At a Glance
- Tasks: Lead business development, manage sales, and support a team of Marketing Directors.
- Company: Join The Marketing Centre, the UK's top provider of part-time Marketing Directors for ambitious businesses.
- Benefits: Enjoy flexible working, professional development opportunities, and a supportive team culture.
- Why this job: Be the face of our brand in Scotland and make a real impact in the business community.
- Qualifications: Proven leadership skills, relationship-building expertise, and a consultative selling approach required.
- Other info: Diverse applicants are encouraged; we value unique perspectives and experiences.
The predicted salary is between 48000 - 72000 £ per year.
Regional Sales Director
Background to the Business:
The Marketing Centre is the number one provider of part-time experienced Marketing Directors to ambitious businesses. ( The team consists of 90+ marketing directors in the UK, each of whom has a portfolio of businesses they work for on a permanent part-time basis. All Marketing Directors are experienced senior level, fully qualified, and have experience in both a large corporate environment and in smaller SME’s. The team is currently supported by around ten Regional Directors. Each Regional Director has full responsibility for their region, and reports directly to the Managing Director. We are seeking an additional Regional Director (RD) to work in Scotland. We value diverse perspectives and encourage applicants from all backgrounds to apply.
The Regional Director Role:
The role of Regional Director has four main strands; Business Development & Distribution, Sales, Clients and Team.
Business Development & Distribution
• Leads are generated from both central marketing campaigns and regional activity. A significant proportion come from referrals.
• Co-ordinate all regionally based business development activity
• Motivate and focus the business development activity of your team members
• Become ‘the face’ of The Marketing Centre within the region and build knowledge and presence amongst the region’s business community
• Build strong relationships with Distribution partners within the region (referral partners)
Sales
• Primary point of contact for any new business lead
• Responsible for sales conversion within your region
• Manage the sales process, meeting setting, admin, and follow up to secure the business
• Manage the getting started process and obtain signed contracts
• Manage the relationship for your region with central telemarketing and the marketing team
• Responsible for ensuring CRM is accurate for your region (HubSpot)
• Take an active role on Linkedin and the Marketing Centre content generation
Clients
• Build relationships with all clients in region – target an average 18 month lifespan
• Ensure each client is being delivered value from their Marketing Director and their relationship with The Marketing Centre
• Manage Marketing Directors within each client and ensure there is an appropriate work plan
• Manage successful ‘bedding in’ of new clients, including monthly calls and regular review meetings
Team
• Quarterly 121 with each Marketing Director – build and monitor goals with each team member
• Frequent ad-hoc calls to the Marketing Directors to offer support
• Help the team to have work plans in place for all clients
•Encourage and support team members to work a minimum of 2 days per month on business development activity to build the team portfolio
• Responsibility for regional team meetings and delivery of training/coaching on a monthly basis
• Encourage attendance at TMC conferences
• Build the team to an optimum 12-15 Marketing Directors
• Manage capacity and utilisation of team to 60% – 75%
• Manage skill set mix on team to reflect requirements in your region
• Contribute to recruitment process for the region
• Monitor, review and report on the team’s invoicing of clients on a monthly basis
Essential proven experience required for the role:
• Leadership ability
• Relationship development skills
• Consultative selling approach
• Ability to motivate and enthuse others
• An entrepreneurial mind-set
Other useful experience and attributes:
• An understanding of business issues – especially SME and entrepreneur mind-set
• Varied sector background to give a broad base of experience
• Ideally qualified to MBA level
• Experience of taking a business through sale / exit process
• Sound understanding of marketing
• Motivated by winning and achieving results
• A self-starter, with lots of energy and drive
• Successful handling of multiple client relationships
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Regional Sales Director employer: The Marketing Centre
Contact Detail:
The Marketing Centre Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Sales Director
✨Tip Number 1
Network actively within the Scottish business community. Attend local events, join relevant groups on LinkedIn, and connect with potential referral partners to establish your presence as a knowledgeable leader in the region.
✨Tip Number 2
Demonstrate your leadership skills by sharing insights and experiences from your previous roles. Consider hosting webinars or workshops that showcase your expertise in business development and relationship management.
✨Tip Number 3
Familiarise yourself with HubSpot and other CRM tools, as they are crucial for managing client relationships and sales processes. Being proficient in these systems will show your readiness to hit the ground running.
✨Tip Number 4
Highlight your consultative selling approach during interviews. Prepare examples of how you've successfully built relationships and converted leads in previous roles, as this aligns perfectly with the expectations for the Regional Director position.
We think you need these skills to ace Regional Sales Director
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly understand the responsibilities and requirements of the Regional Sales Director position. Tailor your application to highlight how your experience aligns with the key aspects of the role, such as leadership, relationship development, and consultative selling.
Craft a Compelling CV: Your CV should clearly showcase your relevant experience, particularly in leadership roles and business development. Use quantifiable achievements to demonstrate your success in previous positions, especially those that relate to sales conversion and client relationship management.
Write a Strong Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Highlight your entrepreneurial mindset and ability to motivate teams. Make sure to connect your past experiences with the specific needs of The Marketing Centre, showing how you can contribute to their success.
Proofread and Edit: Before submitting your application, take the time to proofread and edit your documents. Ensure there are no spelling or grammatical errors, and that your writing is clear and professional. A polished application reflects your attention to detail and commitment to quality.
How to prepare for a job interview at The Marketing Centre
✨Showcase Your Leadership Skills
As a Regional Sales Director, you'll need to demonstrate your leadership ability. Prepare examples of how you've successfully led teams in the past, focusing on how you motivated and inspired others to achieve their goals.
✨Emphasise Relationship Development
Building strong relationships is key in this role. Be ready to discuss your experience in developing client relationships and how you've maintained them over time. Highlight any specific strategies you've used to foster these connections.
✨Demonstrate Consultative Selling
The company values a consultative selling approach. Prepare to explain how you've used this method in previous roles, including how you identified client needs and tailored solutions to meet those needs effectively.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills and entrepreneurial mindset. Think about challenges you've faced in business development or sales and how you overcame them, as well as the outcomes of your actions.