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- Tasks: Manage PPC campaigns and client communications to drive results.
- Company: Join a dynamic team focused on global digital marketing strategies.
- Benefits: Enjoy flexible working options and opportunities for professional growth.
- Why this job: Be part of a fast-paced environment that values innovation and strategic thinking.
- Qualifications: 2+ years in PPC management with strong analytical skills required.
- Other info: Ideal for those passionate about international marketing trends.
The predicted salary is between 28800 - 48000 £ per year.
The ideal candidate with be results driven, proactive, analytical and strategic with a background or a strong interest in global trends & international PPC platforms such as Google, Bing, Yahoo, Baidu, Naver & Yandex.
The successful Paid Search Account Manager will take ownership of strategic PPC activities & will need to apply proactive, analytical and strategic thinking to deliver excellent customer experience & maximise our clients’ global reach & ROI.
Responsibilities
- Be the main day to day contact for clients & will lead client meetings & all communications on all things PPC.
- Creation & execution of PPC campaigns that will meet as well as exceed, client objectives; keyword research, ad creation, campaign setup and managing related translation activities for international accounts.
- Planning and implementing testing into Search and Display campaigns ad copy testing, landing page testing, keyword expansion and similar.
- Deliver detailed results via both telephone and digital media that includes a summary of performance, top markets, campaign optimisation, market forces and competitive positioning. Feedback campaign learnings and insight into the ongoing strategy process.
Desired Skills & Experience
- 2+ years’ experience in managing successful PPC campaigns across a range of sectors – client or agency-side
- Knowledge and experience of using campaign management tools such as Google Analytics as well as market Search and Display tools including Google Insights, knowledge of Baidu and Yandex and other platforms such as Criteo.
- Sound Microsoft Excel, Word and PowerPoint experience.
- Proven track record in managing complex accounts, naturally organised and process-driven.
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Paid Search Account Manager employer: mtc.
Contact Detail:
mtc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Search Account Manager
✨Tip Number 1
Familiarise yourself with the latest trends in PPC and digital marketing. Follow industry leaders on social media, subscribe to relevant newsletters, and participate in online forums to stay updated. This knowledge will not only help you during interviews but also demonstrate your passion for the field.
✨Tip Number 2
Network with professionals in the PPC space. Attend industry events, webinars, or local meetups to connect with others who work in paid search. Building relationships can lead to valuable insights and even job referrals, increasing your chances of landing a role with us.
✨Tip Number 3
Showcase your analytical skills by preparing case studies of past PPC campaigns you've managed. Be ready to discuss the strategies you implemented, the results achieved, and how you optimised performance. This practical demonstration of your expertise can set you apart from other candidates.
✨Tip Number 4
Practice your communication skills, as you'll be the main contact for clients. Role-play client meetings with a friend or mentor to refine your ability to explain complex PPC concepts clearly and confidently. Strong communication is key to building trust and rapport with clients.
We think you need these skills to ace Paid Search Account Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in managing PPC campaigns. Include specific examples of successful campaigns you've run, tools you've used, and the results achieved.
Craft a Compelling Cover Letter: In your cover letter, express your passion for PPC and global trends. Mention your analytical skills and how they have contributed to past successes. Be sure to align your experiences with the job description.
Showcase Your Analytical Skills: Provide examples in your application that demonstrate your analytical thinking. Discuss how you've used data to inform decisions in previous roles, particularly in PPC management.
Highlight Communication Skills: Since the role involves being the main contact for clients, emphasise your communication skills. Share instances where you successfully led client meetings or communicated complex strategies effectively.
How to prepare for a job interview at mtc.
✨Showcase Your Analytical Skills
As a Paid Search Account Manager, you'll need to demonstrate your analytical prowess. Be prepared to discuss specific examples of how you've used data to drive campaign decisions and improve ROI in previous roles.
✨Familiarise Yourself with PPC Platforms
Make sure you have a solid understanding of various PPC platforms mentioned in the job description, such as Google, Bing, and Baidu. Being able to speak confidently about their features and differences will impress your interviewers.
✨Prepare for Client Scenarios
Since you'll be the main contact for clients, think about potential client scenarios you might face. Prepare to discuss how you would handle client communications, manage expectations, and resolve issues effectively.
✨Demonstrate Strategic Thinking
The role requires strategic thinking, so be ready to share your approach to planning and executing PPC campaigns. Discuss how you would implement testing strategies and adapt campaigns based on performance insights.
