Digital Marketing Lead

Digital Marketing Lead

Hatfield Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead innovative digital marketing campaigns and manage a high-performing team.
  • Company: Join Ocado Retail, the UK's largest online supermarket, known for unbeatable choice and service.
  • Benefits: Enjoy hybrid working, private medical insurance, discounts, and 26 days holiday plus flexible bank holidays.
  • Why this job: Be part of a dynamic team that champions innovation and personal growth in a fast-paced environment.
  • Qualifications: Experience in digital marketing, strong leadership skills, and a knack for data analysis required.
  • Other info: Opportunity to work with cutting-edge technology and collaborate across various marketing functions.

The predicted salary is between 36000 - 60000 £ per year.

Join to apply for the Digital Marketing Lead role at Ocado Retail

Join to apply for the Digital Marketing Lead role at Ocado Retail

Permanent

Hatfield (hybrid working – 3 days in the office)

Wednesday 30th July

About Us

Our mission is to deliver joy in every shop, through unbeatable choice, unrivaled service, and reassuringly good value.

Contract type: Permanent

Location: Hatfield (hybrid working – 3 days in the office)

Working hours per week: 40 hours

Level: Lead

Application closing date: Wednesday 30th July

About Us

Our mission is to deliver joy in every shop, through unbeatable choice, unrivaled service, and reassuringly good value.

We’re Ocado Retail, a market-leading, joint venture between Ocado Group and M&S and the world’s largest dedicated online supermarket ocado.com. Not only is Ocado.com the only place to shop a full range of M&S food online, but it’s also the home to the widest online supermarket range in the UK and champion of small, independent brands. We’re also the brains behind Zoom by Ocado, our same-day grocery delivery service.

About The Team And The Role

Ocado Retail are looking for an experienced Digital Marketing Lead to join the Digital Marketing team. The Digital Marketing Lead reports directly to the Head of Digital Marketing and works alongside the Marketing Technology Lead and Digital Campaigns Manager in delivering highly innovative campaigns that deliver new customer acquisition. The role will manage the in-house biddable media team and the corresponding agencies across PPC, Social Media, Display and Affiliate, working with considerable budgets to drive customer growth, and continue Ocado’s journey in reshaping the customers experience within the grocery sector. It is an extremely exciting time to join Ocado where innovation, start-up mentality and personal drive is highly championed.

What You’ll Do

  • Lead with a positive, can-do attitude and effectively manage and mentor the digital marketing team through change and evolution whilst fostering a high-performance culture
  • Analytical mind for managing significant spend and budgets, optimising for customer lifetime value and profitability
  • Pro-active, highly skilled communication, developing new processes and ways of working within the digital marketing team and in partnership with trade, creative and brand marketing functions at Ocado Retail
  • Cross-functional collaboration, including Brand Marketing, Trade Marketing and Insights to ensure cohesive and effective marketing campaigns
  • Building and execute innovative, data-driven, customer-first digital marketing campaigns while thriving in a fast paced environment with conflicting priorities
  • Drive continuous improvement through rigorous A/B testing, data analysis, and experimentation
  • Monitor and analyse campaign performance, providing regular reports and insights to stakeholders
  • Identify and evaluate new opportunities and emerging trends in digital marketing to maintain our competitive edge
  • Manage relationships with external agencies and partners, ensuring high-quality delivery and continuous delivery against our learning agenda

Who You Are

  • Digital Marketing Expert with a wide range of digital marketing experience, gained in a fast paced consumer environment
  • Solid experience of leading highly performing teams and an ability to work across multiple departments and third parties
  • Problem solver, achiever, out-of-the-box thinker with a positive attitude
  • Highly analytical, commercially astute
  • Extensive experience in digital marketing, with a strong focus on performance marketing channels (PPC, Paid Social, YouTube, Display, Affiliates)
  • Proven track record of successfully managing large-scale campaigns and budgets to deliver significant results
  • Deep understanding of digital marketing platforms and technologies, including Google Ads, Meta Ads Manager, and Affiliate marketing platforms
  • Exceptional communication and presentation skills, with the ability to effectively communicate complex information to stakeholders at all levels
  • Strong understanding of attribution models and methodologies
  • Proficiency in web analytics tools (e.g., Google Analytics) and reporting platforms
  • Strategic thinker with a results-oriented mindset
  • Strong leadership skills
  • Excellent analytical and problem-solving abilities
  • Highly collaborative with strong interpersonal skills
  • Ability to thrive in a fast-paced, dynamic environment
  • Excellent attention to detail

What’s In It For You

By joining Ocado Retail you’ll have the chance to experience life at the world’s largest online retailer, work with an amazing bunch of people who challenge what’s possible each day, and grow your skills and career in online retail.

