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For Companies At a Glance
- Tasks: Drive revenue by securing new brand partnerships in the betting and gaming sector.
- Company: SPORTFIVE connects brands and sports globally, with a vibrant culture and over 1,200 employees.
- Benefits: Enjoy 25 days annual leave, health cover, electric car scheme, and regular social events.
- Why this job: Shape the future of sports marketing in a top-rated agency with exciting growth opportunities.
- Qualifications: Experience in B2B sales, knowledge of the betting sector, and strong relationship-building skills.
- Other info: Open to diverse applicants; we value potential over perfect qualifications.
The predicted salary is between 43200 - 72000 £ per year.
This job is brought to you by Jobs/Redefined, the UK\’s leading over-50s age inclusive jobs board.
WHO WE ARE…
SPORTFIVE is a global agency working across sponsorships, advertising, talent, activation and hospitality within sports. Globally, we have over 1,200 employees who strategically and creatively connect brands, rights-holders, media platforms and fans across Football, F1, NFL, NBA, Golf, Esports, Olympics, and more.
Whether it\’s supporting Premier League football clubs to secure their next front of shirt sponsor, curating deals for brands to showcase their advertising during games televised to millions across the world, or representing the best talent in our industry, connecting sports organisations to incredible brands and partners is at the heart of heart we do.
Having been voted the No.1 most attractive sports marketing agency to work for three consecutive years, we\’re incredibly proud of our culture and the people that help to nurture it. If you want to help shape the future of the sports industry, then we want to hear from you.
YOUR NEW JOB…
We\’re looking for an accomplished and commercially driven Sales Manager with a strong track record in generating new business – particularly through proactive outreach and strategic relationship building. This is an exciting opportunity to play a key role in SPORTFIVE\’s UK Sales team, with a dedicated focus on the high-growth betting and gaming category which operates globally.
In this role, you\’ll take ownership of identifying and securing new brand partnerships across SPORTFIVE\’s premium sports inventory – including LED advertising across our extensive football portfolio, talent agreements with leading sports stars and celebrities, and wider commercial partnership opportunities with leading rights-holders worldwide.
Our perimeter advertising network spans the majority of UK football clubs across the English Premier League, English Football League, and Domestic Cups and much of the \’big five\’ European football leagues.
Beyond football, SPORTFIVE represents a globally recognised roster of rights-holders such as, Indian Masters Cricket, Electronic Arts FC, Esports World Cup, The FA, Team GB, the LA Lakers, New York Knicks, Scuderia Ferrari F1, and Masters Champion Jon Rahm.
As a Sales Manager, your core responsibility will be to drive revenue through end-to-end sales – from identifying strategic prospects within the betting sector to pitching, negotiating, and closing deals. You\’ll create meaningful connections between brands and world-class sports properties through creative, results-driven campaigns.
AS OUR SALES MANAGER – BETTING, YOU WILL…
- Develop strong relationships with prospective new clients via key customer touchpoints including phone, email, LinkedIn, networking events and meetings.
- Showcase a thorough understanding of SPORTFIVE\’s products and service.
- Effectively work to a coordinated sales plan to achieve divisional budget targets and strategic objectives.
- Work closely with our Sales Insight & Servicing team to prepare and lead sales pitches with international and domestic clients.
- Build relationships with prospective clients to understand objectives, build relationships and secure revenue for the business.
- Continually develop prospect lists by identifying relevant clients, industries and geographies.
- Provide weekly and regular updates at team sales meetings showcasing activity and pipeline development.
- Work with internal corporate functions such as legal and finance to create robust commercial agreements to support sales processes.
- Ensure strong after-sales relationship management to enhance renewal probability and identify cross-sales/upselling potential.
WHAT YOU\’LL BRING…
- Experience in successfully managing a B2B sales process from end-to-end.
- A knowledge and interest in the betting sector.
- A self-assured and confident approach to pitching, presenting and negotiating with marketing decision-makers at all levels.
- Confidence in creating sales opportunities through cold outreach before moving it through the sales funnel.
- Strong relationship building skills with brands and colleagues.
- A strategic and consultative sales approach.
- Proactive, self-motivated and resilient attitude.
- A natural curiosity and eagerness to learn and continually grow and develop.
- Outstanding sales communication, presentation and negotiation skills.
- Competence using sales management/CRM systems.
Don\’t fit all the criteria? Don\’t worry! Our job adverts give you a flavour of what you can expect in the role, but you don\’t have to tick every box. We put a lot of focus on the importance of developing our people, so if you think you\’d be a great fit for us then hit apply.
WHAT YOU\’LL GET FROM US…
As well as the opportunity to join an organisation that invests in and rewards its staff, provides an enjoyable working environment, and offers genuine responsibility and scope to shape a role and add real value, you\’ll also get…
- 25 days annual leave + an additional gifted day over the Christmas period
- Full Vitality health cover including dental, optical and mental health support
- Enhanced family leave entitlements
- Electric car scheme
- A day off for moving house
- A day off for getting married
- Regular social events such as Summer and Christmas parties and our annual Sales incentive trip
- Life assurance at x4 annual salary
- Employee Assistance Programme
SPORTFIVE are proud to be an equal opportunities employer who provide equal employment opportunity regardless of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientation.
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Sales Manager - Global Betting & Gaming employer: Sportfive
Contact Detail:
Sportfive Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager - Global Betting & Gaming
✨Tip Number 1
Familiarise yourself with the betting and gaming sector. Understanding current trends, key players, and emerging technologies will help you engage in meaningful conversations during networking events or interviews.
✨Tip Number 2
Leverage LinkedIn to connect with professionals in the sports marketing and betting industries. Engaging with their content and reaching out for informational chats can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Attend industry-related events and conferences to expand your network. Meeting potential clients and partners face-to-face can significantly enhance your chances of securing a role at SPORTFIVE.
✨Tip Number 4
Prepare to discuss specific sales strategies you've successfully implemented in the past. Being able to articulate your approach to building relationships and closing deals will demonstrate your fit for the Sales Manager role.
We think you need these skills to ace Sales Manager - Global Betting & Gaming
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Sales Manager position at SPORTFIVE. Highlight key responsibilities and required skills that align with your experience.
Tailor Your CV: Customise your CV to reflect your relevant experience in B2B sales, particularly in the betting and gaming sector. Use specific examples of how you've successfully managed sales processes and built client relationships.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sports marketing and your understanding of SPORTFIVE's mission. Mention how your skills and experiences make you a perfect fit for the role and the company culture.
Highlight Key Achievements: In both your CV and cover letter, include quantifiable achievements from your previous roles. For instance, mention any revenue targets you've exceeded or successful partnerships you've secured, as this will demonstrate your capability to drive results.
How to prepare for a job interview at Sportfive
✨Know Your Audience
Before the interview, research SPORTFIVE and its role in the betting and gaming sector. Understand their key clients and recent projects to demonstrate your knowledge and enthusiasm for the company.
✨Showcase Your Sales Skills
Prepare specific examples of your past sales successes, particularly in B2B environments. Highlight your experience with proactive outreach and relationship building, as these are crucial for the Sales Manager role.
✨Be Ready to Discuss Strategy
Think about how you would approach identifying and securing new brand partnerships. Be prepared to discuss your strategic thinking and how you would align with SPORTFIVE's objectives in the betting and gaming category.
✨Ask Insightful Questions
Prepare thoughtful questions that show your interest in the role and the company. Inquire about their sales strategies, team dynamics, and how they measure success in the betting and gaming sector.
