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- Tasks: Lead and optimise eBay's Microsoft Ads campaigns while collaborating with cross-functional teams.
- Company: Join eBay, a global ecommerce leader transforming how the world shops and sells.
- Benefits: Enjoy competitive benefits like paid sabbaticals, parental leave, and financial security plans.
- Why this job: Be part of a passionate team driving innovation and creating economic opportunities for all.
- Qualifications: Bachelor’s degree preferred; 2-5 years experience in Paid Search Marketing required.
- Other info: Diversity and inclusion are core to our culture; everyone is welcome here.
The predicted salary is between 28800 - 48000 £ per year.
At eBay, we\’re more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We’re committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.
Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We\’re in this together, sustaining the future of our customers, our company, and our planet.
Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.
At eBay, we\’re more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We’re committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.
Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We\’re in this together, sustaining the future of our customers, our company, and our planet.
Join a team of hardworking problem solvers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.
About the team and the role:
We are seeking a dedicated Marketing Manager to shape and implement our Global Paid Search Strategy. You will be tasked with driving day-to-day operations, reporting, budgeting, and optimization of eBay’s Microsoft Ads campaigns within the Global Marketing team. Microsoft Ads is a significant and growing part of eBay’s broader Performance Marketing organization and stands as one of the key potential growth drivers for the business. With unmatched inventory eBay is unique among online retailers, and with huge scale comes substantial marketing investments to connect sellers and buyers. Our mission is to 1) develop efficiencies through continuous testing and scale, 2) mature standard processes across markets and 3) strategically invest in platforms and tools to improve operations. This is a phenomenal opportunity for an individual who is diligent, enjoys working with a hard-working team, is methodical, takes ownership, and can quickly synthesize critical metrics.
What you will accomplish:
- Campaign execution, optimization, and ongoing monitoring
- Define and lead campaign objectives in a fast paced, constantly evolving environment
- Analyze campaign performance, contextualize trends, spot outliers, opportunities for improvement
- Influence campaign strategy – staying aligned and working towards achievable outcomes
- Work with cross-functional teams to apply expertise, decipher technical requirements and inform solutions
- Collaborate with business stakeholders to establish clear marketing goals and results
- Ad hoc issue investigation and quantification of business impact
- Communicate results consistently and clearly
- Contribute to innovation and ideation – tests, tools, hypothesis, measurements
- Build and organize regular reports and status updates
Top 3 skills:
- Paid Search Campaign Management – Experience with setup and day to day management of marketing campaigns within Microsoft Ads or Google Ads
- Data Analytics – Strong data mining skills, proficient with Excel, SQL, adept at data visualization & problem solving with a data-first approach
- Project Management – Experience with planning and leading projects end-to-end
What you will bring:
- Bachelor’s degree in business, finance, applied mathematics or related field preferred
- 2-5 years professional experience, with at least 2 years at non-agency environment
- In-depth knowledge of Paid Search Marketing
- Ability to conceptualize business problems and solving them through data analysis
- Curious in nature and enjoys sleuthing data to identify insights
- Works well independently while maintaining collaborative relationships with team
- Strong oral and written communication skills – comfortable presenting to groups
- Strong personal work ethic, including personal initiative and ownership
- Ability to lead multiple projects simultaneously and balance priorities
- Experience with SQL scripting and self-serving on data from multiple data platforms
- Knowledge of analysis techniques a plus — regression, clustering, prediction
- Hands on experience with R, Scala, Python or equivalent tools a plus
- Other marketing channel and platform experience a plus
Benefits are an essential part of your total compensation for the work you do every day. Whether you’re single, in a growing family, or nearing retirement, eBay offers a variety of comprehensive and competitive benefit programs to meet your needs. Including maternal & paternal leave, paid sabbatical, and plans to help ensure your financial security today and in the years ahead because we know feeling financially secure during your working years and through retirement is important. Here at eBay, we love creating opportunities for others by connecting people from widely diverse backgrounds, perspectives, and geographies. So, being diverse and inclusive isn’t just something we strive for, it is who we are, and part of what we do every single day. We want to ensure that as an employee, you feel eBay is a place where, no matter who you are, you feel safe, included, and that you have the opportunity to bring your unique self to work. To learn about eBay’s Diversity & Inclusion click here:
Please see the Talent Privacy Notice for information regarding how eBay handles your personal data collected when you use the eBay Careers website or apply for a job with eBay.
eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status.If you have a need that requires accommodation, please contact us at . We will make every effort to respond to your request for accommodation as soon as possible. View our accessibility statement to learn more about eBay\’s commitment to ensuring digital accessibility for people with disabilities.
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Marketing Manager, Microsoft Ads employer: eBay Inc.
Contact Detail:
eBay Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager, Microsoft Ads
✨Tip Number 1
Familiarise yourself with eBay's unique selling points and how they differentiate themselves in the ecommerce space. Understanding their mission and values will help you align your answers during interviews and demonstrate your enthusiasm for the role.
✨Tip Number 2
Network with current or former employees of eBay, especially those in marketing roles. They can provide valuable insights into the company culture and expectations, which can be beneficial when preparing for interviews.
✨Tip Number 3
Stay updated on the latest trends in paid search marketing and Microsoft Ads specifically. Being able to discuss recent developments or case studies during your interview will showcase your expertise and passion for the field.
✨Tip Number 4
Prepare to discuss specific examples of how you've used data analytics to drive campaign success in previous roles. Highlighting your analytical skills and problem-solving abilities will resonate well with the hiring team at eBay.
We think you need these skills to ace Marketing Manager, Microsoft Ads
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in paid search campaign management, data analytics, and project management. Use keywords from the job description to demonstrate that you meet the specific requirements eBay is looking for.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for ecommerce and your understanding of eBay's mission. Mention specific examples of how your skills and experiences align with the role of Marketing Manager for Microsoft Ads.
Showcase Data Skills: Since data analytics is crucial for this role, include examples of how you've used data to drive marketing decisions in previous positions. Highlight any experience with SQL, Excel, or data visualisation tools.
Prepare for Potential Questions: Think about how you would answer questions related to campaign strategy, performance analysis, and collaboration with cross-functional teams. Be ready to discuss specific campaigns you've managed and the outcomes achieved.
How to prepare for a job interview at eBay Inc.
✨Showcase Your Data Skills
As a Marketing Manager for Microsoft Ads, you'll need to demonstrate your data analytics prowess. Be prepared to discuss specific examples of how you've used data to drive campaign performance and decision-making in previous roles.
✨Understand eBay's Unique Position
Familiarise yourself with eBay's marketplace and how it differs from other ecommerce platforms. Highlight your understanding of their business model and how you can leverage Microsoft Ads to enhance their marketing strategy.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities. Prepare to discuss how you would handle specific challenges related to campaign management, optimisation, and cross-functional collaboration.
✨Emphasise Collaboration and Communication
Since the role involves working with various teams, be ready to share examples of how you've successfully collaborated in the past. Highlight your communication skills and how you ensure everyone is aligned towards common goals.
