and growth programs to drive results in scale
What You\’ll Need
- DeFi and/or Web3 professional experience is highly preferred
- 2+ years in growth management or marketing, in relation to Web2 and Web3 related growth experiences; case study & presentation required during the interview
- In-depth knowledge of the DeFi and Web3 ecosystem
- Good grasp of DeFi user funnel challenges and cross-platform user journey
- Effective relationship builder with strong communication skills for our partners
- Proven ability in data analytics and interpretation, using insights to inform growth decisions and optimize campaigns
- Experience in community building and engagement, with a track record of fostering active and loyal user bases
- Strong go-to-market strategy skills, with hands-on experience designing and executing campaigns across partnerships, incentives, social media, and more
- Be able to work across time zones with global partners
- Strong spoken and written English communication skills
Arbitrum Foundation Perks
The Arbitrum Foundation\’s benefits program is designed to prioritize the health and well-being of you and your family. Our comprehensive compensation package offers a range of benefits for all full-time employees:
- Remote first global workforce
- Industry-leading healthcare insurance
- Home office set-up allowance
- Wellbeing allowance
- Growth / continuing education allowance
- Flexible time off
- Company-issued laptop
The Arbitrum Foundation is committed to a diverse and inclusive workplace and is an equal opportunity employer. We do not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. The Arbitrum Foundation is committed to treating all people in a way that allows them to maintain their dignity and independence. We believe in integration and equal opportunity. Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process. We will work with all applicants to accommodate their individual accessibility needs.
If you believe you\’re a strong candidate but don’t meet every requirement listed in the job description, we still encourage you to reach out. We’d love the opportunity to connect and explore how you could be a great fit for the role.
Learn More About The Arbitrum Foundation
Website|Twitter|Telegram|Discord|LinkedIn
Seniority level
-
Seniority level
Not Applicable
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing and Sales
-
Industries
Technology, Information and Internet
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Growth Marketer employer: Arbitrum Foundation
Contact Detail:
Arbitrum Foundation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketer
✨Tip Number 1
Familiarise yourself with the DeFi and Web3 ecosystems. Understanding the latest trends and challenges in these areas will not only help you during interviews but also demonstrate your passion for the industry.
✨Tip Number 2
Network with professionals in the blockchain and marketing sectors. Attend relevant webinars, join online communities, and engage on platforms like LinkedIn to build connections that could lead to referrals or insider information about the role.
✨Tip Number 3
Prepare to discuss specific growth strategies you've implemented in previous roles. Be ready to share case studies or examples that highlight your ability to drive results, as this will be crucial in showcasing your fit for the Growth Marketer position.
✨Tip Number 4
Stay updated on Arbitrum's projects and initiatives. Showing that you are informed about their current work and future goals can set you apart from other candidates and demonstrate your genuine interest in contributing to their mission.
We think you need these skills to ace Growth Marketer
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in growth marketing, particularly within the DeFi and Web3 sectors. Use specific metrics to demonstrate your impact in previous roles.
Craft a Compelling Cover Letter: In your cover letter, express your passion for blockchain technology and how your skills align with Arbitrum's mission. Mention specific campaigns or projects you've worked on that relate to their goals.
Showcase Your Analytical Skills: Provide examples of how you've used data analytics to inform marketing strategies. Highlight any tools or methodologies you are familiar with that can help drive growth.
Demonstrate Community Engagement: Discuss your experience in building and engaging communities, especially in the context of Web3. Share any successful initiatives you've led that fostered user loyalty and active participation.
How to prepare for a job interview at Arbitrum Foundation
✨Showcase Your Web3 Knowledge
Make sure to brush up on your understanding of the DeFi and Web3 ecosystems. Be prepared to discuss specific projects and trends, as well as how they relate to Arbitrum's mission. This will demonstrate your passion and expertise in the field.
✨Prepare a Case Study
Since a case study and presentation are required during the interview, choose a relevant project you've worked on that showcases your growth marketing skills. Highlight your strategies, results, and what you learned from the experience to impress the interviewers.
✨Understand Their Goals
Research Arbitrum and its partners to understand their objectives and challenges. During the interview, articulate how you can align your growth strategies with their goals, showing that you can be a valuable consultant for their success.
✨Demonstrate Strong Communication Skills
As an effective relationship builder, it's crucial to showcase your communication skills. Practice articulating your thoughts clearly and confidently, both verbally and in writing, as this will be key in collaborating with partners and internal teams.
