Marketing Manager (Fixed term maternity leave cover)

You’ll be at the heart of driving marketing campaigns for the Babymoov brand in the UK. An important cog in the marketing wheel, you’ll be expected to be involved at all levels, (including delivering our ecommerce marketing plan, reporting e-shop sales, and managing creative social media platforms and all PPC campaigns)

The purpose of this role will be to create, develop and implement strategies to build on the existing brand awareness, drive sales on and offline, manage external communications.

This job is full of variety and you’ll need to be able to turn your hand to a multitude of tasks. The marketing executive’s regular to do list will include:

• Assisting with company’s social media – Instagram, facebook, Tiktok

• Creating regular digital newsletters (trade & consumer)

• Managing Google ad account to ensure PPC ads are running optimally

• Website back-office maintenance (copywriting, product page optimisation, keywords, SEO)

• Creating, monitoring & assessing the results of marketing campaigns and promotions

• Assisting the Web Manager in writing reports and analysing data

• Helping to drive online traffic with web-related campaigns

• Creation of product image and copy assets for retail customers

• Communicating with key clients & supporting their requirements for brand pages, blogs, email newsletter content

• Liaising with key parenting media, influencers and potential collaborators

2 years of marketing experience under their belt

• Have a strong relevant education in marketing or English

• Have experience working with social media – Tiktok, Instagram, Facebook

• Be highly organised and have a strong attention to detail

• Be results driven, able to work well under pressure and work to tight deadlines

• Have some knowledge/experience in SEO

• Be a strong communicator and able to work well in a team

• Be a talented and creative copywriter

• Have some design experience

The successful marketing exec will also have plenty of energy and initiative and be driven, ambitious and bursting with ideas.

Education

A Minimum of 5 GCSEs with good pass in English Language

A Level English preferred and/or CIM qualifications:

Introductory Certificate in Marketing

Professional Certificate in Marketing

Professional Diploma in Marketing

Key skills: Canva (not essential), copywriting, CMS programme (website back-office) useful, front-end web development (banners, app…), experience or basic knowledge in adwords / PPC management, social media (including PPC ads), e-marketing (digital newsletter creation, Klaviyo, Mailjet or MailChimp experience

Normal hours are 8:30-5:30, Monday to Friday, although these can be flexible

Competitive salary

The successful applicant will ideally have