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- Tasks: Lead innovative marketing strategies for a B2B SaaS product targeting TikTok Shop sellers.
- Company: Join a dynamic team focused on empowering sellers with deep analytics and growth tools.
- Benefits: Enjoy remote work flexibility and opportunities for career advancement.
- Why this job: Be part of a creative journey, building impactful marketing from the ground up.
- Qualifications: 2+ years in B2B SaaS marketing with proven success in US or UK markets.
- Other info: Collaborate directly with the founder and shape the future of marketing.
The predicted salary is between 28800 - 48000 £ per year.
We’re building a B2B SaaS product that helps TikTok Shop sellers in the US and UK unlock deep analytics and grow faster.Now we’re looking for a Marketing Manager who can go beyond launching campaigns — someone who builds systematic, data-driven marketing from scratch, works closely with product, and drives real business impact.
AMS Pilot company values can be found here
Location: Remote, the team is based in Ukraine and the UK.
What You’ll Do:
- Develop and execute a go-to-market strategy for English-speaking markets
- Define clear positioning and messaging for different audience segments (Amazon sellers, TikTok merchants, etc.)
- Work with core marketing metrics: CAC, LTV, retention
- Collaborate closely with the product team: from hypothesis → tests → metrics → product updates
- Build a simple but powerful analytics tracking system (Google Analytics / Mixpanel / Amplitude)
- Drive high-quality traffic and leads — marketing as a growth engine, not just decoration
Who We’re Looking For:
- 2+ years of experience in B2B SaaS marketing (required)
- Proven track record launching products in the US or UK markets
- Experience working with small to mid-tier pricing models ($20–500/month) and subscriptions
- Strong skills in audience segmentation, UVP creation, content marketing
- Hands-on with tools like Google Analytics, Meta Ads, LinkedIn Ads, email platforms, and CRMs
- English level B2+ or higher — you’ll be working with English-speaking audiences
Nice to Have:
- Experience with influencer marketing, launches, or e-commerce communities
- Understanding of TikTok / Amazon ecosystems
- Ability to build educational funnels (webinars, automation, courses)
- A rare combo of structure + flexibility: you can move fast and build a strong foundation
What We Offer:
- Full-time role with remote flexibility
- Direct collaboration with the founder — you’ll be building the marketing engine from zero
- Room to grow into Head of Marketing / CMO
If you’re not afraid of a blank page and want to build something from the ground up — we’d love to hear from you.This is the time to create, not just maintain.
Resume or CV *
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Portfolio or Personal Website
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B2B SaaS Marketing Manager employer: Amspilot
Contact Detail:
Amspilot Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B SaaS Marketing Manager
✨Tip Number 1
Familiarise yourself with the B2B SaaS landscape, especially focusing on TikTok and Amazon ecosystems. Understanding these platforms will help you speak their language during interviews and demonstrate your knowledge of the market.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in previous roles. Be ready to discuss specific metrics like CAC and LTV, as these are crucial for the role.
✨Tip Number 3
Network with professionals in the B2B SaaS space, particularly those who have experience with TikTok Shop or similar platforms. Engaging with industry peers can provide insights and potentially lead to referrals.
✨Tip Number 4
Prepare to discuss your approach to building a go-to-market strategy from scratch. Think about how you would define positioning and messaging for different audience segments, as this is a key responsibility of the role.
We think you need these skills to ace B2B SaaS Marketing Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the B2B SaaS Marketing Manager position. Tailor your application to highlight relevant experience in launching products and working with marketing metrics.
Craft a Compelling CV: Your CV should clearly showcase your 2+ years of experience in B2B SaaS marketing. Include specific examples of successful campaigns you've launched, particularly in the US or UK markets, and any relevant metrics that demonstrate your impact.
Write a Strong Cover Letter: In your cover letter, express your enthusiasm for building a marketing strategy from scratch. Highlight your skills in audience segmentation, content marketing, and familiarity with tools like Google Analytics and Meta Ads. Make it personal and show how you align with the company's values.
Showcase Your Portfolio: If you have a portfolio or personal website, include it in your application. This is a great opportunity to demonstrate your previous work, especially any projects related to influencer marketing or educational funnels that could be relevant to the role.
How to prepare for a job interview at Amspilot
✨Understand the Product and Market
Before the interview, make sure to thoroughly research the B2B SaaS product and its target audience. Understand how it helps TikTok Shop sellers and what unique value it offers. This knowledge will allow you to speak confidently about how you can contribute to the go-to-market strategy.
✨Showcase Your Data-Driven Approach
Since the role requires building systematic, data-driven marketing, be prepared to discuss your experience with core marketing metrics like CAC, LTV, and retention. Share specific examples of how you've used data to drive marketing decisions and business impact in previous roles.
✨Highlight Collaboration Skills
The job involves close collaboration with the product team, so emphasise your ability to work cross-functionally. Prepare examples of past projects where you successfully collaborated with product managers or developers to achieve marketing goals.
✨Demonstrate Flexibility and Structure
The company values a rare combination of structure and flexibility. Be ready to discuss how you can adapt to fast-paced environments while also establishing strong foundations for marketing strategies. Share instances where you've balanced these two aspects effectively.
