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- Tasks: Lead and expand our Salesforce relationships while driving business growth through strategic alliances.
- Company: Merkle is a top data-driven CXM company, part of the global dentsu network.
- Benefits: Enjoy 29 days of leave, flexible holidays, hybrid work, and extensive learning opportunities.
- Why this job: Join a dynamic team focused on innovation and meaningful relationships in a thriving industry.
- Qualifications: 7+ years in business development or consultative sales, preferably in tech or digital agencies.
- Other info: Diverse and inclusive culture encouraging applications from all backgrounds.
The predicted salary is between 48000 - 72000 £ per year.
Merkle is a leading data-driven customer experience management (CXM) company that specialises in the delivery of unique, personalised customer experiences across platforms and devices.
With a thirty-year heritage as a leading data and analytics consultancy, in 2016, Merkle became part of dentsu, one of the world’s top five media agency networks with 60,000+ employees across 146 countries and now is the leading Salesforce Agency Globally and in EMEA.
Merkle has seen sustained YoY growth in services revenue related to our Salesforce Partnership and to continue to support and accelerate this our Salesforce practice is hiring a key individual to lead our UKI Salesforce relationship. This person will be critical in maintaining our double-digit growth trajectory and supporting our Industry aligned Alliance Sales Leads in expanding our presence, relationships and engagement within Salesforce while owning and driving our UKI Salesforce Alliance strategy, GTM, content and own what success looks like with clear KPIs with direct support from our VP EMEA Salesforce Alliance Lead.
Job Description:
Being a Salesforce Alliance Manager at Merkle:
As an Alliance Manager with 7 years+ of experience, you will play a crucial role in cultivating and expanding our relationship with Salesforce, by developing and executing a comprehensive alliance strategy to drive business growth and influence pipeline.
By harnessing your organisational ability and creative nature, you will engage with multiple teams and leadership at Salesforce UKI, developing long standing meaningful relationships and executing a comprehensive alliance GTM strategy to drive mutual business growth.
Working closely with our marketing and our Salesforce ASL team, you will help open the door to net new logo accounts in the UK through Salesforce partner sourced opportunities, contribute to our Salesforce marketing efforts (events & campaigns) and proactively seek new Salesforce services clients through your own outreach and network.
Key Responsibilities:
- Cultivating strong and strategic and meaningful relationships with key stakeholders and Salesforce AE’s at Salesforce
- Develop and execute a comprehensive alliance strategy for mutual success
- Define clear objectives, KPI’s and milestones for the Salesforce UK alliance partnership
- Organise and manage events, driving attendance to webinars, seminars, conferences, networking, etc
- Facilitate introductions for Merkle UK Sales team to new relationships and opportunities for pipeline generation
- Collaborate with Merkle UK Marketing team to drive engagement and inbound enquiries
- Liaise with internal Merkle Client Partners to coordinate joint GTM sales plays
- Staying abreast of industry trends and Salesforce product updates and provide actionable insights to sales and leadership teams.
- Develop deep relationships and understanding across our Merkle salesforce practice area and Salesforce partner ecosystem.
- Become well versed in the Merkle value proposition and our differentiators in the market.
- Presenting at Internal and Salesforce Team meetings
Key Activities:
- Oversee Salesforce sales pipeline and forecasting accuracy for the Salesforce practice.
- Working closely with the UK Salesforce Alliance Leads, Merkle solutions, strategy and practice leaders to help define and position vertical specific Go-To-Market Salesforce propositions.
- Analysing and mapping our competitors’ customer landscape and understand our Salesforce win-themes as Merkle.
- Accumulate the latest trends and developments in Salesforce technology and the digital marketing industry in general through an inquisitive and self-motivated approach
- Understand our key case studies to help drive credibility in the market
What you’ll bring:
- Anticipated the appropriate candidate will have 7+ years business development/consultative sales experience in the digital/CX agency, CRM and/or commerce technology or tech recruitment space.
- Sales experience in technology, professional services or digital agency (Experience of any of Salesforce, Microsoft, Oracle, Adobe, Sitecore, Braze, CRM, marketing automation, CDP’s, AI, or CX desirable)
- Knowledge of the inner workings of software alliance partnerships a big plus
- Experience in end-to-end sales lead qualification – Lead gen to MQL to SQL, Inbound/Outbound, marketing campaigns & Events
- Proven ability to curate winning sales strategies, motions and GTM content.
