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- Tasks: Manage client accounts and deliver data-driven marketing solutions.
- Company: Join a vibrant agency passionate about data-driven marketing.
- Benefits: Enjoy hybrid working, competitive salary, bonuses, and wellness perks.
- Why this job: Gain autonomy in your role while learning from experienced leaders.
- Qualifications: Experience in account management with a focus on data or CRM is preferred.
- Other info: Regular team lunches and social events to foster a supportive culture.
The predicted salary is between 42000 - 84000 £ per year.
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This range is provided by Direct Recruitment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Direct message the job poster from Direct Recruitment
Hybrid working – 2 days a week in the central London office
Why this role?
If you love turning data into standout marketing results and want the autonomy to grow a select group of client accounts—while still having the backup of an experienced leadership team—this Senior Account Manager position is the sweet spot. You’ll join a friendly, lively agency that lives and breathes data‑driven marketing
What you’ll be doing
Own and grow a small client portfolio
Build day‑to‑day relationships, understand business goals, and spot new opportunities to add value within data solutions
Brief analytics, data‑science, and campaign specialists to deliver solutions such as database hosting, cleansing, segmentation, and performance reporting.
Oversee end‑to‑end delivery of email, direct mail, and CRM programmes—mapping out timelines, budgets, and success metrics.
Upsell and cross‑sell intelligently
Identify where additional data services (e.g., advanced modelling, automation, CDP integration) can boost ROI and present clear business cases.
Collaborate with internal experts
Work hand‑in‑hand with strategy, tech, and creative teams to ensure every output is on brief and on brand.
Report on impact
Turn numbers into simple stories—regularly presenting insights and recommendations to client stakeholders.
What you’ll bring
- Solid agency‑side account‑management experience, ideally focused on data or CRM projects.
- Confident grasp of data‑driven marketing concepts (segmentation, personalisation, analytics, database management).
- Proven ability to juggle multiple projects and hit deadlines without losing the detail.
- Strong commercial mindset—comfortable spotting upsell opportunities and negotiating scope.
- Clear, friendly communicator who can make complex data feel simple.
- Familiarity with tools such as Excel, SQL, or marketing automation platforms is a bonus but is not essential
What’s in it for you?
- Impact & visibility – You’ll be trusted to own client relationships while still learning from senior leaders.
- Progression – A clear path to Account Director as you hit growth targets and demonstrate strategic thinking.
- Culture – Supportive, social team that enjoys regular lunches, learning sessions, and celebratory nights out.
- Hybrid flexibility – Office collaboration when it counts; work from home the rest of the week.
- Rewards – Competitive salary, generous bonus scheme, and a package of wellbeing and training perks.
Seniority level
-
Seniority level
Associate
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing
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Industries
Marketing Services
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Senior Account Manager - Data & CRM employer: Direct Recruitment
Contact Detail:
Direct Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Account Manager - Data & CRM
✨Tip Number 1
Familiarise yourself with the latest trends in data-driven marketing. Understanding current strategies and tools will help you engage in meaningful conversations during interviews and demonstrate your passion for the field.
✨Tip Number 2
Network with professionals in the industry, especially those who work in data and CRM roles. Attend relevant events or webinars to build connections and gain insights that could give you an edge when applying for this position.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed client accounts in the past. Highlight your ability to upsell and cross-sell services, as this is a key aspect of the role.
✨Tip Number 4
Brush up on your presentation skills. Being able to turn complex data into simple stories is crucial for this role, so practice presenting insights clearly and confidently to potential clients or stakeholders.
We think you need these skills to ace Senior Account Manager - Data & CRM
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in account management, particularly in data and CRM projects. Use specific examples that demonstrate your ability to manage client relationships and deliver data-driven marketing solutions.
Craft a Compelling Cover Letter: In your cover letter, express your passion for data-driven marketing and how your skills align with the role. Mention your experience in upselling and cross-selling, as well as your ability to communicate complex data simply.
Showcase Your Achievements: Include quantifiable achievements in your application. For instance, mention how you improved ROI for previous clients or successfully managed multiple projects under tight deadlines.
Research the Company: Familiarise yourself with Direct Recruitment's values and culture. Mention in your application how you can contribute to their team dynamics and support their mission in data-driven marketing.
How to prepare for a job interview at Direct Recruitment
✨Showcase Your Data-Driven Mindset
Make sure to highlight your experience with data-driven marketing concepts during the interview. Be prepared to discuss specific examples of how you've used data to drive results in past roles, as this is crucial for the Senior Account Manager position.
✨Demonstrate Relationship-Building Skills
Since the role involves owning and growing client portfolios, be ready to share stories about how you've successfully built and maintained relationships with clients. Emphasise your ability to understand their business goals and identify opportunities for upselling.
✨Prepare for Technical Questions
Familiarity with tools like Excel, SQL, or marketing automation platforms can set you apart. Brush up on these tools and be ready to discuss how you've used them in your previous roles, even if it's not a strict requirement for the job.
✨Communicate Clearly and Confidently
As a Senior Account Manager, you'll need to present insights and recommendations to clients. Practice simplifying complex data into clear narratives, so you can demonstrate your communication skills during the interview. This will show that you can make data accessible and actionable for clients.
