Category Analyst

Category Analyst

Royston Full-Time 28800 - 48000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Analyse sales data and market trends to boost product strategies.
  • Company: Join Hotel Chocolat, a beloved UK premium chocolate brand.
  • Benefits: Enjoy hybrid working, competitive salary, and amazing discounts on products.
  • Why this job: Be part of a dynamic team driving chocolate innovation and customer happiness.
  • Qualifications: 3-5 years in category management or business analysis required.
  • Other info: Work from our Royston office three days a week, with flexible remote options.

The predicted salary is between 28800 - 48000 £ per year.

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Join to apply for the Category Analyst role at Hotel Chocolat

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As we continue our mission to make people happy through chocolate, we’re looking for a Category Analyst to join our Commercial Strategy team on a full-time, permanent basis.

The purpose of this role is to use data-driven insights to guide decisions on existing and new product strategies at Hotel Chocolat. You’ll focus on analysing sales, market trends, and consumer behaviour to enhance category performance and improve profitability. Curiosity, passion, and ownership for growing our categories are key to success.

In this role, you’ll work closely with category managers, channel leads, and marketing teams to drive strategic initiatives and optimise category management.

Here at Hotel Chocolat, we\’ve adopted hybrid working. You’ll join us on-site for three days a week, and for the other two days – you can work from wherever you like! The on-site location for this role is our support office, ‘Mint House,’ in Royston, Hertfordshire. Our home from the very beginning, it’s just off the A505 and a 10-minute walk from Royston train station, with direct rail links to London King’s Cross.

As well as a competitive salary and a range of company benefits, you’ll enjoy a 50% discount on all products and a 70% discount for you and your guests when you stay at our Rabot Estate hideaway on the paradise island of Saint Lucia.

What You’ll Be Doing…

  • Collect, analyse, and interpret sales data to identify trends and areas of opportunity within specific product categories.
  • Confidently work with large amounts of data in both quantitative and qualitative formats.
  • Develop regular and ad hoc reports to provide actionable insights that support category planning and decision-making.
  • Collaborate cross-functionally with category management, marketing, finance, and omni-channel teams to identify opportunities and risks impacting category and business growth.
  • Share compelling monthly category narratives across the business to highlight insights driving performance.
  • Assist in building category recommendations and influencing portfolio reviews to grow category sales.
  • Support product portfolio reviews with category management to improve sales and optimise our product mix through actionable customer insights.
  • Monitor KPIs such as sales volume, market share, and profit margins.
  • Conduct market analysis to understand industry trends, competitor activities, and consumer preferences.
  • Support forecasting models with relevant data to predict future trends and category performance.
  • Collaborate with product, marketing, and channel teams to launch new products.
  • Build strong relationships with external partners, such as vendors and suppliers, to enhance category success.
  • Identify and recommend process improvements to streamline category management and data analysis.

Who You Are…

  • A self-starter with a strong ability to collaborate within a team and adapt to a dynamic work environment.
  • Skilled at managing multiple projects and deadlines efficiently.
  • Strong written and verbal communication skills for presenting data-driven insights effectively.
  • Highly analytical, with the ability to assess complex data and develop actionable strategies.
  • Strong quantitative and qualitative analytical skills.
  • Knowledge of category management frameworks and merchandising strategies.
  • Experience gathering and synthesising market data from various sources.
  • Ability to create compelling presentations with clear data visualisations.
  • Familiarity with retail analytics platforms (e.g., Nielsen, IRI).
  • A natural curiosity and eagerness to ask questions, seek out information, and propose innovative ways to enhance category performance.
  • 3-5 years of experience in category management, business analysis, or a similar role within retail or consumer goods.
  • Experience with consumer behaviour analysis techniques.
  • Proactive approach to anticipating market shifts or consumer needs.
  • Proficiency with SQL or other database management systems to query and manipulate data.
  • Familiarity with project management methodologies (e.g., Agile, Scrum).

