Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead global digital marketing strategies and oversee a website redesign.
- Company: Join a global brand in building materials and design, making an impact.
- Benefits: Enjoy a hybrid work model and a competitive salary up to £75,000.
- Why this job: Be part of a creative team, shaping the brand's digital presence and strategy.
- Qualifications: 8+ years in digital marketing with 5+ in leadership; strategic and hands-on experience required.
- Other info: This is a 12-month fixed-term contract covering maternity leave.
The predicted salary is between 52500 - 75000 £ per year.
Head of Digital Marketing (12-Month FTC)
Head of Digital Marketing (12-Month FTC)
Head of Digital Marketing (12-Month FTC)
Salary up to £75000 base
Location: London/Hybrid (3 days in office)
Start Date: Ideally September / early October
A global brand in the building materials and design space is seeking an experienced Head of Digital Marketing to join on a 12-month fixed-term contract.
This is a maternity cover with importance, you will be overseeing the redesign of the company website, supporting a small recently hired team, along with leading the digital marketing function.
What You\’ll Do
- Lead the digital marketing function globally, overseeing strategy execution across SEO, paid media, social, email, and web.
- Manage and mentor an in-house team, consisting of a Performance Marketing Manager and a Social Media Specialist.
- Own and deliver a complete website overhaul, from internal stakeholder buy-in and budgeting, to defining user journeys and collaborating with agencies across UX, content, CRO, and design.
- Guide SEO strategy in partnership with an agency, ensuring technical health, keyword visibility, and content optimisation with input from R&D and product teams.
- Support paid media strategy, reviewing performance marketing campaigns and global KPIs across search, social, and display.
- Oversee social media direction, with a focus on Instagram, LinkedIn, Facebook, ensuring the brand is consistent, creative, and premium.
- Coordinate email marketing efforts with an agency, evolving the strategy to serve a more global audience and align with CRM and lead gen goals.
- Support occasional visual content creation, including CGIs and brand assets, ensuring all content reflects a high-end, sustainable positioning.
What We’re Looking For
- 8+ years of experience in digital marketing, including 5+ years in a leadership role.
- Strong track record of managing global digital strategies and teams.
- Experience leading website projects from concept through to launch.
- Strategic thinker with hands-on capability, comfortable pitching ideas and managing stakeholders at all levels.
- Confident working with agencies across SEO, email, creative, and development.
- Knowledge of customer journey mapping, CRO, and digital experience best practices.
- Familiarity with content and portal platforms is beneficial.
- A background in B2B or product-based industries is desirable, but not essential.
Seniority level
-
Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing
-
Industries
Manufacturing
Referrals increase your chances of interviewing at Cranberry Panda by 2x
Get notified about new Head of Digital Marketing jobs in London Area, United Kingdom.
London, England, United Kingdom 1 week ago
Greater London, England, United Kingdom 3 days ago
London, England, United Kingdom 1 day ago
London, England, United Kingdom 1 week ago
London, England, United Kingdom 3 hours ago
Head of Marketing : Growing Coffee Brand
Greater London, England, United Kingdom 2 weeks ago
Head of Marketing Strategy (6-Month FTC)
Head of International Marketing – FTC up to 1 year contract
London, England, United Kingdom 1 month ago
Head of Performance Marketing & Growth, Fragrance
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 3 weeks ago
Head of Digital Content Maternity Cover 12 Month FTC
London, England, United Kingdom 2 weeks ago
Head of Creative Marketing (Maternity Cover)
Chiswick, England, United Kingdom 2 weeks ago
Head of Ecommerce & Performance Marketing
London Area, United Kingdom £50,000.00-£60,000.00 7 hours ago
Deputy Director, Head of Marketing, New Media Unit
Brentford, England, United Kingdom 1 week ago
Digital Marketing Executive (12 month FTC)
Head of Digital Marketing at Private Equity Insights
London, England, United Kingdom 8 months ago
Greater London, England, United Kingdom 3 days ago
Uxbridge, England, United Kingdom 1 week ago
Head of Marketing, Communications and Digital (MarComms)
London, England, United Kingdom 1 week ago
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr
Head of Digital Marketing (12-Month FTC) employer: Cranberry Panda
Contact Detail:
Cranberry Panda Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Digital Marketing (12-Month FTC)
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in SEO and paid media. This will not only help you during interviews but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 2
Network with professionals in the building materials and design industry. Attend relevant events or webinars to connect with potential colleagues and gain insights into the specific challenges and opportunities within this sector.
✨Tip Number 3
Prepare to discuss your experience in leading website projects. Be ready to share specific examples of how you've successfully managed similar projects from concept to launch, as this is a key responsibility for the role.
✨Tip Number 4
Showcase your leadership skills by highlighting instances where you've mentored or developed team members. This will be crucial as you'll be managing a small team, and demonstrating your ability to lead effectively will set you apart.
We think you need these skills to ace Head of Digital Marketing (12-Month FTC)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially in leadership roles. Emphasise your achievements in managing global strategies and leading website projects, as these are key aspects of the job.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and your strategic vision. Mention specific examples of how you've successfully led teams and executed digital strategies, particularly in SEO, paid media, and social media.
Showcase Your Leadership Skills: Highlight your experience in mentoring and managing teams. Provide examples of how you've guided team members to achieve their goals and how you’ve collaborated with various stakeholders to drive successful projects.
Demonstrate Industry Knowledge: Mention any familiarity you have with B2B or product-based industries, as well as your understanding of customer journey mapping and digital experience best practices. This will show that you are well-versed in the industry and can bring valuable insights to the role.
How to prepare for a job interview at Cranberry Panda
✨Showcase Your Leadership Experience
As a Head of Digital Marketing, you'll need to demonstrate your ability to lead and mentor a team. Prepare examples of how you've successfully managed teams in the past, focusing on your leadership style and the results achieved.
✨Discuss Your Strategic Thinking
Be ready to talk about your approach to developing and executing digital marketing strategies. Highlight specific campaigns you've led, the challenges faced, and how you measured success against global KPIs.
✨Prepare for Technical Questions
Given the role's focus on website overhaul and SEO strategy, brush up on your technical knowledge. Be prepared to discuss your experience with website projects, user journey mapping, and working with agencies on SEO and content optimisation.
✨Align with Company Values
Research the company's brand and values, especially their focus on sustainability and premium positioning. Be ready to explain how your personal values align with theirs and how you can contribute to maintaining their brand image.
