Customer Acquisition Marketing Manager
Customer Acquisition Marketing Manager

Customer Acquisition Marketing Manager

Full-Time 36000 - 60000 £ / year (est.) No home office possible
L

At a Glance

  • Tasks: Lead customer acquisition strategies across social media, search, and partnerships.
  • Company: Join Lisa Eldridge Beauty, a luxury brand redefining beauty with innovative products.
  • Benefits: Enjoy a creative work environment, direct impact, and collaboration with industry leaders.
  • Why this job: Be part of a respected brand where your marketing skills can shine and grow.
  • Qualifications: 4+ years in digital marketing, especially in beauty or fashion; strong analytical and creative skills required.
  • Other info: Passion for beauty and artistry is a plus; immediate impact on a global team.

The predicted salary is between 36000 - 60000 £ per year.

Lisa Eldridge Beauty is the artist-led brand redefining luxury beauty. Founded by globally renowned makeup artist Lisa Eldridge, we are known for our undupable colour, inclusive complexion products, and skincare innovation. We’re looking for a strategic and creative Acquisition Marketing Manager to help us scale even further.

The Role

As Acquisition Marketing Manager, you will be responsible for delivering new customer growth across all paid channels, partnerships, and affiliates. This is a pivotal role that blends data-driven performance with brand-sensitive creative thinking. You\’ll manage agency partners, own reporting, and you’ll brief and test creative tailored for new customer acquisition, ensuring the right messages and products are front and centre.

Key Responsibilities

  • Own and deliver the customer acquisition strategy across multiple channels including: Paid Social (Meta, TikTok, Pinterest), Paid Search (Google, YouTube), Co-branded opportunities and collaborations
  • Brief and collaborate with creative and content teams to develop and test specific assets that convert new customers, aligned to product insights, bestsellers, and Lisa’s brand vision
  • Shape the messaging strategy for acquisition campaigns—focusing on hero products, brand discovery, and what makes us different
  • Manage agency relationships, ensuring clear KPIs, testing roadmaps, and brand consistency
  • Optimise campaigns for CAC, ROAS, new customer volume, and LTV—across multiple territories including UK, US and ROW
  • Work with the marketing team to Build and scale a high-performing affiliate channel with aligned, on-brand partners
  • Drive high-impact lead generation through content, partnerships and activations (pop-ups, events, samples)
  • Deliver clear, actionable weekly and monthly reporting with insights, learnings and next steps
  • Collaborate cross-functionally with CRM, eCommerce, Social, content, and brand teams to ensure a connected journey

What We\’re Looking For

  • 4+ years experience in digital performance or growth marketing, ideally in beauty, fashion or luxury D2C
  • Proven success managing paid social, paid search, and affiliate marketing at scale
  • Strong creative eye: you can brief high-converting creative and know how to translate brand equity into thumb-stopping ads
  • Experience with data and tools including Meta Ads Manager, Google Ads, GA4, Shopify, and affiliate platforms
  • Highly analytical, with excellent attention to detail, reporting acumen, and the ability to turn insights into action
  • A passion for customer behaviour and brand storytelling—not just numbers
  • Proactive, collaborative, and confident managing agencies, budgets, and internal stakeholders
  • Love for beauty, artistry, and Lisa’s world is a strong plus

Why Join Us?

  • Shape the growth engine of one of the most respected beauty brands in the industry
  • Get hands-on with creative, brand, and product development
  • Join a fast-growing global team where your impact is immediate and meaningful
  • Work directly with senior leadership and an iconic founder
  • Be part of a team that cares about integrity, quality, and beauty with substance

Apply now to help write the next chapter in the Lisa Eldridge story—where intelligent artistry meets powerful growth.

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing

  • Industries

    Personal Care Product Manufacturing

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Customer Acquisition Marketing Manager employer: Lisa Eldridge Beauty

At Lisa Eldridge Beauty, we pride ourselves on being an exceptional employer that champions creativity and innovation in the luxury beauty industry. Our collaborative work culture fosters personal and professional growth, allowing you to make a meaningful impact while working alongside a passionate team and an iconic founder. With opportunities to engage directly in creative projects and a commitment to integrity and quality, joining us means becoming part of a brand that values artistry and substance.
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Contact Detail:

Lisa Eldridge Beauty Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Customer Acquisition Marketing Manager

✨Tip Number 1

Familiarise yourself with Lisa Eldridge's brand and its unique selling points. Understanding the brand's ethos and product offerings will help you tailor your conversations and demonstrate genuine passion during interviews.

✨Tip Number 2

Network within the beauty and luxury marketing sectors. Attend industry events or engage with professionals on platforms like LinkedIn to build connections that could lead to referrals or insider information about the role.

✨Tip Number 3

Stay updated on the latest trends in digital marketing, especially in paid social and search. Being able to discuss recent successful campaigns or innovative strategies can set you apart as a knowledgeable candidate.

✨Tip Number 4

Prepare to discuss specific metrics and results from your previous roles. Highlighting your analytical skills and how you've optimised campaigns for customer acquisition will show that you're data-driven and results-oriented.

We think you need these skills to ace Customer Acquisition Marketing Manager

Digital Performance Marketing
Paid Social Advertising
Paid Search Advertising
Affiliate Marketing
Creative Briefing
Data Analysis
Meta Ads Manager
Google Ads
GA4
Shopify
Campaign Optimisation
Customer Acquisition Strategy
Reporting and Insights
Cross-Functional Collaboration
Brand Storytelling
Attention to Detail
Proactive Communication
Budget Management

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in digital performance or growth marketing, especially in beauty, fashion, or luxury D2C. Use specific metrics to showcase your success in managing paid social, paid search, and affiliate marketing.

Craft a Compelling Cover Letter: In your cover letter, express your passion for beauty and artistry, and explain how your skills align with the role. Mention your experience with tools like Meta Ads Manager and Google Ads, and how you can contribute to Lisa Eldridge Beauty's growth.

Showcase Your Creative Eye: Provide examples of high-converting creative campaigns you've worked on. Discuss how you briefed creative teams and translated brand equity into effective advertising, as this is crucial for the Acquisition Marketing Manager role.

Highlight Analytical Skills: Emphasise your analytical abilities by detailing how you've used data to optimise campaigns. Include any experience with reporting tools and how you've turned insights into actionable strategies to drive customer acquisition.

How to prepare for a job interview at Lisa Eldridge Beauty

✨Know the Brand Inside Out

Before your interview, make sure you understand Lisa Eldridge Beauty's brand values, product offerings, and unique selling points. Familiarise yourself with their hero products and recent campaigns to demonstrate your passion and alignment with their vision.

✨Showcase Your Analytical Skills

Be prepared to discuss your experience with data-driven marketing. Highlight specific tools you've used, such as Meta Ads Manager or Google Ads, and share examples of how you've turned insights into actionable strategies that drove customer acquisition.

✨Creative Briefing is Key

Since the role requires a strong creative eye, come ready to discuss how you would brief creative teams for high-converting ads. Think about how you can translate brand equity into compelling visuals and messaging that resonate with new customers.

✨Demonstrate Collaboration Skills

This position involves working cross-functionally with various teams. Prepare examples of how you've successfully collaborated with different departments in previous roles, especially in managing agency relationships and ensuring brand consistency across campaigns.

Customer Acquisition Marketing Manager
Lisa Eldridge Beauty
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