Who We Are

We’re one of the UK’s favourite premium chocolate brands, with a range of products spanning luxury gifts, alcohol, and our pioneering drinking chocolate system, the Velvetiser.

A cacao pod takes years to grow – it can’t be rushed if it’s going to be just right for our products. The same can be said for Hotel Chocolat, which originally started as a mint production company before realising luxury chocolate was our true passion.

What began as an online-only business has grown to over 135 stores across the UK, and we’re still growing… Today, we’re multi-category, multi-channel, and multi-territory, with success driven by our customers, colleagues, cacao farmers, and suppliers working together.

To learn more about us and read about our People Pledge – our commitment to equality, diversity, and inclusion – click here: hotelchocolat.com/uk/engaged-ethics/our-people.html.

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing, Strategy/Planning, and Analyst

  • Industries

    Retail, Online and Mail Order Retail, and Food and Beverage Retail

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Category Analyst employer: Hotel Chocolat

At Hotel Chocolat, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration. Our hybrid working model allows for flexibility, while our commitment to employee growth is evident through continuous learning opportunities and a supportive environment. With unique perks like substantial product discounts and the chance to work in our picturesque Royston office, we ensure that our team members feel valued and inspired every day.
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Contact Detail:

Hotel Chocolat Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Category Analyst

✨Tip Number 1

Familiarise yourself with Hotel Chocolat's product range and recent market trends. Understanding their offerings and how they position themselves in the market will help you speak confidently about category performance during interviews.

✨Tip Number 2

Network with current or former employees of Hotel Chocolat on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations for the Category Analyst role.

✨Tip Number 3

Prepare to discuss your experience with data analysis tools, especially SQL or retail analytics platforms. Be ready to share specific examples of how you've used data to drive business decisions in previous roles.

✨Tip Number 4

Showcase your curiosity and passion for chocolate and consumer behaviour. During interviews, express your enthusiasm for the industry and how you can contribute to enhancing category performance at Hotel Chocolat.

We think you need these skills to ace Category Analyst

Data Analysis
Market Research
Sales Forecasting
Quantitative and Qualitative Analysis
Category Management
Communication Skills
SQL Proficiency
Project Management
Data Visualisation
Consumer Behaviour Analysis
Collaboration Skills
Problem-Solving Skills
Attention to Detail
Adaptability
Knowledge of Retail Analytics Platforms

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in category management, data analysis, and consumer behaviour. Use specific examples that demonstrate your analytical skills and ability to drive category performance.

Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the chocolate industry. Mention how your skills align with the responsibilities outlined in the job description, particularly your experience with data-driven insights and collaboration across teams.

Showcase Analytical Skills: Provide concrete examples of how you've used data to influence business decisions in previous roles. Highlight any experience with retail analytics platforms or SQL, as these are key to the Category Analyst position.

Prepare for Potential Questions: Think about how you would answer questions related to market trends, consumer behaviour, and category management strategies. Be ready to discuss how you can contribute to Hotel Chocolat's mission and growth.

How to prepare for a job interview at Hotel Chocolat

✨Show Your Analytical Skills

As a Category Analyst, you'll be expected to work with large amounts of data. Be prepared to discuss your experience with data analysis tools and techniques, and provide examples of how you've used data to drive decisions in previous roles.

✨Demonstrate Curiosity and Passion

Hotel Chocolat values curiosity and a passion for growth. During the interview, express your enthusiasm for the chocolate industry and share any insights or trends you've noticed that could impact category performance.

✨Prepare for Cross-Functional Collaboration

You'll be working closely with various teams, so highlight your teamwork skills. Share examples of successful collaborations in past roles and how you effectively communicated insights to different stakeholders.

✨Know Your Market Trends

Research current market trends in the retail and consumer goods sectors, especially related to chocolate. Be ready to discuss how these trends could influence Hotel Chocolat's product strategies and category management.

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