At a Glance
- Tasks: Lead marketing strategies, events, and social media for Westgate Oxford.
- Company: Join Landsec, a top European real estate company focused on sustainability and community.
- Benefits: Enjoy competitive salary, flexible leave, private medical insurance, and volunteer days.
- Why this job: Be part of a dynamic team shaping memorable experiences and driving local engagement.
- Qualifications: Experience in B2C marketing, social media, and event delivery is essential.
- Other info: Work on-site three days a week to capture real-time moments and stories.
The predicted salary is between 36000 - 60000 £ per year.
We’re Landsec
We are Landsec, we build and invest in buildings, spaces and partnerships to create sustainable places, connect communities and realise potential.
We are one of the largest real estate companies in Europe, with a portfolio of retail, leisure, workspace and residential hubs. Landsec is shaping a better future by leading our industry on environmental and social sustainability while delivering value for our shareholders, great experiences for our guests and positive change for our communities.
The Role:
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This position is responsible for supporting the delivery of the Westgate Oxford annual marketing strategy through media, social media, PR, events /promotions that drive fame, footfall & digital growth. In addition, the role will work as part of a project team on centralised multi-site promotions and campaigns across the Landsec portfolio.
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Working with the wider central marketing team the marketing manager role be instrumental in unlocking key consumer insight and delivering on core elements of the marketing plan, it will involve hands-on experience of campaigns and tactical events including strong local engagement of brands, cultural partners, BIDs councils and tourism affiliates.
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Salary: Competitive
The Team:
Reporting to the National Planning Manager, the role is working as one of a team of marketing managers within the consumer marketing team .
Location:
You will be required to be based on site 3 days a week where you will be embedded within the centre to maximise the opportunity of the day-to-day memorable moments and experiences through effective marketing. Implement agreed processes for asset level branding/creative (e.g. wayfinding, POS, void dressing), digital, PR, events and brand partner promotions.
What you will be responsible for:
Marketing Strategy & Brand Delivery
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Support execution of the local marketing strategy across campaigns, promotions, PR, events, digital and social media.
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Lead the delivery of on-site brand activity including signage, point-of-sale materials, and branded creative content.
Content Creation & On-Site Engagement
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Based on site three days per week to capture real-time centre moments and develop engaging local stories.
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Coordinate activations and digital storytelling to promote openings, events and day-to-day experiences.
Digital, Website & Editorial Coordination
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Oversee the site’s website and digital content calendar, ensuring all listings and updates are accurate, visually appealing and aligned with brand expectations.
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Collaborate with content and digital marketing teams to brief monthly editorial and manage occupier offers and promotions.
Insight, Analysis & Reporting
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Monitor visitor behaviour, catchment trends, and brand awareness using key metrics like NPS.
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Share insights and contribute to central reporting, supporting marketing strategy and performance tracking.
Retail & PR Partnerships
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Engage with Retail Managers to source local content and drive occupier involvement in campaigns.
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Brief PR and creative agencies on local news and priorities, supporting the delivery of disruptive, standout campaigns.
Stakeholder Collaboration & Community Relations
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Build and maintain relationships with external partners (councils, BIDs, tourist boards, transport organisations) to elevate local relevance and drive cross-promotional opportunities.
Commercial Activation & Campaign Support
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Deliver agreed commercial events and experiential bookings with added local value.
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Support execution of multi-site campaigns and communicate asset priorities through internal forums and partner meetings.
Operational Alignment & Internal Coordination
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Present marketing updates in weekly and monthly asset meetings.
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Respond to enquiries via the central marketing inbox and collaborate across guest experience and community teams.
Your skills, experience and qualifications:
Essential criteria
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Experience in B2C marketing, with track record of ROI
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Social media: Content gathering and planning
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Experience in delivering events and activations
Life and Benefits at Landsec
We have a great benefits package, there to support you with your work-life balance and in moments that matter. We offer fantastic Learning and Development opportunities to help you grow and reach your potential and we also play our part in supporting the communities where we live and work.