If that’s not enough to tempt you, you’ll also get access to loads of great benefits to sweeten the deal. Here’s a taste of what we offer:

Health & Wellbeing: Private medical insurance with the option to add your family, Digital GP appointments, market-leading family policies, mental health support, discounted gym memberships, dental insurance, and more.

Spend & Save: Annual bonus scheme split between personal and business objectives, recognition with reward platform, up to 7% matched pension contributions, 15% Ocado discount, 20% M&S discount, free breakfast every day in the office, electric vehicle leasing scheme and free shuttle bus from Hatfield station to the office.

Never miss the moments that matter: Blended/Hybrid working, 26 days holiday plus 8 flexible bank holidays, options to buy an extra holiday, 2 weeks work from anywhere, and lifestyle break opportunities.

Our Hiring Process

Lucky for us, we get loads of great applications and we really appreciate that so many people put the time and effort in to apply. To recognise that, we treat all applications respectfully and fairly. So, if yours stands out, you’ll follow our standard hiring process – one of our Talent Partners will talk you through this in an initial call.

Everyone’s welcome

We’re an equal opportunities employer. That means that we make sure all potential colleagues are treated fairly and equally. If you require reasonable adjustments during the recruitment process, please let us know on the application form.

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing and Sales

  • Industries

    Retail

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Digital Marketing Lead employer: Ocado Retail

At Ocado Retail, we pride ourselves on being a forward-thinking employer that champions innovation and personal growth. Located in Hatfield, our hybrid working model allows for a balanced work-life experience while offering extensive benefits such as private medical insurance, generous holiday allowances, and a vibrant team culture that encourages collaboration and creativity. Join us to be part of a dynamic environment where your contributions are valued and you can truly make an impact in the world of online retail.
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Contact Detail:

Ocado Retail Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Digital Marketing Lead

Tip Number 1

Familiarise yourself with Ocado's unique selling points and their mission to deliver joy in every shop. Understanding their brand values will help you align your responses during interviews and demonstrate your enthusiasm for the role.

Tip Number 2

Network with current or former employees of Ocado Retail on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial when preparing for interviews.

Tip Number 3

Stay updated on the latest trends in digital marketing, especially in performance marketing channels like PPC and social media. Being able to discuss recent developments or case studies during your interview can set you apart from other candidates.

Tip Number 4

Prepare to showcase your analytical skills by bringing examples of how you've optimised campaigns in the past. Be ready to discuss specific metrics and results that demonstrate your ability to manage significant budgets effectively.

We think you need these skills to ace Digital Marketing Lead

Digital Marketing Expertise
Performance Marketing Channels (PPC, Paid Social, YouTube, Display, Affiliates)
Team Leadership and Mentoring
Analytical Skills
Budget Management
Cross-Functional Collaboration
Data-Driven Campaign Development
A/B Testing and Experimentation
Campaign Performance Monitoring
Stakeholder Communication
Understanding of Digital Marketing Platforms (Google Ads, Meta Ads Manager)
Web Analytics Proficiency (e.g., Google Analytics)
Attribution Models Knowledge
Strategic Thinking
Interpersonal Skills
Attention to Detail

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially in performance marketing channels like PPC and social media. Use keywords from the job description to demonstrate that you meet the requirements.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of Ocado's mission. Mention specific campaigns or projects you've led that align with their goals, and explain how you can contribute to their success.

Showcase Analytical Skills: In your application, emphasise your analytical abilities by providing examples of how you've used data to drive marketing decisions. Mention any tools you're proficient in, such as Google Analytics, to back up your claims.

Highlight Leadership Experience: Since the role involves managing a team, be sure to include examples of your leadership experience. Discuss how you've mentored team members or led successful projects, showcasing your ability to foster a high-performance culture.

How to prepare for a job interview at Ocado Retail

Showcase Your Digital Marketing Expertise

Be prepared to discuss your extensive experience in digital marketing, particularly in performance marketing channels like PPC and social media. Highlight specific campaigns you've led, the budgets managed, and the results achieved to demonstrate your capability.

Emphasise Analytical Skills

Since the role requires managing significant budgets and optimising for customer lifetime value, be ready to share examples of how you've used data analysis to drive campaign performance. Discuss any A/B testing or experimentation you've conducted.

Demonstrate Leadership and Team Management

As a Digital Marketing Lead, you'll need to manage and mentor a team. Prepare to talk about your leadership style, how you've fostered a high-performance culture, and any challenges you've overcome while leading teams through change.

Prepare for Cross-Functional Collaboration

The role involves working closely with various departments. Be ready to discuss your experience in collaborating with brand marketing, trade marketing, and insights teams. Share examples of how you've ensured cohesive and effective marketing campaigns across functions.

Digital Marketing Lead
Ocado Retail
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  • Digital Marketing Lead

    Hatfield
    Full-Time
    36000 - 60000 £ / year (est.)

    Application deadline: 2027-08-15

  • O

    Ocado Retail

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