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- Tasks: Support tourism projects and collaborate with local partners to boost the visitor economy.
- Company: Join West Midlands Growth Company, a leader in regional development and tourism.
- Benefits: Enjoy flexible working options and opportunities for professional growth.
- Why this job: Make a real impact on tourism while building valuable relationships in a dynamic team.
- Qualifications: Degree or equivalent experience in business or tourism; strong communication and organisational skills required.
- Other info: Ideal for self-starters passionate about the visitor economy and community engagement.
The predicted salary is between 28800 - 43200 £ per year.
West Midlands Growth Company helps create new jobs, build and expand businesses, attract regional investment and encourage tourism to the region.
This role is part of the Visitor Economy and Tourism team, which works to deliver the aims of the West Midlands Regional Visitor Economy Strategic Framework (2025-2030) . The jobholder will be responsible for supporting the successful delivery and monitoring of a range of projects across the Local Visitor Economy Partnership (LVEP) and Destination Development Partnership (DDP) priority areas.
Key responsibilities:
- Build relationships with and work collaboratively with other local destination partners and stakeholders.
- Support the Head of Tourism to coordinate regional LVEP quarterly meetings, programme and reporting.
- Support the development of the Destination Development Partnership (DDP) framework and Local Visitor Economy Partnership (LVEP) programme.
- Actively monitor the annual LVEP tourism growth action plan and KPIs.
- Share best practices and learnings both regionally and nationally to support the LVEP and DDP programmes.
- Delivery of key projects and supporting work across internal teams to achieve successful outcomes in marketing and communications, research, monitoring and evaluation, sustainability, accessibility and travel trade, including but not limited to:
- Delivery of LVEP and DDP priority projects relating to accessible and inclusive business practice improvement, skills development and sustainable and active travel across the visitor economy sector.
- Supporting the Senior Research & Evaluation Manager on various research projects and data collation activities.
- Working with the Travel Trade Manager to support with the organisation of fam trips and other relevant trade delivery activity.
- Team support for procurement and reporting for visitor economy deliverables.
- Internal stakeholder engagement to ensure delivery is on track across the tourism team programme, and to troubleshoot where necessary.
- Educated to degree level or equivalent experience in either business, visitor economy / tourism-related fields.
- Excellent organisational and analytical skills and good attention to detail.
- Excellent communication and presentation skills.
- Excellent oral and written communication skills.
- Able to develop effective working relationships with internal and external stakeholders.
- Relationship-building and management skills.
- Self-starter, able to work on my initiative.
- Experience, with an excellent track record, of working in the visitor economy sector.
- Experience working in a complex stakeholder environment.
- Experienced team player.
- Evidence of proactive professional development.
- Knowledge of Local Visitor Economy Partnerships and Destination Management Organisations.
- Awareness of the key issues facing organisations in the visitor economy sector.
- Understanding of the travel trade, training, and visitor services.
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Tourism Officer, West Midlands Growth Company employer: Ukinbound
Contact Detail:
Ukinbound Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Tourism Officer, West Midlands Growth Company
✨Tip Number 1
Network with professionals in the tourism sector, especially those involved with Local Visitor Economy Partnerships and Destination Management Organisations. Attend local tourism events or webinars to meet potential colleagues and learn about current trends and challenges in the industry.
✨Tip Number 2
Familiarise yourself with the West Midlands Regional Visitor Economy Strategic Framework. Understanding its goals and objectives will help you align your skills and experiences with the expectations of the role, making you a more attractive candidate.
✨Tip Number 3
Showcase your relationship-building skills by engaging with local stakeholders and partners before applying. This could involve reaching out to them on social media or attending community meetings, which can provide valuable insights and demonstrate your proactive approach.
✨Tip Number 4
Stay updated on best practices in sustainable tourism and accessibility initiatives. Being knowledgeable about these topics will not only enhance your application but also prepare you for discussions during interviews, showing your commitment to the sector's future.
We think you need these skills to ace Tourism Officer, West Midlands Growth Company
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in the visitor economy and tourism sectors. Emphasise any roles where you've built relationships with stakeholders or managed projects, as these are key aspects of the job.
Craft a Compelling Cover Letter: In your cover letter, express your passion for tourism and the visitor economy. Mention specific projects or initiatives you’ve been involved in that align with the goals of the West Midlands Growth Company.
Showcase Your Skills: Clearly outline your organisational, analytical, and communication skills in your application. Provide examples of how you've successfully collaborated with teams or stakeholders in previous roles.
Research the Organisation: Familiarise yourself with the West Midlands Growth Company and its strategic framework for the visitor economy. Mentioning specific initiatives or values in your application can demonstrate your genuine interest in the role.
How to prepare for a job interview at Ukinbound
✨Know Your Local Visitor Economy
Familiarise yourself with the key issues and trends affecting the visitor economy in the West Midlands. Be prepared to discuss how these factors influence tourism and how you can contribute to the region's growth.
✨Showcase Your Relationship-Building Skills
Prepare examples of how you've successfully built relationships with stakeholders in previous roles. Highlight your ability to collaborate effectively, as this is crucial for working with local destination partners.
✨Demonstrate Organisational Skills
Be ready to discuss your experience in managing projects and coordinating meetings. Provide specific examples of how you've organised events or initiatives that required attention to detail and effective communication.
✨Highlight Your Analytical Abilities
Discuss your experience with monitoring and evaluating projects. Be prepared to explain how you've used data to inform decision-making and improve outcomes in previous roles, especially in the context of tourism.