Below are some of our core benefits, make sure to visit our My Total Reward page for more information.
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Performance based annual bonus plan
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25 days annual leave (plus bank holidays) rising to 27 days after 2 years and the option to purchase up to 10 additional days each year. Enjoy an additional three-day December festive break on top of your leave and a special ‘My Day’ to take off for whatever you choose.
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Enhanced pension contributions – Landsec will contribute up to 10.5% subject to your contribution.
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Private medical insurance, Health Cash Plan, Life assurance and income protection.
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Enhanced maternity, adoption, shared parental leave policies (view our Family policies page for more details)
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Two different share plans enabling you to share in the success you will help to build
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Up to 4 working days to volunteer per year and \’Give As You Earn\’ programmes allowing you to donate to charities straight out of your pay and we top up by 20%
And when it comes to your health and wellbeing you will also have access to other benefits: our employee assistance programme, digital GP, cycle to work scheme, a mindfulness app and a health app supporting fertility and menopause
Diversity and Inclusion
At Landsec, we value diversity & inclusion. We work to better reflect the diversity of the communities we work within and empower everyone who works at Landsec to realise their potential.
We strive to ensure all our information, and services are accessible to andusableby everyone. If you would like to receive any information in a different way or would like us to do anything differently to help you apply for our roles, please get in touch with our recruitment partners by emailingrecruitmentqueries@landsec.com
To find out more about our approach, visit our Diversity and Inclusion page.
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Marketing Manager - Westgate Oxford employer: Landsec
Contact Detail:
Landsec Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Westgate Oxford
✨Tip Number 1
Familiarise yourself with Landsec's values and recent projects. Understanding their commitment to sustainability and community engagement will help you align your experience and ideas with their mission during discussions.
✨Tip Number 2
Network with current or former employees of Landsec, especially those in marketing roles. They can provide valuable insights into the company culture and expectations, which can be beneficial when preparing for interviews.
✨Tip Number 3
Stay updated on the latest trends in B2C marketing and social media strategies. Being able to discuss innovative ideas and how they could apply to Landsec's marketing efforts will demonstrate your proactive approach.
✨Tip Number 4
Prepare examples of successful campaigns or events you've managed in the past. Highlighting your hands-on experience will show that you can effectively contribute to the role and drive results for Westgate Oxford.
We think you need these skills to ace Marketing Manager - Westgate Oxford
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the responsibilities and requirements of the Marketing Manager position. Tailor your application to highlight relevant experiences that align with the role's focus on marketing strategy, brand delivery, and community engagement.
Showcase Relevant Experience: In your CV and cover letter, emphasise your experience in B2C marketing, social media management, and event activations. Provide specific examples of past campaigns or projects where you successfully drove footfall or digital growth.
Highlight Collaboration Skills: Since the role involves working with various stakeholders, make sure to mention your ability to collaborate effectively with teams, external partners, and agencies. Share instances where you built relationships that led to successful marketing outcomes.
Craft a Compelling Cover Letter: Write a personalised cover letter that reflects your passion for the role and the company. Discuss how your values align with Landsec's commitment to sustainability and community engagement, and express your enthusiasm for contributing to their marketing efforts.
How to prepare for a job interview at Landsec
✨Know Your Marketing Strategy
Familiarise yourself with Landsec's marketing strategy, especially regarding the Westgate Oxford project. Be prepared to discuss how your experience aligns with their goals and how you can contribute to driving footfall and digital growth.
✨Showcase Your Event Experience
Since the role involves delivering events and activations, come ready to share specific examples of successful events you've managed. Highlight your ability to engage local communities and create memorable experiences.
✨Demonstrate Digital Savvy
With a focus on digital content and social media, be prepared to discuss your experience in these areas. Share insights on how you've used digital platforms to enhance brand visibility and engage audiences effectively.
✨Engage with Stakeholder Collaboration
The role requires building relationships with various stakeholders. Prepare to discuss how you've successfully collaborated with external partners in the past and how you plan to elevate local relevance for Landsec.