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- Tasks: Drive demand generation and manage lead operations in a dynamic growth role.
- Company: FreemarketFX offers innovative digital solutions for FX and cross-border payments.
- Benefits: Enjoy a hybrid work model, flexible hours, and potential for career growth.
- Why this job: Join a collaborative team focused on innovation and client success in a fast-paced environment.
- Qualifications: 2-5 years in a high-growth start-up; CRM expertise is a plus.
- Other info: Opportunity to transition into a Head of Growth role with line management responsibilities.
The predicted salary is between 36000 - 60000 £ per year.
Freemarket operates a hybrid working model to support flexibility and collaboration. As part of this model, you are expected to attend the office at least twice a week.
About FreemarketFX
Freemarket is a provider of digital solutions for FX and cross-border payment needs. Anchored by deep sector expertise, rigorous compliance-led onboarding, and unmatched oversight of regulated flows, clients are rewarded with a partner that values their relationship like no other. Through our proprietary digital platform clients can access an instant settlement network and seamless real-time money movement globally within an interconnected community of like-minded companies.
At Freemarket, our success is driven by our commitment to core behaviours that shape how we work and deliver value. We takeaccountability , ensuring outcomes are met with urgency and transparency. Our data-driven approach blends rigorous analysis with intuition to guide sound decision-making. We encourage innovation by being curious learners , always seeking new knowledge, skills, and perspectives. We act as team players , prioritising team success over individual recognition, and our client-centric mindset ensures we consistently understand and meet the needs of our clients, adding value at every step. These behaviours run through everything we do, enabling us to exceed expectations and support our clients\’ growth effectively.
About the Role
We’re looking for an ambitious and sales-minded Growth Hacker. If you’re highly commercially driven with an entrepreneurial mindset, this role is perfect for you. Working alongside the marketing and sales teams, you will be able to drive demand generation by fully owning top-of-the-funnel lead management, campaign orchestration and execution, CRM oversight, and data and analytics for inbound and outbound operations and performance.
This is a standalone role currently, but for the right person there is potential for immediate line management responsibility for Sales Development Representatives, and future growth in building out a supporting team and transitioning into a Head of Growth role.
This role will be the key link between marketing and sales to support top of the funnel sales for a given region, working closely with the sales and marketing counterparts on a demand generation strategy that drives both inbound and outbound leads.
Key Responsibilities
- Focus on core growth objectives, identifying opportunities to grow pipeline.
- Own and manage day-to-day inbound & outbound growth operations; in particular ownership of demand generation and lead management throughout early stages of the customer lifecycle (Lead->SQL).
- Own the sourcing, cleaning, and management of lead lists.
- Own the delivery of outbound multi-channel campaigns, supported by and working with marketing for the creation of content, templates, etc. Collaborate closely with the marketing team to share your expertise when they are assisting with campaign materials to implement the most effective methods for lead generation.
- Work closely with the SDR team to execute on outbound campaigns and qualify inbound leads. There is potential for this role to line manage SDRs depending on capabilities and if you are the right person with the right skill set.
- Own data analysis and reporting for marketing, with a data oriented approach to granular measurement and owning growth KPIs; hit and exceed targets.
- Own all tooling and systems associated with demand generation.
- Own ongoing sales training for all inbound/outbound tools and systems.
- Surface cross-team dependencies and work with Delivery Managers to ensure coordination and priority alignment
- Contribute to the evolution of our SDLC process, ensuring it reflects how the team works in practice and meets regulatory requirements
- Use DORA metrics to identify areas for improvement and foster cross-team learning through knowledge sharing
Skills & Experience
- 2-5 years in a high-growth start-up or similar role. Bonus if you have a track record in B2B or Payments.
- Expertise in CRM tooling and optimisation (HubSpot specifically and CRM certification are both a bonus!)
- A guru at automation and knowing the right balance between when it’s right to have personal/manual outreach vs automating tasks.
- High technical fluency in marketing.
- Ability to own & oversee data and analyse to be able to create dashboards, reports, and most importantly insights.
- Experience in marketing and sales lifecycle management.
- Solid understanding of sales mindset and being able to work closely alongside both marketing and sales teams.
- Ability to translate technical concepts into easily digestible information for non technical audiences.
- Up to date with the latest and greatest demand generation techniques and technologies (Zapier, Airtable, etc)
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Growth Hacker London (Hybrid) employer: freemarketFX Limited
Contact Detail:
freemarketFX Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Hacker London (Hybrid)
✨Tip Number 1
Familiarise yourself with the latest demand generation techniques and tools, especially those mentioned in the job description like HubSpot, Zapier, and Airtable. Being well-versed in these will not only boost your confidence but also demonstrate your proactive approach to the role.
✨Tip Number 2
Network with professionals in the FX and payments industry. Attend relevant events or webinars to connect with potential colleagues or mentors who can provide insights into Freemarket's culture and expectations, which can be invaluable during interviews.
✨Tip Number 3
Prepare to discuss specific examples of how you've driven growth in previous roles. Highlight your experience with lead management and campaign execution, as this aligns closely with the responsibilities outlined in the job description.
✨Tip Number 4
Showcase your analytical skills by being ready to discuss how you've used data to inform decision-making in past roles. This is crucial for the Growth Hacker position, so having concrete examples will set you apart from other candidates.
We think you need these skills to ace Growth Hacker London (Hybrid)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and skills required for the Growth Hacker position at Freemarket. Tailor your application to highlight relevant experiences that align with their needs.
Highlight Relevant Experience: In your CV and cover letter, emphasise your experience in demand generation, lead management, and CRM optimisation. Use specific examples from your past roles to demonstrate your success in these areas.
Showcase Your Data Skills: Since the role requires a data-driven approach, include any experience you have with data analysis, reporting, and using tools like HubSpot. Mention any relevant metrics or KPIs you've successfully managed in previous positions.
Craft a Compelling Cover Letter: Write a cover letter that not only expresses your enthusiasm for the role but also explains how your entrepreneurial mindset and sales-driven approach can contribute to Freemarket's growth objectives. Make it personal and engaging!
How to prepare for a job interview at freemarketFX Limited
✨Understand the Company Culture
Before your interview, take some time to research Freemarket's core behaviours and values. They prioritise accountability, innovation, and teamwork, so be prepared to discuss how your experiences align with these principles.
✨Showcase Your Data-Driven Mindset
As a Growth Hacker, you'll need to demonstrate your ability to analyse data and derive insights. Be ready to share examples of how you've used data to drive decision-making in previous roles, especially in lead management and campaign execution.
✨Highlight Your Technical Skills
Familiarity with CRM tools, particularly HubSpot, is crucial for this role. Make sure to mention any relevant certifications or experiences you have with CRM optimisation and automation tools like Zapier or Airtable during the interview.
✨Prepare for Collaboration Questions
Since this role involves working closely with both marketing and sales teams, expect questions about collaboration. Think of specific instances where you've successfully worked in a team setting to achieve common goals, and be ready to discuss your approach to cross-team dependencies.
