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- Tasks: Lead exciting offline campaigns to attract new donors for Age UK.
- Company: Join Age UK, a renowned charity dedicated to improving lives of older people.
- Benefits: Enjoy hybrid working options and a vibrant team culture.
- Why this job: Make a real impact while developing your marketing skills in a supportive environment.
- Qualifications: Experience in managing direct marketing campaigns is essential.
- Other info: Work from home with occasional office visits in London.
The predicted salary is between 36000 - 60000 £ per year.
Job DescriptionAge UK\’s award-winning Individual Marketing team is currently recruiting for a Senior Direct Marketing Executive to join our acquisition sub-team. This role is responsible for ensuring we acquire new donors to the charity via multiple offline channels including TV, flyers, door drops and face to face.As a Senior Direct Marketing Executive, you will be responsible for delivering successful offline campaigns with the primary intention of acquiring new financial donors to Age UK. We\’re looking for someone with experience delivering and managing direct campaigns to budget, with a keen interest in testing campaigns with a view to enacting changes based on findings. You will need to be comfortable liaising with external suppliers including creative agencies.For a more exhaustive list of responsibilities, please read the job description below.This role offers hybrid working between home and London (EC3N 2LB). Currently the Fundraising team attend our office near Tower Hill every Thursday, so you would be expected to do the same. Age UK does not pay travel costs to the office. Must haves: The below competencies will be assessed at the indicated stage of the recruitment process:Application = A, Interview = I, Test = T, Presentation = P Experience Proven successful exper…
Senior Direct Marketing Executive, Acquisition employer: Click To Hired
Contact Detail:
Click To Hired Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Direct Marketing Executive, Acquisition
✨Tip Number 1
Familiarise yourself with Age UK's mission and values. Understanding the charity's goals will help you tailor your conversations and demonstrate your genuine interest in their work during interviews.
✨Tip Number 2
Network with professionals in the direct marketing field, especially those who have experience in the charity sector. Attend relevant events or webinars to make connections that could provide insights or referrals.
✨Tip Number 3
Prepare specific examples of successful campaigns you've managed in the past. Be ready to discuss how you measured success and what changes you implemented based on testing results.
✨Tip Number 4
Research the latest trends in offline marketing strategies. Being knowledgeable about current best practices will show that you're proactive and can bring fresh ideas to the team.
We think you need these skills to ace Senior Direct Marketing Executive, Acquisition
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to understand the key responsibilities and requirements for the Senior Direct Marketing Executive position. Tailor your application to highlight relevant experience in managing direct marketing campaigns.
Highlight Relevant Experience: In your CV and cover letter, emphasise your previous experience with offline marketing channels such as TV, flyers, and face-to-face campaigns. Provide specific examples of successful campaigns you have managed and the results achieved.
Showcase Analytical Skills: Demonstrate your ability to analyse campaign performance and make data-driven decisions. Mention any experience you have with testing campaigns and implementing changes based on findings to improve donor acquisition.
Professional Presentation: Ensure your application is well-structured and free from errors. Use a professional tone while still being personable. This will reflect your communication skills, which are essential for liaising with external suppliers and agencies.
How to prepare for a job interview at Click To Hired
✨Know Your Campaigns
Familiarise yourself with Age UK's previous direct marketing campaigns. Be ready to discuss what worked, what didn’t, and how you would approach similar campaigns. This shows your understanding of the role and your proactive nature.
✨Demonstrate Budget Management Skills
Prepare examples of how you've successfully managed budgets in past campaigns. Highlight any challenges you faced and how you overcame them. This will showcase your ability to deliver results while staying within financial constraints.
✨Showcase Your Testing Mindset
Be prepared to talk about your experience with testing different campaign strategies. Discuss specific instances where you made changes based on findings and the impact those changes had on donor acquisition.
✨Engage with External Suppliers
Since liaising with creative agencies is part of the role, think of examples where you've successfully collaborated with external partners. Emphasise your communication skills and how you ensure that everyone is aligned towards common goals.
