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- Tasks: Lead the design and optimisation of our marketing automation platform, Pardot.
- Company: Join Ideagen, a global leader ensuring safety in everyday life through innovative software.
- Benefits: Enjoy a hybrid work model, competitive salary, and a supportive team culture.
- Why this job: Be part of a future-ready team using AI to enhance marketing strategies and impact lives.
- Qualifications: Experience with Pardot, Salesforce integration, and marketing automation best practices required.
- Other info: Flexible application process; reach out for adjustments if needed.
The predicted salary is between 36000 - 60000 £ per year.
Ideagen Nottingham, England, United Kingdom
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Ideagen Nottingham, England, United Kingdom
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Role Purpose
Location- Head Office, Ruddington, Nottinghamshire
Level – Experienced Professional
Department – Product R&D
Working Pattern – Full-time, hybrid (Tuesday, Wednesday & Thursday in office)
Benefits – Benefits At Ideagen
Salary – this will be discussed at the next stage of the process, if you do have any questions please feel free to reach out
We are seeking an experienced Pardot Architect to lead the design, implementation, and optimization of our marketing automation platform. This role will serve as the technical lead for Pardot (Marketing Cloud Account Engagement), supporting strategic initiatives across the marketing funnel and playing a key role in marketing technology integration during mergers and acquisitions.
Role Purpose
Location- Head Office, Ruddington, Nottinghamshire
Level – Experienced Professional
Department – Product R&D
Working Pattern – Full-time, hybrid (Tuesday, Wednesday & Thursday in office)
Benefits – Benefits At Ideagen
Salary – this will be discussed at the next stage of the process, if you do have any questions please feel free to reach out
We are seeking an experienced Pardot Architect to lead the design, implementation, and optimization of our marketing automation platform. This role will serve as the technical lead for Pardot (Marketing Cloud Account Engagement), supporting strategic initiatives across the marketing funnel and playing a key role in marketing technology integration during mergers and acquisitions.
Responsibilities
- Develop and maintain a scalable Pardot architecture aligned with business goals
- Design automation workflows to support lead lifecycle management
- Configure advanced Pardot features including dynamic content, lead scoring, and segmentation
- Build automation rules, engagement programs, and conversion-optimized assets
- Design and manage integrations between Pardot and Salesforce CRM
- Ensure data quality, compliance (e.g., GDPR, CCPA), and effective lead routing
- Conduct technical assessments of marketing platforms during M&A activities
- Develop integration and migration strategies for multiple Pardot instances
- Work with marketing, sales, and IT teams to deliver solutions
Skills And Experience
- Hands-on experience with Pardot/Marketing Cloud Account Engagement
- Salesforce Pardot Specialist and/or Consultant certification
- Strong understanding of Salesforce CRM integration
- Experience with HTML/CSS for email and landing page customization
- Familiarity with marketing automation best practices and lead management
- Experience with data migration and M&A-related projects
About Ideagen
Ideagen is the invisible force behind many things we rely on every day – from keeping airplanes soaring in the sky, to ensuring the food on our tables is safe, to helping doctors and nurses care for the sick. So, when you think of Ideagen, think of it as the silent teammate that\’s always working behind the scenes to help those people who make our lives safer and better. Everyday millions of people are kept safe using Ideagen software. We have offices all over the world including America, Australia, Malaysia and India with people doing lots of different and exciting jobs.
We’re building a future-ready team, and AI is part of how we work smarter. If you\’re curious, adaptable and open to using AI to improve how you work, you’ll thrive at Ideagen!
What is next?
If your application meets the requirements for this role, our Talent Acquisition team will be in touch to guide you through the next steps.
To ensure a flexible and inclusive process, please let us know if you require any reasonable adjustments by contacting us at recruitment@ideagen.com . All matters will be treated with strict confidence.
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Pardot Architect employer: Ideagen
Contact Detail:
Ideagen Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Pardot Architect
✨Tip Number 1
Familiarise yourself with the latest features and updates in Pardot and Salesforce. Being well-versed in these tools will not only boost your confidence but also demonstrate your commitment to staying current in the field.
✨Tip Number 2
Network with professionals in the marketing automation space, especially those who have experience with Pardot. Engaging in discussions on platforms like LinkedIn can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific projects where you've successfully implemented Pardot solutions. Highlighting your hands-on experience with automation workflows and integrations will set you apart from other candidates.
✨Tip Number 4
Research Ideagen's recent initiatives and how they utilise marketing automation. Tailoring your conversation to align with their goals will show that you're genuinely interested in contributing to their success.
We think you need these skills to ace Pardot Architect
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with Pardot and Salesforce CRM integration. Include specific projects where you've designed automation workflows or managed integrations, as this will demonstrate your suitability for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing automation and how your skills align with Ideagen's goals. Mention any relevant certifications, such as Salesforce Pardot Specialist, and provide examples of how you've successfully implemented Pardot features in previous roles.
Showcase Technical Skills: Since the role requires hands-on experience with HTML/CSS for email and landing page customisation, be sure to include any relevant technical skills in your application. Highlight specific instances where you've used these skills to enhance marketing campaigns.
Demonstrate Understanding of Compliance: Given the importance of data quality and compliance (e.g., GDPR, CCPA) in this role, mention your experience in ensuring compliance during marketing initiatives. This will show that you understand the critical aspects of the position and can contribute effectively.
How to prepare for a job interview at Ideagen
✨Showcase Your Technical Expertise
As a Pardot Architect, it's crucial to demonstrate your hands-on experience with Pardot and Salesforce CRM integration. Be prepared to discuss specific projects where you've designed automation workflows or configured advanced features like dynamic content and lead scoring.
✨Understand the Business Goals
Ideagen is looking for someone who can align Pardot architecture with business objectives. Research the company’s mission and values, and think about how your skills can contribute to their strategic initiatives, especially in marketing technology integration during M&A activities.
✨Prepare for Compliance Questions
Given the importance of data quality and compliance (e.g., GDPR, CCPA), be ready to discuss your experience ensuring compliance in previous roles. Highlight any specific strategies you've implemented to maintain data integrity and effective lead routing.
✨Demonstrate Collaboration Skills
This role requires working closely with marketing, sales, and IT teams. Prepare examples of how you've successfully collaborated with cross-functional teams in the past, focusing on communication and problem-solving skills that led to successful project outcomes.
