CRM Manager

CRM Manager

London Full-Time 28800 - 42000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead creative email marketing campaigns and analyse data insights to enhance customer engagement.
  • Company: Join Brompton Bicycle, a global icon in urban mobility, committed to sustainability and innovative design.
  • Benefits: Enjoy flexible working, 25 days annual leave, discounts on bikes, and access to mental health support.
  • Why this job: Be part of a dynamic team driving brand development and customer experience in a fast-paced environment.
  • Qualifications: 4+ years in email marketing and CRM, with strong analytical skills and creativity.
  • Other info: Brompton values diversity and encourages applicants from all backgrounds to apply.

The predicted salary is between 28800 - 42000 £ per year.

About Brompton:
Brompton is much more than a bicycle; it\’s a portal to urban freedom, a means to move around a city differently and to see it with fresh eyes. Over the past 50 years, we\’ve become globally recognised as a British design icon, renowned for our craftsmanship, durability and sustainability. Small wheels with big ideals. Portable, foldable, unstoppable.
At the heart of our success are …

CRM Manager employer: Brompton Bicycle

Brompton Bicycle is an exceptional employer, offering a vibrant work culture that champions innovation and sustainability in urban mobility. With flexible working options, generous annual leave, and a strong commitment to employee development, Brompton fosters a collaborative environment where creativity thrives. Employees enjoy unique benefits such as significant discounts on bikes, engaging social activities, and a focus on mental health support, making it a truly rewarding place to build a career.
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Contact Detail:

Brompton Bicycle Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land CRM Manager

✨Tip Number 1

Familiarise yourself with Brompton's brand values and mission. Understanding their commitment to sustainability and urban mobility will help you align your responses during interviews, showcasing how your personal values resonate with theirs.

✨Tip Number 2

Network with current or former employees of Brompton on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations for the CRM Manager role.

✨Tip Number 3

Stay updated on the latest trends in email marketing and CRM technologies, particularly focusing on tools like Bloomreach. Demonstrating your knowledge of these tools during discussions can set you apart as a well-informed candidate.

✨Tip Number 4

Prepare specific examples of past campaigns you've managed that resulted in measurable success. Being able to discuss your analytical approach and creativity in previous roles will highlight your suitability for the CRM Manager position.

We think you need these skills to ace CRM Manager

Email Marketing Expertise
CRM System Proficiency (Bloomreach Engage)
Data Analysis and Insights
Campaign Management
Customer Lifecycle Management
Segmentation and Targeting
A/B Testing and MV Testing
Strong Communication Skills
Creative Content Development
Attention to Detail
Project Management
Knowledge of Data Protection and Privacy Legislation
Team Leadership and Collaboration
Proactive Problem-Solving
Adaptability in Fast-Paced Environments

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in email marketing and CRM. Focus on your achievements in previous roles, especially those that demonstrate your ability to manage campaigns and analyse performance.

Craft a Compelling Cover Letter: In your cover letter, express your passion for urban mobility and sustainability, aligning your values with Brompton's mission. Highlight specific examples of how your skills and experiences make you the perfect fit for the CRM Manager role.

Showcase Analytical Skills: Since the role requires strong analytical skills, include examples of how you've used data insights to improve email marketing campaigns. Mention any tools or methodologies you've employed, such as A/B testing or customer segmentation.

Demonstrate Team Leadership: If you have experience managing teams, be sure to mention it. Discuss how you've inspired and supported team members in achieving their goals, as this is crucial for the CRM Manager position at Brompton.

How to prepare for a job interview at Brompton Bicycle

✨Show Your Passion for Cycling

Brompton is all about urban mobility and cycling. Make sure to express your enthusiasm for cycling and how it aligns with their mission of creating greener cities. Share any personal experiences or insights that demonstrate your commitment to sustainable transportation.

✨Demonstrate Your CRM Expertise

As a CRM Manager, you'll need to showcase your knowledge in email marketing and customer lifecycle management. Be prepared to discuss specific campaigns you've managed, the tools you've used (like Bloomreach), and how you've leveraged data insights to improve performance.

✨Highlight Your Team Leadership Skills

This role involves managing a small team, so it's crucial to highlight your leadership experience. Discuss how you've inspired and supported your team in previous roles, and provide examples of how you've fostered collaboration and achieved objectives together.

✨Prepare for Data-Driven Discussions

Brompton values analytical skills, so be ready to talk about how you've used data to drive decisions. Prepare examples of how you've analysed campaign performance, identified trends, and implemented changes based on insights. This will show your ability to contribute to their data-driven culture.

CRM Manager
Brompton Bicycle
Location: London
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