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- Tasks: Manage and optimise programmatic ad setups across display and video.
- Company: LADbible Group is a leading publisher redefining entertainment for a social generation.
- Benefits: Enjoy creative freedom, career growth, and a collaborative work environment with blended working options.
- Why this job: Make a real impact in shaping our programmatic strategy at a top global publisher.
- Qualifications: Experience in Programmatic or AdTech roles, strong analytical skills, and proficiency with ad servers required.
- Other info: Join a diverse team committed to giving youth a voice and fostering inclusivity.
The predicted salary is between 43200 - 72000 £ per year.
Founded in 2012, LADbible Group is redefining entertainment and news for a social generation. Our global community engages with our content–spanning editorial, video, documentary and live – we reach 1 billion people each and every month. Our mission is to give the youth generation a voice by building communities that laugh, think and act.Using all major platforms, we’ve rapidly risen to become one of the world\’s largest publishers.
About the Role
Due to continued growth, LADbible Group is looking for a Programmatic AdTech Manager to join the talented Commercial Operations team!
This role calls for someone from a publisher or media owner background, with hands-on experience in building and managing relationships with SSPs and a familiarity with managed Pre-bid wrapper products.
Reporting directly into the Head of Commercial Operations, you will play a key role in managing and optimising our programmatic setup across display and video; working closely with the teams across Yield, Ad Operations, Sales and Dev teams in a highly collaborative environment.
What the opportunity looks like
- Set up and manage new programmatic demand partners and integrations (e.g. header bidding, video player bidding, tag-based partners)
- Configure ad setups for website launches including ad units and placement logics.
- Conduct regular health checks and daily optimisations for our website display and video monetisation, highlighting any potential obstructions
- Building strong relationships with demand partners through regular check-ins and QBRs; testing new solutions to drive performance.
- Collaborate with internal teams including Editorial, Data and Development to support strategic initiatives and revenue-driving projects.
- Own and manage our consent management platform set-up
- Support on larger team projects such as site launches, migrations and new tech rollouts, ensuring clear objectives and a timely delivery.
- Identify and propose new growth opportunities through emerging AdTech solutions, formats and industry trends.
Skills and experience we\’d like you to have
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Previous experience working in a Programmatic or AdTech role, either for a publisher / media owner
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Proven experience in building strong relationships with SSPs
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Proficient working with Google Ad Manager or other ad servers
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Previous experience using programmatic technology, such as managed Prebid wrappers, Amazon TAM, video players, DMP and CMP platforms
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Strong understanding of adtech stacks and their functionality
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Track record of Integrating AdTech partners and solutions
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A highly analytical mindset with with solid Excel skills; an ability to identify data trend to optimise performance
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Strong problem-solving capabilities and meticulous attention to detail
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Ability to work proactively to drive projects forward and communicate with stakeholders at all levels
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Highly organised individual with the ability to juggle and prioritise multiple tasks concurrently
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Strong passion for LADbible Group brands
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An outside-the-box thinker
What\’s in it for you ????
- Creative Freedom –bring bold ideas to the table and see them in action
- Have a real impact –play a key role in shaping our programmatic strategy
- Have your voice heardin a high-performing, collaborative team
- Career growth –clear opportunities to progress as we continue to scale, with support to develop your skills and ambitions
- Work for one of the world\’s biggest and most influential online publishers!
At LADbible Group we\’ve rolled out blended working which means the majority of departments across the business (including London, Manchester and International offices) work in the office 3 days per week.
LADbible Group is an equal opportunities employer. We are determined to create a diverse group at all levels of our company and we welcome all members of the community to apply for openings with us. As the leading social youth publisher, we have a powerful global platform to better represent our audience and enable those that do not have equal opportunities to have their voices heard. As a business, we are committed to building a diverse and inclusive workforce, in an environment where everyone feels comfortable to be themselves.
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Programmatic AdTech Manager LADSTUDIOS · London · employer: LADbible Group
Contact Detail:
LADbible Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Programmatic AdTech Manager LADSTUDIOS · London ·
✨Tip Number 1
Familiarise yourself with the latest trends in programmatic advertising and AdTech solutions. This knowledge will not only help you during interviews but also demonstrate your passion for the industry and your proactive approach to staying updated.
✨Tip Number 2
Network with professionals in the AdTech space, especially those who have experience with SSPs and programmatic technologies. Engaging in conversations can provide insights into the role and may even lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of how you've optimised programmatic setups in previous roles. Highlighting your analytical skills and problem-solving capabilities will show that you're ready to tackle the challenges of this position.
✨Tip Number 4
Research LADbible Group's current programmatic strategies and recent projects. Being knowledgeable about their work will allow you to tailor your discussions and show genuine interest in contributing to their success.
We think you need these skills to ace Programmatic AdTech Manager LADSTUDIOS · London ·
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in Programmatic or AdTech roles. Emphasise your hands-on experience with SSPs and any familiarity with managed Pre-bid wrapper products.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the LADbible Group brands and how your skills align with their mission. Mention specific examples of how you've built relationships with demand partners and optimised programmatic setups.
Showcase Analytical Skills: Demonstrate your analytical mindset by including examples of how you've used data to drive performance improvements. Highlight your proficiency with Excel and any tools you've used to identify trends.
Highlight Collaborative Experience: Since the role involves working closely with various teams, mention any past experiences where you collaborated with editorial, data, or development teams on projects. This will show your ability to work in a highly collaborative environment.
How to prepare for a job interview at LADbible Group
✨Know Your AdTech Inside Out
Make sure you have a solid understanding of programmatic advertising and the specific technologies mentioned in the job description, such as Google Ad Manager and managed Prebid wrappers. Be prepared to discuss your previous experiences with these tools and how they can be applied to LADbible Group's needs.
✨Showcase Your Relationship-Building Skills
Since the role involves managing relationships with SSPs, come ready with examples of how you've successfully built and maintained partnerships in the past. Highlight any strategies you've used to enhance collaboration and performance with demand partners.
✨Demonstrate Analytical Thinking
Prepare to discuss how you've used data analysis to optimise ad performance in previous roles. Bring examples of how you've identified trends and made data-driven decisions that led to improved outcomes, showcasing your analytical mindset.
✨Be Ready to Discuss Collaboration
This position requires working closely with various teams, so be prepared to talk about your experience in collaborative environments. Share specific instances where you've worked with editorial, sales, or development teams to achieve common goals, emphasising your ability to communicate effectively across departments.
