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- Tasks: Lead and optimize PPC campaigns while managing a dynamic team.
- Company: Join TAL, a fast-growing boutique search agency with exciting clients.
- Benefits: Enjoy unlimited annual leave, flexible remote work, and a generous pension scheme.
- Why this job: This is your chance to shape the future of paid media and grow into a directorship role.
- Qualifications: 5+ years in paid media management with strong analytical skills and team leadership experience.
- Other info: Work hybrid with a supportive culture focused on personal development.
The predicted salary is between 34000 - 42000 £ per year.
TAL is a fast-growing boutique search agency based in Bolton. With amazing clients under our belt (and more recently acquired!), we are looking for a Head of PPC and Paid Media to join our growing team.
This role includes the freedom to develop your own process, team and progression and will start a personal development plan in the ‘senior team’ leading to a directorship.
It’s an exciting time to join the agency, manage a small team and grow the department in line with TAL's continued growth.
Requirements:
• Managing across all aspects of paid search and media campaigns: planning, execution, reporting and tracking.
• Provide strategic direction for the Paid Media team.
• Analysing and reporting on paid media performance, providing insights to senior management on areas of improvement. Ability to audit in depth existing accounts.
• Creating and implementing a structured approach to the continual optimisation of paid search activities and bid management strategy.
• Manage a Paid Media team as you develop them into experts.
• Stay up to date with platform and industry changes, updating strategies in line with your analysis and observations and filtering these down to the wider Paid Media team.
• Ability to communicate well with clients both written, over the phone and face to face (when permitted)
• Understanding of how PPC sits within the wider digital marketing piece
What we offer:
Salary: 40k – 50k per annum (DOE)
Your salary will be reviewed every six months in line with your pre-agreed objectives.
Working week:
Bolton: Monday only
Remote: Tues – Friday
Other benefits:
• Unlimited annual leave
• Generous pension scheme
• Free refreshments
• Team days out
• 10am-4pm / 9am-3pm Working day (In the office)
• Working from home days
• Opportunities for growth and advancement
Experience:
· 5+ years’ experience managing paid media campaigns.
· Demonstrable experience managing paid search to drive business performance.
· Substantial experience across the breadth of social media and other marketing channels: From Facebook & Twitter to Paid Search.
· Experience of managing and developing a team.
· Strong analytical skills and attention to detail, with experience using tools such as Google Analytics.
· Strong Google Ads experience.
· Experience with KPI and Performance campaigns.
· Strong numerical skills, including strong experience in using and creating Excel formula to analyse large data sets and find actionable insights.
How to Apply:
· Email your CV to
· A covering letter (optional)
Head of PPC - Hybrid Role employer: TAL Agency
Contact Detail:
TAL Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of PPC - Hybrid Role
✨Tip Number 1
Familiarize yourself with the latest trends and updates in PPC and paid media. This will not only help you during the interview but also demonstrate your commitment to staying ahead in the industry.
✨Tip Number 2
Prepare to discuss specific campaigns you've managed in the past. Highlight your strategic direction, optimization techniques, and how you’ve driven performance improvements.
✨Tip Number 3
Showcase your leadership skills by discussing how you've developed and managed teams in previous roles. Be ready to share examples of how you've mentored team members into experts.
✨Tip Number 4
Research TAL's current clients and their industries. Understanding their business will allow you to tailor your insights and suggestions during the interview, making you a more attractive candidate.
We think you need these skills to ace Head of PPC - Hybrid Role
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in managing paid media campaigns, especially your achievements in PPC and social media. Use specific metrics to demonstrate your impact.
Craft a Compelling Cover Letter: Even though a cover letter is optional, it’s a great opportunity to showcase your passion for the role and how your skills align with TAL's needs. Mention your strategic approach to PPC and team management.
Highlight Analytical Skills: Emphasize your strong analytical skills and experience with tools like Google Analytics. Provide examples of how you've used data to drive performance improvements in past roles.
Showcase Leadership Experience: Since this role involves managing a team, be sure to detail your experience in developing and leading teams. Share specific examples of how you’ve helped team members grow their skills.
How to prepare for a job interview at TAL Agency
✨Showcase Your Strategic Thinking
Prepare to discuss your approach to managing paid media campaigns. Highlight specific strategies you've implemented in the past and how they led to improved performance. This will demonstrate your ability to provide strategic direction for the team.
✨Demonstrate Analytical Skills
Be ready to talk about your experience with data analysis and reporting. Bring examples of how you've used tools like Google Analytics to audit accounts and derive actionable insights. This will show your strong analytical skills and attention to detail.
✨Highlight Team Management Experience
Discuss your experience in managing and developing a team. Share specific examples of how you've helped team members grow into experts in their field, as this role involves leading a small team and fostering their development.
✨Stay Updated on Industry Trends
Make sure to mention how you keep up with changes in the PPC landscape and digital marketing as a whole. Discuss any recent trends or platform updates that you've integrated into your strategies, showcasing your proactive approach to optimization.
