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- Tasks: Join us as an Associate Brand Manager to develop and implement innovative marketing strategies.
- Company: Abbott is a global healthcare leader dedicated to improving health through breakthrough science.
- Benefits: Enjoy competitive salaries, private healthcare, flexible benefits, and a supportive work environment.
- Why this job: Be part of a team revolutionising diabetes care with cutting-edge technology and impactful products.
- Qualifications: Degree in business/marketing and experience in brand management or related fields required.
- Other info: This role is based in Maidenhead with opportunities for career growth and development.
The predicted salary is between 28800 - 43200 £ per year.
About Abbott
Abbott is a global healthcare leader, creating breakthrough science to improve people\’s health. We\’re always looking towards the future, anticipating changes in medical science and technology.
The Opportunity
This position works out of our Maidenhead location in the Nutrition Division. Our nutrition business develops science-based nutrition products for people of all ages, from helping babies and children grow, to keeping adult bodies strong and active. Millions of people around the world count on our leading brands – including Similac, PediaSure, Pedialyte, Ensure, Glucerna and ZonePerfect – to help get the nutrients they need to live their healthiest life.
We have an opportunity for an Associate Brand Manager to join the team. The Associate Brand Manager will be responsible for developing and implementing brand activities and processes in line with ANI marketing strategies in a timely manner to achieve brand goals.
What You\’ll Do
Develop and implement a campaign from brief to material delivery.
Work with sales management and sales teams to ensure promotional campaigns are executed appropriately.
Manage agreed aspects of the budget and ensure promotional campaigns are within agreed spending limits.
Manage A&P tracker to ensure relevant spend is accounted for and delivered within agreed budget.
Be the lead interface with the sales team for general queries and disseminating new information.
Update required reports in a timely manner.
Lead on Veeva asset approval and audit.
Manage promotional material production and distribution to salesforce.
Support on HCP conferences to plan engagement activities, ensure required materials and product is available and create stand artwork.
Manage centralised competitor information hub – ensure scans of all relevant materials are available.
Liaise closely with all relevant brand team members to ensure required tasks are delivered on time and within budget.
Support development and implementation of the brand plan.
Required Qualifications
Educated to degree level or equivalent experience
Strong numerical skills
Marketing qualifications preferred but not essential
Intermediate use of MS Office
Proven track record in relevant environment.
Industry experience preferred
Apply Now
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews.
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Associate Brand Manager employer: Abbott
Contact Detail:
Abbott Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Associate Brand Manager
✨Tip Number 1
Familiarise yourself with Abbott's products and their impact on diabetes management. Understanding the specifics of their innovative sensing technology will help you demonstrate your passion for the brand during interviews.
✨Tip Number 2
Network with current or former employees of Abbott, especially those in marketing roles. They can provide valuable insights into the company culture and expectations for the Associate Brand Manager position.
✨Tip Number 3
Stay updated on the latest trends in healthcare marketing and brand management. Being able to discuss recent developments or case studies in your interview will showcase your industry knowledge and strategic thinking.
✨Tip Number 4
Prepare to discuss specific examples of how you've successfully managed projects or influenced teams in the past. Highlighting your project management skills and ability to work cross-functionally will align well with the job requirements.
We think you need these skills to ace Associate Brand Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of an Associate Brand Manager at Abbott. Familiarise yourself with their marketing strategies and how they align with the company's goals.
Tailor Your CV: Highlight your relevant experience in brand management or related fields. Use specific examples that demonstrate your project management skills and ability to influence others, as these are key for this role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for healthcare and marketing. Discuss how your background aligns with Abbott's mission and how you can contribute to their innovative projects.
Showcase Your Analytical Skills: Since the role involves reporting brand performance and adapting strategies based on data, be sure to mention any experience you have with data analysis and forecasting in your application.
How to prepare for a job interview at Abbott
✨Know Your Brand Strategy
Familiarise yourself with Abbott's brand and marketing strategies. Be prepared to discuss how you would develop and implement marketing plans that align with their goals, showcasing your understanding of brand growth.
✨Showcase Your Project Management Skills
Highlight your experience in managing projects, especially those related to brand management. Be ready to provide examples of how you've successfully led projects from inception to launch, demonstrating your ability to influence cross-functional teams.
✨Data-Driven Decision Making
Since the role involves reporting brand performance and adapting strategies based on data, come equipped with examples of how you've used data analytics in previous roles to drive marketing decisions and improve outcomes.
✨Prepare for Behavioural Questions
Expect questions that assess your problem-solving abilities and how you handle challenges. Use the STAR method (Situation, Task, Action, Result) to structure your responses, particularly focusing on experiences relevant to brand management.