- Creative mindset, thinking outside of the box to forge relationships
- Excellent communication and people skills
- Proven experience of organising events
- Strong negotiation skills
- Exceptional communications and presentation skills
- Ability to lead through influence over authority
- Eager to learn with a growth mindset
- Ability to work independently, and collaboratively within cross-functional teams
- Highly motivated with high energy, well-organized and driven
What we’ll give to you:
- Extensive learning opportunities, through dentsu University, free access to LinkedIn Learning along with the option to enrol in degree-level training programs via Multiverse.
- 29 days of annual leave (25 days holiday, your Birthday Day off and 3 additional Wellness Days). We also have 2 volunteer days per year and as an additional bonus we’re typically closed between Christmas and New Year!
- Flexible public holidays, swap days off according to your values and beliefs
- You’ll have a hybrid working schedule (typically with set team charter days),
- All the feels – explore our dedicated benefits hub where there’s a catalogue of benefits for you to choose from that suit you! Spanning PMI, Gym discounts, HelloFresh vouchers, Cycle to work scheme + some sustainability options!
Inclusion & Diversity
Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.
We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams
#LI-Hybrid
Location:
London
Brand:
Merkle
Time Type:
Full time
Contract Type:
Permanent
About the company
Dentsu Aegis Network Ltd. is a multinational media and digital marketing communications company headquartered in London, United Kingdom, and a wholly owned subsidiary of the Japanese advertising and public relations firm Dentsu.
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Alliance Sales Manager employer: Dentsu Aegis Network
Contact Detail:
Dentsu Aegis Network Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Alliance Sales Manager
✨Tip Number 1
Familiarise yourself with Salesforce's latest products and updates. This knowledge will not only help you in discussions but also demonstrate your commitment to understanding the partnership dynamics, which is crucial for an Alliance Sales Manager role.
✨Tip Number 2
Network actively within the Salesforce ecosystem. Attend relevant events, webinars, and conferences to meet key stakeholders and build relationships that could be beneficial for your role at Merkle.
✨Tip Number 3
Showcase your ability to develop and execute strategic plans. Prepare examples from your past experiences where you've successfully driven business growth through partnerships, as this will resonate well with the hiring team.
✨Tip Number 4
Demonstrate your creative problem-solving skills. Think of innovative ways to engage with Salesforce and potential clients, as this aligns with the role's requirement for a creative mindset in forging relationships.
We think you need these skills to ace Alliance Sales Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in business development, consultative sales, and any specific technologies mentioned in the job description, such as Salesforce. Use keywords from the job listing to ensure your application stands out.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your 7+ years of experience aligns with the responsibilities outlined, particularly in cultivating relationships and executing alliance strategies.
Showcase Your Achievements: When detailing your work history, focus on quantifiable achievements that demonstrate your ability to drive business growth and influence pipeline. Use metrics to illustrate your success in previous roles.
Prepare for Potential Questions: Anticipate questions related to your experience with Salesforce and your approach to building strategic partnerships. Be ready to discuss specific examples of how you've successfully managed alliances or driven sales strategies in the past.
How to prepare for a job interview at Dentsu Aegis Network
✨Know Your Salesforce Inside Out
Make sure you have a solid understanding of Salesforce products and services. Familiarise yourself with their latest updates and how they align with Merkle's offerings. This will help you demonstrate your expertise and show that you're proactive in staying informed.
✨Showcase Your Relationship-Building Skills
Prepare examples of how you've successfully built and maintained relationships in previous roles. Highlight your ability to engage with stakeholders and collaborate across teams, as this is crucial for the Alliance Sales Manager position.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and strategic thinking. Be ready to discuss specific scenarios where you've developed and executed successful sales strategies or managed complex partnerships.
✨Demonstrate Your Event Management Experience
Since organising events is part of the role, be prepared to talk about your experience in managing webinars, seminars, or conferences. Share how you drove attendance and engagement, and any creative approaches you took to make these events successful.
