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- Tasks: Lead influencer campaigns, manage community relationships, and drive brand awareness.
- Company: Join Everyday Health Group, a fast-growing digital team focused on parenting brands.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and collaboration.
- Why this job: Be part of innovative campaigns that shape communities and make a real impact.
- Qualifications: 3-5 years in influencer marketing or PR; strong project management skills required.
- Other info: Ideal for those who thrive in fast-paced settings and love building connections.
The predicted salary is between 36000 - 60000 £ per year.
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Description
Are you a natural organiser with a flair for building relationships and driving innovative campaigns? We’re looking for an Influencer & PR Manager to join our fast-growing digital team.
Description
Are you a natural organiser with a flair for building relationships and driving innovative campaigns? We’re looking for an Influencer & PR Manager to join our fast-growing digital team.
You’ll take the reins on shaping and growing our community of creators—developing long-term strategies, overseeing influencer-led campaigns, and elevating our brand presence across multiple platforms. You’ll lead on Influencer & PR initiatives across our two flagship parenting brands, Emma’s Diary and BabyCentre, creating moments that generate buzz, backlinks, and brand love.
If you thrive in a fast-paced environment, love seeing ideas come to life, and have an unshakable passion for community, campaigns, and connection—you might be just who we’re looking for.
Roles And Responsibilities
- Community leadership: Own and grow our network of creators, developing strategies to recruit, engage, and retain top influencer talent.
- Campaign management: Take full ownership of creator-led campaigns, from concept through to execution and performance reporting.
- Influencer productisation: Work closely with the Head of Channel Marketing and sales teams to shape scalable influencer offerings, including creative pitches and client proposals.
- Client campaigns: Confidently oversee client-facing influencer projects, ensuring delivery excellence and creative impact.
- Creator events: Design and deliver standout digital and in-person creator experiences—with monetisation strategies to match.
- Content & education: Build support tools, toolkits, and training to help influencers thrive in our ecosystem.
- Market insight: Stay on the pulse of influencer and social trends, delivering insights that shape future campaigns and innovations.
- PR & brand awareness: Lead on high-impact PR activations, working with agencies and internal teams to drive press mentions, backlinks, and positive sentiment.
- PR hooks: Collaborate with internal marketing, content, and social teams to amplify PR stories across owned channels.
- Reporting & analysis: Own campaign performance tracking and reporting for both client and internal projects.
About you:
You’re a natural leader, a confident communicator, and someone who sees opportunity in every conversation. Here\’s what we\’re looking for:
- You have organisation in your DNA—balancing multiple projects without missing a beat.
- You bring 3–5 years’ experience in influencer marketing, PR, or community management—ideally within a fast-paced agency or digital brand.
- You’re an excellent project manager, comfortable juggling deadlines, clients, and creators.
- You’re people-first—able to build genuine relationships with creators, clients, and colleagues alike.
- You understand the evolving influencer landscape, with a core understanding of building communities within Facebook, Instagram and TikTok.
- You’re commercially savvy—able to contribute to monetisation strategy and pitch development.
- You’re curious and creative, always looking for smarter ways to engage audiences.
- You thrive in an environment where ideas move fast, collaboration is key, and results matter.
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Job function
Other
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Industries
Technology, Information and Internet
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Influencer & PR Manager employer: Everyday Health Group
Contact Detail:
Everyday Health Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influencer & PR Manager
✨Tip Number 1
Network actively within the influencer and PR community. Attend industry events, webinars, and workshops to meet potential colleagues and influencers. Building these relationships can give you an edge when applying for the role.
✨Tip Number 2
Stay updated on the latest trends in influencer marketing and social media. Follow relevant blogs, podcasts, and thought leaders to gather insights that can help you during interviews and discussions about campaign strategies.
✨Tip Number 3
Showcase your project management skills by volunteering for or leading community initiatives. This hands-on experience will not only enhance your resume but also demonstrate your ability to manage multiple projects effectively.
✨Tip Number 4
Prepare to discuss specific examples of successful influencer campaigns you've managed or contributed to. Highlight your role in these projects to illustrate your capability in driving results and building relationships.
We think you need these skills to ace Influencer & PR Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in influencer marketing, PR, and community management. Use specific examples that demonstrate your ability to manage campaigns and build relationships.
Craft a Compelling Cover Letter: In your cover letter, express your passion for community engagement and innovative campaigns. Mention how your skills align with the responsibilities of the Influencer & PR Manager role and provide examples of past successes.
Showcase Your Knowledge of Trends: Demonstrate your understanding of the evolving influencer landscape in your application. Mention specific platforms like Facebook, Instagram, and TikTok, and how you’ve successfully engaged audiences on these channels.
Highlight Project Management Skills: Emphasise your project management abilities by detailing how you've balanced multiple projects in fast-paced environments. Include any tools or methodologies you use to stay organised and meet deadlines.
How to prepare for a job interview at Everyday Health Group
✨Showcase Your Organisational Skills
As an Influencer & PR Manager, you'll need to juggle multiple projects. Prepare examples of how you've successfully managed campaigns or events in the past, highlighting your ability to stay organised and meet deadlines.
✨Demonstrate Relationship-Building Abilities
This role requires strong relationship management skills. Be ready to discuss how you've built and maintained relationships with influencers, clients, or colleagues, and share specific instances where these connections led to successful outcomes.
✨Stay Updated on Industry Trends
Familiarise yourself with the latest trends in influencer marketing and social media. During the interview, mention any recent trends you've noticed and how they could impact the company's strategies, showing that you're proactive and knowledgeable.
✨Prepare for Creative Problem-Solving
Expect questions that assess your creativity and problem-solving skills. Think of examples where you've had to come up with innovative solutions for campaigns or challenges, and be prepared to discuss your thought process.
