At a Glance
- Tasks: Lead marketing initiatives and ensure seamless execution across teams.
- Company: Join a top FMCG brand known for innovation and excellence.
- Benefits: Enjoy a competitive salary, hybrid work model, and great perks.
- Why this job: Be at the heart of marketing success for beloved UK brands in a dynamic environment.
- Qualifications: Experience in FMCG and strong relationship-building skills are essential.
- Other info: Opportunity to manage a team and influence senior stakeholders.
The predicted salary is between 52000 - 78000 £ per year.
This range is provided by Lime Talent. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Direct message the job poster from Lime Talent
Founder & Director | Lime Talent | Recruiting Consumer Goods Professionals for Top Brands
Location: Greater London – Hybrid (3 days in office)
Salary: Up to £65,000 + Benefits
We’re supporting a leading FMCG business in the search for a Marketing Programme Manager to drive excellence across brand planning, innovation delivery, and cross-functional collaboration. Sitting on the UK&I Marketing Leadership Team and reporting directly to the Marketing Director, this is a pivotal role designed to bring structure, pace, and alignment across marketing and commercial teams.
This is more than a project management role — you\’ll be a central enabler of growth, ensuring critical forums and processes run seamlessly and brand plans are activated with clarity and impact.
What You’ll Be Doing:
- Own and run key forums such as Product to Market, Stage Gate, and Activation, creating a clear operating rhythm and ensuring marketing activities stay on track across retail and out-of-home channels.
- Lead the UK&I brand planning process from end to end, aligning input from marketing, sales, category, and finance to build robust and integrated plans.
- Partner with finance and brand teams to deliver accurate NPD forecasting and A&P budget management.
- Manage the early commercial planning stages (M1), helping assess sufficiency of plans to hit in-year and long-term targets.
- Coordinate submissions for the global brand planning calendar and 36-month forecast, ensuring deadlines are met and insights are actioned.
- Oversee tracking and performance of new product launches, using data to assess progress against AOP targets.
- Line manage and coach one direct report, while also supporting the wider team’s ability to deliver with agility.
- Support the planning and facilitation of key team events, such as quarterly offsites and internal marketing forums.
What We’re Looking For:
- Previous experience in an FMCG setting leading Product to Market or similar programme management processes.
- A natural relationship builder who can bring cross-functional teams together and influence at senior levels.
- Strong commercial awareness and a structured approach to problem solving.
- Resilient and proactive, with the ability to manage multiple stakeholders and priorities.
- Experience in brand, innovation, sales, or category would be a bonus.
Why Apply?
You’ll play a key part in driving marketing success for some of the UK’s best-loved brands. This is a role for someone who enjoys being at the heart of delivery, thrives in a fast-paced environment, and knows how to bring order to complexity without slowing momentum.
Seniority level
-
Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
-
Job function
Product Management, Project Management, and Marketing
-
Industries
Food and Beverage Services, Food and Beverage Manufacturing, and Manufacturing
Referrals increase your chances of interviewing at Lime Talent by 2x
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Marketing Program Manager employer: Lime Talent
Contact Detail:
Lime Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Program Manager
✨Tip Number 1
Familiarise yourself with the key forums mentioned in the job description, such as Product to Market and Stage Gate. Understanding these processes will help you speak confidently about how you can contribute to their success during interviews.
✨Tip Number 2
Network with professionals in the FMCG sector, especially those who have experience in brand planning and innovation delivery. Engaging with them can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Showcase your ability to manage multiple stakeholders by preparing examples from your past experiences. Highlighting your resilience and proactive approach will resonate well with the hiring team.
✨Tip Number 4
Research the company’s current marketing strategies and recent product launches. Being knowledgeable about their brand and market position will allow you to tailor your discussions and demonstrate your genuine interest in the role.
We think you need these skills to ace Marketing Program Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in FMCG and programme management. Use keywords from the job description, such as 'Product to Market' and 'cross-functional collaboration', to demonstrate your fit for the role.
Craft a Compelling Cover Letter: In your cover letter, explain why you are passionate about this role and how your previous experiences align with the responsibilities outlined. Mention specific achievements that showcase your ability to manage multiple stakeholders and drive marketing success.
Showcase Your Skills: Highlight your commercial awareness and structured problem-solving approach in your application. Provide examples of how you've successfully led projects or initiatives in the past, particularly in fast-paced environments.
Proofread and Edit: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail and professionalism, which is crucial for a role that requires managing key forums and processes.
How to prepare for a job interview at Lime Talent
✨Understand the Role
Make sure you thoroughly understand the responsibilities of a Marketing Program Manager. Familiarise yourself with key terms like 'Product to Market' and 'Stage Gate'. This will help you speak confidently about how your experience aligns with the role.
✨Showcase Your Cross-Functional Skills
Since this role requires collaboration across various teams, prepare examples that demonstrate your ability to work with different departments. Highlight any past experiences where you successfully brought teams together to achieve a common goal.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills and commercial awareness. Think of scenarios where you've had to manage multiple stakeholders or navigate complex projects, and be ready to discuss how you handled them.
✨Ask Insightful Questions
At the end of the interview, ask questions that show your interest in the company's future and its marketing strategies. Inquire about their current challenges or upcoming projects, which will demonstrate your enthusiasm and strategic thinking.